Groundwork

Auto · Small-town market · Iowa

Auto repair shops in the Le Mars, IA area

Competitor counts, household spending and official business counts for auto repair shops in the Le Mars, IA area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #217 of 538 scored small-town markets
#6 of 15 scored small-town markets based in Iowa

Listings
27
2 chain locations (7%)
Official establishments
20
Businesses with payroll, 2023
Household spending a year
$13M
On vehicle maintenance and repairs · $1,258 a household
Spending per listing
$481K
8% above the U.S.
Listings per 10k households
26.2
22% above the U.S.
Population, 2025
25,697
0.0% since 2020

See the auto repair shops around any address in the Le Mars area

The site report maps the auto repair shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Le Mars area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 27 auto repair shops in the Le Mars area. 2 of them (7%) are chain locations, against 16% across the U.S. That comes to 26.2 for every 10,000 households, 22% above the U.S. rate of 21.5.

At $1,258 per household (31% above the U.S. average), households in the Le Mars area spend about $13M a year on vehicle maintenance and repairs. That is about $481K of household spending for each shop on map listings, 8% above the U.S. figure of $445K. That spending covers all vehicle maintenance and repairs, which auto repair shops share with other businesses in the trade.

Official counts show 20 businesses with payroll classed as mechanical, body and glass repair in the Le Mars area in 2023. That is one for every 516 households, against one for every 955 across the U.S. Another 36 one-person businesses have no payroll, by official counts.

Population estimates put the population change in the Le Mars area from 2020 to 2025 at 0.0%, against +3.1% for the U.S. For auto repair shops, the Le Mars area has a Groundwork market score of 55 (upper middle): #217 of 538 scored small-town markets and #6 of 15 scored small-town markets based in Iowa.

How the Le Mars area compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Auto repair shops in Le Mars, IA area compared with Iowa and the U.S.
MeasureLe Mars areaIowaU.S.
Listings per 10k households26.224.121.5
Spending per listing$481K$470K$445K
Households per official establishment516766955
Official establishment growth, 2019–2023n/a−1.3%+2.1%
Population growth, 2020–20250.0%+1.5%+3.1%
Spending per household on vehicle maintenance and repairs$1,258$1,134$958
Median household income$83,251$75,059$80,734
Groundwork market score5546

Official counts and lending

Businesses

Official establishments, 2019 to 2023
20
Employees, 2023
169
Annual payroll, 2023
$11.5M
One-person businesses, 2023
36Businesses with no payroll
Map listings, September 2026
272 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mechanical, body and glass repair in the Le Mars area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Le Mars area

Population, 2025 estimate
25,6970.0% since 2020
Households
10,313
Median age
41.9
Homes lived in by their owners
74%
Vehicles per household
2.2
Land area
863 sq. mi.
People per square mile
30
Median household income
$83,251
Average household income
$101,116
Median home value
$228,900
Jobs located here
12,334
Daytime population
23,763Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Le Mars area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair shops on map listings by name and distance.

Or open the report at the center of the Le Mars area. Signed out, you see a blurred preview; on an account, each report is one action.

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Auto repair shops across Iowa

Every Iowa market ranked →

The highest-scoring small-town markets in Iowa for auto repair shops, numbered among those based in Iowa, with the Le Mars area marked.

Top small-town markets in Iowa

Small-town markets in Iowa ranked for auto repair shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pella, IA792821.0$603K+2.3%#25 of 538
2Storm Lake, IA751519.9$597K−1.7%#42 of 538
3Spirit Lake, IA701921.5$558K+1.7%#75 of 538
4Marshalltown, IA703421.9$536K−0.5%#76 of 538
5Spencer, IA641723.3$452K−0.8%#122 of 538
6Le Mars, IA552726.2$481K0.0%#217 of 538
7Muscatine, IA554727.1$418K−3.0%#223 of 538
8Ottumwa, IA504431.4$343K−0.3%#288 of 538
9Fort Madison, IA494531.4$364K−3.6%#294 of 538
10Oskaloosa, IA472528.6$422K−1.2%#310 of 538

Other business types in the Le Mars area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many auto repair shops are in the Le Mars, IA area?

There are 27 auto repair shops on map listings in the Le Mars area as of September 2026. 2 of them (7%) are chain locations. The listings count general, specialty, body and glass repair shops. Official counts show 20 businesses with payroll classed as mechanical, body and glass repair in 2023. Official counts list 36 one-person businesses without payroll.

How much do households in the Le Mars, IA area spend on vehicle maintenance and repairs?

About $13M a year, or $1,258 per household. That is 31% above the U.S. average (an index of 131, where 100 is the U.S. average). Spread across the 27 auto repair shops on map listings, it comes to $481K per shop. The spending figure covers all vehicle maintenance and repairs, not only auto repair shops. It is estimated from the incomes of the 10,313 households in the Le Mars area and national spending patterns by income.

How does the Le Mars, IA area compare with the U.S. for auto repair shops?

The Le Mars area has 26.2 auto repair shops per 10,000 households, 22% above the U.S. rate of 21.5. Spending per shop is $481K, 8% above the U.S. figure of $445K. At the national ratio of auto repair shops to household spending, the Le Mars area would have about 29, against 27 on map listings. There is one business with payroll in the industry for every 516 households, against one for every 955 across the U.S.

How fast is the Le Mars, IA area growing?

Population estimates put the Le Mars area at 25,697 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 10,313 households. The median household income in the Le Mars area is $83,251 a year, 3% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Le Mars area scores 55 for auto repair shops (upper middle), #217 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Le Mars area. It maps the auto repair shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for auto repair shops · All 56 business types in the Le Mars area

Screening a site or an acquisition in the Le Mars area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Le Mars area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.