Groundwork

Health care · Small-town market · Indiana

Optometrists and eye clinics in the New Castle, IN area

Competitor counts, household spending and official business counts for optometrists and eye clinics in the New Castle, IN area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 62 out of 100: Upper middle

Ranked #106 of 400 scored small-town markets
#4 of 19 scored small-town markets based in Indiana

Listings
5
1 chain location (20%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$23.6M
On medical and dental services · $1,267 a household
Spending per listing
$4.7M
51% above the U.S.
Listings per 10k households
2.7
34% below the U.S.
Population, 2025
49,137
+0.5% since 2020

See the optometrists and eye clinics around any address in the New Castle area

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the New Castle area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 5 optometrists and eye clinics in the New Castle area. One of them (20%) is a chain location, against 20% across the U.S. Per 10,000 households, that is 2.7, 34% below the U.S. rate of 4.1.

Household spending on medical and dental services in the New Castle area comes to about $23.6M a year: $1,267 per household, 2% below the U.S. average. Spread across 5 optometrists and eye clinics, that is $4.7M per practice, 51% above the U.S. figure of $3.1M. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade.

In 2023, official counts showed 5 businesses with payroll in the New Castle area classed as offices of optometrists. That is one for every 3,728 households, against one for every 5,742 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $50K has gone to businesses classed as offices of optometrists in the New Castle area.

Population estimates show the New Castle area grew 0.5% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for optometrists and eye clinics in the New Castle area is 62 (upper middle), #106 of 400 scored small-town markets and #4 of 19 scored small-town markets based in Indiana.

How the New Castle area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in New Castle, IN area compared with Indiana and the U.S.
MeasureNew Castle areaIndianaU.S.
Listings per 10k households2.74.14.1
Spending per listing$4.7M$3.4M$3.1M
Households per official establishment3,7284,2045,742
Official establishment growth, 2019–2023n/a+12.5%+0.2%
Population growth, 2020–2025+0.5%+2.7%+3.1%
Spending per household on medical and dental services$1,267$1,390$1,288
Median household income$63,150$71,957$80,734
Groundwork market score6248

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
29
Annual payroll, 2023
$1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$50K

SBA-backed loans to businesses classed as offices of optometrists in the New Castle area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the New Castle area

Population, 2025 estimate
49,137+0.5% since 2020
Households
18,642
Median age
42.6
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
392 sq. mi.
People per square mile
125
Median household income
$63,150+26.7% vs. 2015–2019, before inflation
Average household income
$80,133
Median home value
$154,400
Jobs located here
12,829
Daytime population
43,751Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the New Castle area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of the New Castle area. Signed out, you see a blurred preview; on an account, each report is one action.

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Optometrists and eye care across Indiana

Every Indiana market ranked →

The highest-scoring small-town markets in Indiana for optometrists and eye clinics, numbered among those based in Indiana, with the New Castle area marked.

Top small-town markets in Indiana

Small-town markets in Indiana ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Auburn, IN7452.9$4.7M+2.9%#33 of 400
2Warsaw, IN7282.5$5.5M+0.9%#44 of 400
3Seymour, IN6873.9$3.5M+1.9%#69 of 400
4New Castle, IN6252.7$4.7M+0.5%#106 of 400
5Marion, IN5862.2$5.4M0.0%#133 of 400
6Washington, IN5554.2$3.1M+2.5%#162 of 400
7Huntington, IN5585.2$2.5M+1.6%#166 of 400
8Frankfort, IN5464.8$2.7M+0.4%#173 of 400
9Jasper, IN53105.7$2.5M+0.9%#183 of 400
10Crawfordsville, IN5185.1$2.6M+2.7%#201 of 400

Other business types in the New Castle area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in the New Castle, IN area?

There are 5 optometrists and eye clinics on map listings in the New Castle area as of September 2026. One of them (20%) is a chain location. The listings count optometrists and eye clinics. Official counts show 5 businesses with payroll classed as offices of optometrists in 2023.

How much do households in the New Castle, IN area spend on medical and dental services?

About $23.6M a year, or $1,267 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 5 optometrists and eye clinics on map listings, it comes to $4.7M per practice. The spending figure covers all medical and dental services, not only optometrists and eye clinics. It is estimated from the incomes of the 18,642 households in the New Castle area and national spending patterns by income.

How does the New Castle, IN area compare with the U.S. for optometrists and eye clinics?

The New Castle area has 2.7 optometrists and eye clinics per 10,000 households, 34% below the U.S. rate of 4.1. Spending per practice is $4.7M, 51% above the U.S. figure of $3.1M. At the national ratio of optometrists and eye clinics to household spending, the New Castle area would have about 8, against 5 on map listings. There is one business with payroll in the industry for every 3,728 households, against one for every 5,742 across the U.S.

How fast is the New Castle, IN area growing?

Population estimates put the New Castle area at 49,137 people in 2025, up 0.5% since 2020, slower than the U.S. (+3.1%). It has 18,642 households. The median household income in the New Castle area is $63,150 a year, 22% below the U.S. median of $80,734. That rose 26.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The New Castle area scores 62 for optometrists and eye clinics (upper middle), #106 of 400 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the New Castle area. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in the New Castle area

Screening a site or an acquisition in the New Castle area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the New Castle area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.