Groundwork

Food and drink · Metro area · California

Bakeries and dessert shops in the El Centro, CA metro area

The bakeries and dessert shops in the El Centro, CA metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 18 out of 100: Low

Ranked #381 of 387 scored metro areas
#25 of 25 scored metro areas based in California

Listings
53
18 chain locations (34%)
Official establishments
42
All snack bars and retail bakeries · +27.3% since 2019
Household spending a year
$166M
On food away from home · $3,344 a household
Spending per listing
$3.1M
24% below the U.S.
Listings per 10k households
10.7
9% above the U.S.
Population, 2025
181,411
+1.1% since 2020

See the bakeries and dessert shops around any address in the El Centro metro area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the El Centro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The El Centro metro area scores 18 (low) on the Groundwork market score for bakeries and dessert shops, ranking #381 of 387 scored metro areas and #25 of 25 scored metro areas based in California. That puts it in the bottom quarter of metro areas.

Map listings as of September 2026 show 53 bakeries and dessert shops in the El Centro metro area. Chain locations make up 34% of them, against 35% across the U.S. That comes to 10.7 for every 10,000 households, 9% above the U.S. rate of 9.8.

At $3,344 per household (18% below the U.S. average), households in the El Centro metro area spend about $166M a year on food away from home. Spread across 53 bakeries and dessert shops, that is $3.1M per shop, 24% below the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

Official counts show 42 businesses with payroll classed as snack bars and retail bakeries in the El Centro metro area in 2023, up 27.3% from 2019. That is one for every 1,182 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Since fiscal 2022, 1 SBA-backed loan worth $566K has gone to businesses classed as snack bars and retail bakeries in the El Centro metro area. Population estimates show the El Centro metro area grew 1.1% from 2020 to 2025, slower than the U.S. (+3.1%).

How the El Centro metro area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in El Centro, CA metro area compared with California and the U.S.
MeasureEl Centro metro areaCaliforniaU.S.
Listings per 10k households10.711.79.8
Spending per listing$3.1M$3.9M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,1829161,369
Official establishment growth, 2019–2023+27.3%+14.4%+24.6%
Population growth, 2020–2025+1.1%−0.4%+3.1%
Spending per household on food away from home$3,344$4,559$4,070
Median household income$57,681$99,122$80,734
Groundwork market score1833

Official counts and lending

Businesses

Official establishments, 2019 to 2023
42All snack bars and retail bakeries · +27.3% over the period
Employees, 2023
384
Annual payroll, 2023
$9.5M
One-person businesses, 2023
17All snack bars and retail bakeries with no payroll
Map listings, September 2026
5318 chain locations
Listings at the U.S. rate for this spending
40The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$566K

SBA-backed loans to businesses classed as snack bars and retail bakeries in the El Centro metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the El Centro metro area

Population, 2025 estimate
181,411+1.1% since 2020
Households
49,644
Median age
33.6
Homes lived in by their owners
57%
Vehicles per household
2.0
Land area
4,176 sq. mi.
People per square mile
43
Median household income
$57,681+21.1% vs. 2015–2019, before inflation
Average household income
$79,363
Median home value
$309,600
Jobs located here
63,081
Daytime population
165,766Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the El Centro metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of the El Centro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across California

Every California market ranked →

The highest-scoring metro areas in California for bakeries and dessert shops, numbered among those based in California, with the El Centro metro area marked.

Top metro areas in California

Metro areas in California ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba City, CA73406.5$6M+3.3%#23 of 387
2Stockton-Lodi, CA632198.9$4.8M+5.5%#91 of 387
3Vallejo, CA591398.8$5.1M+0.6%#127 of 387
4Redding, CA56456.3$6M−0.3%#144 of 387
5Merced, CA54657.6$4.7M+5.1%#162 of 387
6Sacramento-Roseville-Folsom, CA548409.5$4.7M+3.2%#163 of 387
7San Jose-Sunnyvale-Santa Clara, CA5274811.0$5.2M−0.6%#178 of 387
8Riverside-San Bernardino-Ontario, CA461,51610.5$4M+3.5%#237 of 387
9San Francisco-Oakland-Fremont, CA432,01211.5$4.6M−2.4%#257 of 387
10Modesto, CA411709.6$4.2M+0.7%#268 of 387
25El Centro, CA185310.7$3.1M+1.1%#381 of 387

Other business types in the El Centro metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the El Centro, CA metro area?

There are 53 bakeries and dessert shops on map listings in the El Centro metro area as of September 2026. 18 of them (34%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 42 businesses with payroll classed as snack bars and retail bakeries in 2023, up 27.3% from 2019. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Another 17 one-person businesses have no payroll, by official counts.

How much do households in the El Centro, CA metro area spend on food away from home?

About $166M a year, or $3,344 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 53 bakeries and dessert shops on map listings, it comes to $3.1M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 49,644 households in the El Centro metro area and national spending patterns by income.

How does the El Centro, CA metro area compare with the U.S. for bakeries and dessert shops?

The El Centro metro area has 10.7 bakeries and dessert shops per 10,000 households, 9% above the U.S. rate of 9.8. Spending per shop is $3.1M, 24% below the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, the El Centro metro area would have about 40, against 53 on map listings. There is one business with payroll in the industry for every 1,182 households, against one for every 1,369 across the U.S. The official count rose 27.3% from 2019 to 2023, against +24.6% for the U.S.

How fast is the El Centro, CA metro area growing?

Population estimates put the El Centro metro area at 181,411 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 49,644 households. Median household income in the El Centro metro area is $57,681, 29% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The El Centro metro area scores 18 for bakeries and dessert shops (low), #381 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the El Centro metro area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the El Centro metro area

Screening a site or an acquisition in the El Centro metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the El Centro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.