Groundwork

Food and drink · Metro area · California

Restaurants and cafes in the El Centro, CA metro area

The restaurants and cafes in the El Centro, CA metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 24 out of 100: Low

Ranked #360 of 387 scored metro areas
#22 of 25 scored metro areas based in California

Listings
529
208 chain locations (39%)
Official establishments
225
+3.2% since 2019
Household spending a year
$166M
On food away from home · $3,344 a household
Spending per listing
$314K
15% below the U.S.
Listings per 10k households
106.6
3% below the U.S.
Population, 2025
181,411
+1.1% since 2020

See the restaurants and cafes around any address in the El Centro metro area

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the El Centro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The El Centro metro area scores 24 (low) on the Groundwork market score for restaurants and cafes, ranking #360 of 387 scored metro areas and #22 of 25 scored metro areas based in California. That puts it in the bottom quarter of metro areas.

At $3,344 per household (18% below the U.S. average), households in the El Centro metro area spend about $166M a year on food away from home. That works out to $314K per restaurant, 15% below the U.S. figure of $371K.

There are 529 restaurants and cafes on map listings in the El Centro metro area as of September 2026. Of those, 208 are chain locations, or 39%, against 34% across the U.S. That comes to 106.6 for every 10,000 households, 3% below the U.S. rate of 109.8.

The official count of businesses with payroll classed as restaurants and other eating places in the El Centro metro area was 225 in 2023, up 3.2% from 2019. That is one for every 221 households, against one for every 209 across the U.S. Since fiscal 2022, 9 SBA-backed loans worth $10.5M have gone to businesses classed as restaurants and other eating places in the El Centro metro area. Between 2020 and 2025, the population of the El Centro metro area grew 1.1%, slower than the U.S. (+3.1%).

How the El Centro metro area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in El Centro, CA metro area compared with California and the U.S.
MeasureEl Centro metro areaCaliforniaU.S.
Listings per 10k households106.6128.4109.8
Spending per listing$314K$355K$371K
Households per official establishment221170209
Official establishment growth, 2019–2023+3.2%+3.9%+6.0%
Population growth, 2020–2025+1.1%−0.4%+3.1%
Spending per household on food away from home$3,344$4,559$4,070
Median household income$57,681$99,122$80,734
Groundwork market score2433

Official counts and lending

Businesses

Official establishments, 2019 to 2023
225+3.2% over the period
Employees, 2023
3,792
Annual payroll, 2023
$94.6M
One-person businesses, 2023
78Businesses with no payroll
Map listings, September 2026
529208 chain locations
Listings at the U.S. rate for this spending
448The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
9
Amount
$10.5M

SBA-backed loans to businesses classed as restaurants and other eating places in the El Centro metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the El Centro metro area

Population, 2025 estimate
181,411+1.1% since 2020
Households
49,644
Median age
33.6
Homes lived in by their owners
57%
Vehicles per household
2.0
Land area
4,176 sq. mi.
People per square mile
43
Median household income
$57,681+21.1% vs. 2015–2019, before inflation
Average household income
$79,363
Median home value
$309,600
Jobs located here
63,081
Daytime population
165,766Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the El Centro metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of the El Centro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Restaurants and cafes across California

Every California market ranked →

The highest-scoring metro areas in California for restaurants and cafes, numbered among those based in California, with the El Centro metro area marked.

Top metro areas in California

Metro areas in California ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba City, CA8146474.9$520K+3.3%#11 of 387
2Stockton-Lodi, CA692,489101.5$423K+5.5%#65 of 387
3Merced, CA6872984.7$418K+5.1%#73 of 387
4Vallejo, CA671,54498.0$460K+0.6%#77 of 387
5San Jose-Sunnyvale-Santa Clara, CA568,773129.0$446K−0.6%#146 of 387
6Riverside-San Bernardino-Ontario, CA5515,275105.3$400K+3.5%#153 of 387
7Sacramento-Roseville-Folsom, CA559,900112.3$396K+3.2%#154 of 387
8Oxnard-Thousand Oaks-Ventura, CA513,192113.9$420K−1.5%#183 of 387
9Hanford-Corcoran, CA4941393.8$390K+1.0%#195 of 387
10Redding, CA4569397.3$389K−0.3%#218 of 387
22El Centro, CA24529106.6$314K+1.1%#360 of 387

Other business types in the El Centro metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in the El Centro, CA metro area?

As of September 2026, map listings count 529 restaurants and cafes in the El Centro metro area. 208 of them (39%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 225 businesses with payroll classed as restaurants and other eating places in 2023, up 3.2% from 2019. Official counts also show 78 one-person businesses without payroll.

How much do households in the El Centro, CA metro area spend on food away from home?

About $166M a year, or $3,344 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 529 restaurants and cafes on map listings, it comes to $314K per restaurant. It is estimated from the incomes of the 49,644 households in the El Centro metro area and national spending patterns by income.

How does the El Centro, CA metro area compare with the U.S. for restaurants and cafes?

The El Centro metro area has 106.6 restaurants and cafes per 10,000 households, 3% below the U.S. rate of 109.8. Spending per restaurant is $314K, 15% below the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, the El Centro metro area would have about 448, against 529 on map listings. There is one business with payroll in the industry for every 221 households, against one for every 209 across the U.S. The official count rose 3.2% from 2019 to 2023, against +6.0% for the U.S.

How fast is the El Centro, CA metro area growing?

Population estimates put the El Centro metro area at 181,411 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 49,644 households. Median household income in the El Centro metro area is $57,681, 29% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The El Centro metro area scores 24 for restaurants and cafes (low), #360 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the El Centro metro area. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in the El Centro metro area

Screening a site or an acquisition in the El Centro metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the El Centro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.