Groundwork

Food and drink · Small-town market · Missouri

Bakeries and dessert shops in the Kennett, MO area

The bakeries and dessert shops in the Kennett, MO area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
1 chain location (33%)
Official establishments
4
All snack bars and retail bakeries
Household spending a year
$34.2M
On food away from home · $3,038 a household
Spending per listing
$11.4M
2.8 times the U.S.
Listings per 10k households
2.7
72% below the U.S.
Population, 2025
26,855
−4.8% since 2020

See the bakeries and dessert shops around any address in the Kennett area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Kennett area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 3 bakeries and dessert shops in the Kennett area. Per 10,000 households, that is 2.7, 72% below the U.S. rate of 9.8.

At $3,038 per household (25% below the U.S. average), households in the Kennett area spend about $34.2M a year on food away from home. That works out to $11.4M per shop, 2.8 times the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

In 2023, official counts showed 4 businesses with payroll in the Kennett area classed as snack bars and retail bakeries. That is one for every 2,814 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too.

Between 2020 and 2025, the population of the Kennett area declined 4.8%, against +3.1% for the U.S. With 3 bakeries and dessert shops on map listings, the Kennett area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Kennett area compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Kennett, MO area compared with Missouri and the U.S.
MeasureKennett areaMissouriU.S.
Listings per 10k households2.78.19.8
Spending per listing$11.4M$4.7M$4.1M
Households per official establishment (all snack bars and retail bakeries)2,8141,9131,369
Official establishment growth, 2019–2023n/a+43.3%+24.6%
Population growth, 2020–2025−4.8%+1.9%+3.1%
Spending per household on food away from home$3,038$3,799$4,070
Median household income$47,849$70,702$80,734
Groundwork market scoreNot scored56

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4All snack bars and retail bakeries
Employees, 2023
23
Annual payroll, 2023
$234K
One-person businesses, 2023
0All snack bars and retail bakeries with no payroll
Map listings, September 2026
31 chain location
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as snack bars and retail bakeries in the Kennett area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the Kennett area

Population, 2025 estimate
26,855−4.8% since 2020
Households
11,257
Median age
39.4
Homes lived in by their owners
62%
Vehicles per household
1.8
Land area
542 sq. mi.
People per square mile
51
Median household income
$47,849+31.5% vs. 2015–2019, before inflation
Average household income
$64,703
Median home value
$97,600
Jobs located here
8,368
Daytime population
24,850Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Kennett area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of the Kennett area. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across Missouri

Every Missouri market ranked →

The highest-scoring small-town markets in Missouri for bakeries and dessert shops, numbered among those based in Missouri (a market based in another state is listed without a number), with the Kennett area marked.

Top small-town markets in Missouri

Small-town markets in Missouri ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warrensburg, MO73146.6$5.4M+4.9%#40 of 507
2Sedalia, MO71105.9$5.7M+2.9%#53 of 507
3Lebanon, MO61106.9$4.6M+2.5%#138 of 507
4Hannibal, MO5595.9$5.8M+0.4%#202 of 507
5Farmington, MO55197.7$4.3M+2.1%#205 of 507
6Marshall, MO5156.2$5.3M−0.3%#241 of 507
Quincy, IL-MO44258.0$4.4M−2.0%#312 of 507
7Fort Leonard Wood, MO442112.5$2.8M+0.8%#323 of 507
8Moberly, MO4188.7$3.7M+0.2%#349 of 507
9West Plains, MO39159.4$3.3M+2.5%#372 of 507
Kennett, MONot scored32.7$11.4M−4.8%

Other business types in the Kennett area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the Kennett, MO area?

The Kennett area has 3 bakeries and dessert shops on map listings as of September 2026. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 4 businesses with payroll classed as snack bars and retail bakeries in 2023. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops.

How much do households in the Kennett, MO area spend on food away from home?

About $34.2M a year, or $3,038 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 3 bakeries and dessert shops on map listings, it comes to $11.4M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 11,257 households in the Kennett area and national spending patterns by income.

How does the Kennett, MO area compare with the U.S. for bakeries and dessert shops?

The Kennett area has 2.7 bakeries and dessert shops per 10,000 households, 72% below the U.S. rate of 9.8. Spending per shop is $11.4M, 2.8 times the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, the Kennett area would have about 8, against 3 on map listings. There is one business with payroll in the industry for every 2,814 households, against one for every 1,369 across the U.S.

How fast is the Kennett, MO area growing?

Population estimates put the Kennett area at 26,855 people in 2025, down 4.8% since 2020, against +3.1% for the U.S. It has 11,257 households. Median household income in the Kennett area is $47,849, 41% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Kennett area has no market score for bakeries and dessert shops: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Kennett area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the Kennett area

Screening a site or an acquisition in the Kennett area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Kennett area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.