Groundwork

Food and drink · Small-town market · South Dakota

Bakeries and dessert shops in the Huron, SD area

The bakeries and dessert shops in the Huron, SD area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 60 out of 100: Upper middle

Ranked #143 of 507 scored small-town markets
#6 of 7 scored small-town markets based in South Dakota

Listings
5
1 chain location (20%)
Official establishments
5
All snack bars and retail bakeries
Household spending a year
$26.9M
On food away from home · $3,575 a household
Spending per listing
$5.4M
30% above the U.S.
Listings per 10k households
6.6
33% below the U.S.
Population, 2025
19,624
+2.4% since 2020

See the bakeries and dessert shops around any address in the Huron area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Huron area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 5 bakeries and dessert shops in the Huron area. One of them (20%) is a chain location, against 35% across the U.S. That is 6.6 per 10,000 households, 33% below the U.S. rate of 9.8.

At $3,575 per household (12% below the U.S. average), households in the Huron area spend about $26.9M a year on food away from home. That is about $5.4M of household spending for each shop on map listings, 30% above the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

The official count of businesses with payroll classed as snack bars and retail bakeries in the Huron area was 5 in 2023. That is one for every 1,507 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Since fiscal 2022, 1 SBA-backed loan worth $469K has gone to businesses classed as snack bars and retail bakeries in the Huron area.

Population estimates put the population change in the Huron area from 2020 to 2025 at +2.4%, slower than the U.S. (+3.1%). The Huron area scores 60 (upper middle) on the Groundwork market score for bakeries and dessert shops, ranking #143 of 507 scored small-town markets and #6 of 7 scored small-town markets based in South Dakota.

How the Huron area compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Huron, SD area compared with South Dakota and the U.S.
MeasureHuron areaSouth DakotaU.S.
Listings per 10k households6.66.99.8
Spending per listing$5.4M$5.6M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,5071,3291,369
Official establishment growth, 2019–2023n/a+41.0%+24.6%
Population growth, 2020–2025+2.4%+5.3%+3.1%
Spending per household on food away from home$3,575$3,849$4,070
Median household income$67,681$75,081$80,734
Groundwork market score6067

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5All snack bars and retail bakeries
Employees, 2023
34
Annual payroll, 2023
$375K
One-person businesses, 2023
0All snack bars and retail bakeries with no payroll
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$469K

SBA-backed loans to businesses classed as snack bars and retail bakeries in the Huron area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the Huron area

Population, 2025 estimate
19,624+2.4% since 2020
Households
7,536
Median age
37.8
Homes lived in by their owners
73%
Vehicles per household
2.1
Land area
1,259 sq. mi.
People per square mile
15
Median household income
$67,681
Average household income
$86,374
Median home value
$175,100
Jobs located here
8,288
Daytime population
18,287Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Huron area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of the Huron area. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across South Dakota

Every South Dakota market ranked →

The highest-scoring small-town markets in South Dakota for bakeries and dessert shops, numbered among those based in South Dakota, with the Huron area marked.

Top small-town markets in South Dakota

Small-town markets in South Dakota ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Brookings, SD8185.8$6.5M+9.6%#10 of 507
2Watertown, SD7164.8$7.6M+4.3%#48 of 507
3Pierre, SD7167.0$5.6M−0.5%#54 of 507
4Aberdeen, SD6895.0$7.5M−1.5%#69 of 507
5Spearfish, SD6675.8$6.4M+14.0%#80 of 507
6Huron, SD6056.6$5.4M+2.4%#143 of 507
7Mitchell, SD5954.6$7.9M+0.6%#153 of 507

Other business types in the Huron area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the Huron, SD area?

There are 5 bakeries and dessert shops on map listings in the Huron area as of September 2026. One of them (20%) is a chain location. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 5 businesses with payroll classed as snack bars and retail bakeries in 2023. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops.

How much do households in the Huron, SD area spend on food away from home?

About $26.9M a year, or $3,575 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 5 bakeries and dessert shops on map listings, it comes to $5.4M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 7,536 households in the Huron area and national spending patterns by income.

How does the Huron, SD area compare with the U.S. for bakeries and dessert shops?

The Huron area has 6.6 bakeries and dessert shops per 10,000 households, 33% below the U.S. rate of 9.8. Spending per shop is $5.4M, 30% above the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, the Huron area would have about 7, against 5 on map listings. There is one business with payroll in the industry for every 1,507 households, against one for every 1,369 across the U.S.

How fast is the Huron, SD area growing?

Population estimates put the Huron area at 19,624 people in 2025, up 2.4% since 2020, slower than the U.S. (+3.1%). It has 7,536 households. Median household income in the Huron area is $67,681, 16% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Huron area scores 60 for bakeries and dessert shops (upper middle), #143 of 507 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Huron area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the Huron area

Screening a site or an acquisition in the Huron area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Huron area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.