Groundwork

Food and drink · Small-town market · Indiana

Bakeries and dessert shops in the New Castle, IN area

The bakeries and dessert shops in the New Castle, IN area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 48 out of 100: Lower middle

Ranked #276 of 507 scored small-town markets
#20 of 25 scored small-town markets based in Indiana

Listings
15
3 chain locations (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$63.7M
On food away from home · $3,418 a household
Spending per listing
$4.2M
3% above the U.S.
Listings per 10k households
8.0
18% below the U.S.
Population, 2025
49,137
+0.5% since 2020

See the bakeries and dessert shops around any address in the New Castle area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the New Castle area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the New Castle area spend about $63.7M a year on food away from home, or $3,418 per household, 16% below the U.S. average. Spread across 15 bakeries and dessert shops, that is $4.2M per shop, 3% above the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

The New Castle area has 15 bakeries and dessert shops on map listings as of September 2026. Of those, 3 are chain locations, or 20%, against 35% across the U.S. That is 8.0 per 10,000 households, 18% below the U.S. rate of 9.8.

Official counts don’t publish a figure for snack bars and retail bakeries in the New Castle area, since they leave out counts under 3. Official counts also show 5 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $150K has gone to businesses classed as snack bars and retail bakeries in the New Castle area.

Population estimates put the population change in the New Castle area from 2020 to 2025 at +0.5%, slower than the U.S. (+3.1%). The New Castle area scores 48 (lower middle) on the Groundwork market score for bakeries and dessert shops, ranking #276 of 507 scored small-town markets and #20 of 25 scored small-town markets based in Indiana.

How the New Castle area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in New Castle, IN area compared with Indiana and the U.S.
MeasureNew Castle areaIndianaU.S.
Listings per 10k households8.08.49.8
Spending per listing$4.2M$4.5M$4.1M
Households per official establishment (all snack bars and retail bakeries)n/a1,8931,369
Official establishment growth, 2019–2023n/a+41.5%+24.6%
Population growth, 2020–2025+0.5%+2.7%+3.1%
Spending per household on food away from home$3,418$3,802$4,070
Median household income$63,150$71,957$80,734
Groundwork market score4855

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll snack bars and retail bakeries
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
5All snack bars and retail bakeries with no payroll
Map listings, September 2026
153 chain locations
Listings at the U.S. rate for this spending
15The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$150K

SBA-backed loans to businesses classed as snack bars and retail bakeries in the New Castle area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the New Castle area

Population, 2025 estimate
49,137+0.5% since 2020
Households
18,642
Median age
42.6
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
392 sq. mi.
People per square mile
125
Median household income
$63,150+26.7% vs. 2015–2019, before inflation
Average household income
$80,133
Median home value
$154,400
Jobs located here
12,829
Daytime population
43,751Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the New Castle area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of the New Castle area. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across Indiana

Every Indiana market ranked →

The highest-scoring small-town markets in Indiana for bakeries and dessert shops, numbered among those based in Indiana, with the New Castle area marked.

Top small-town markets in Indiana

Small-town markets in Indiana ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Greencastle, IN8864.2$8.9M+3.2%#4 of 507
2Greensburg, IN8054.7$8.1M+0.4%#12 of 507
3Bedford, IN78115.7$6.2M+1.2%#21 of 507
4Kendallville, IN72137.2$5.1M+1.0%#46 of 507
5Plymouth, IN69116.2$5.9M+1.2%#64 of 507
6Warsaw, IN69226.9$5.5M+0.9%#67 of 507
7Auburn, IN67148.2$4.5M+2.9%#76 of 507
8Decatur, IN6586.5$5.5M+2.2%#97 of 507
9Vincennes, IN6374.6$7.5M−1.7%#106 of 507
10Connersville, IN6355.3$6.3M+0.7%#109 of 507
20New Castle, IN48158.0$4.2M+0.5%#276 of 507

Other business types in the New Castle area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the New Castle, IN area?

Map listings as of September 2026 show 15 bakeries and dessert shops in the New Castle area. 3 of them (20%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. No official count is published for snack bars and retail bakeries in the New Castle area: counts under 3 are left out. Official counts list 5 one-person businesses without payroll.

How much do households in the New Castle, IN area spend on food away from home?

About $63.7M a year, or $3,418 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 15 bakeries and dessert shops on map listings, it comes to $4.2M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 18,642 households in the New Castle area and national spending patterns by income.

How does the New Castle, IN area compare with the U.S. for bakeries and dessert shops?

The New Castle area has 8.0 bakeries and dessert shops per 10,000 households, 18% below the U.S. rate of 9.8. Spending per shop is $4.2M, 3% above the U.S. figure of $4.1M. The count on map listings matches the U.S. ratio of bakeries and dessert shops to household spending.

How fast is the New Castle, IN area growing?

Population estimates put the New Castle area at 49,137 people in 2025, up 0.5% since 2020, slower than the U.S. (+3.1%). It has 18,642 households. The median household income in the New Castle area is $63,150 a year, 22% below the U.S. median of $80,734. That rose 26.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The New Castle area scores 48 for bakeries and dessert shops (lower middle), #276 of 507 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the New Castle area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the New Castle area

Screening a site or an acquisition in the New Castle area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the New Castle area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.