Groundwork

Auto · County · Wisconsin

Auto repair and car care businesses in Barron County, WI

How Barron County, WI compares with other counties and the U.S. for auto repair and car care businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 31 out of 100: Lower middle

Ranked #1,999 of 2,401 scored counties
#67 of 67 scored counties in Wisconsin

Listings
108
20 chain locations (19%)
Official establishments
46
+18.0% since 2019
Household spending a year
$22.9M
On vehicle maintenance and repairs · $1,146 a household
Spending per listing
$212K
21% below the U.S.
Listings per 10k households
54.1
52% above the U.S.
Population, 2025
46,484
−0.5% since 2020

See the auto repair and car care businesses around any address in Barron County

The site report maps the auto repair and car care businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Barron County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Barron County scores 31 (lower middle) on the Groundwork market score for auto repair and car care businesses, ranking #1,999 of 2,401 scored counties and #67 of 67 scored counties in Wisconsin. That puts it in the bottom quarter of counties.

Households in Barron County spend about $22.9M a year on vehicle maintenance and repairs, or $1,146 per household, 20% above the U.S. average. That is about $212K of household spending for each business on map listings, 21% below the U.S. figure of $269K.

Barron County has 108 auto repair and car care businesses on map listings as of September 2026. Of those, 20 are chain locations, or 19%, against 24% across the U.S. That is 54.1 per 10,000 households, 52% above the U.S. rate of 35.7.

In 2023, official counts showed 46 businesses with payroll in Barron County classed as automotive repair and maintenance, and tire dealers, up 18.0% from 2019. That is one for every 434 households, against one for every 681 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $1M have gone to businesses classed as automotive repair and maintenance, and tire dealers in Barron County. Population estimates put the population change in Barron County from 2020 to 2025 at −0.5%, against +3.1% for the U.S.

How Barron County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair and car care businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Auto repair and car care in Barron County, WI compared with Wisconsin and the U.S.
MeasureBarron CountyWisconsinU.S.
Listings per 10k households54.134.535.7
Spending per listing$212K$307K$269K
Households per official establishment434706681
Official establishment growth, 2019–2023+18.0%+1.2%+4.1%
Population growth, 2020–2025−0.5%+1.3%+3.1%
Spending per household on vehicle maintenance and repairs$1,146$1,061$958
Median household income$65,933$77,485$80,734
Groundwork market score3166

Official counts and lending

Businesses

Official establishments, 2019 to 2023
39 → 46+18.0% over the period
Employees, 2023
174
Annual payroll, 2023
$8.1M
One-person businesses, 2023
75Businesses with no payroll
Map listings, September 2026
10820 chain locations
Listings at the U.S. rate for this spending
85The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$1M

SBA-backed loans to businesses classed as automotive repair and maintenance, and tire dealers in Barron County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Barron County

Population, 2025 estimate
46,484−0.5% since 2020
Households
19,955
Median age
45.8
Homes lived in by their owners
77%
Vehicles per household
2.0
Land area
863 sq. mi.
People per square mile
54
Median household income
$65,933+25.1% vs. 2015–2019, before inflation
Average household income
$87,099
Median home value
$216,600
Jobs located here
20,886
Daytime population
44,130Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Barron County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair and car care businesses on map listings by name and distance.

Or open the report at the center of Barron County. Signed out, you see a blurred preview; on an account, each report is one action.

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Auto repair and car care across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for auto repair and car care businesses, numbered among those based in Wisconsin, with Barron County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for auto repair and car care businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bayfield County, WI891621.5$544K+3.4%#24 of 2,401
2Pierce County, WI884629.0$448K+3.1%#31 of 2,401
3Adams County, WI832324.2$460K+5.2%#78 of 2,401
4Oconto County, WI805532.7$385K+2.9%#122 of 2,401
5Iowa County, WI782726.7$443K+1.0%#155 of 2,401
6Door County, WI774530.0$380K+1.6%#185 of 2,401
7Dane County, WI7766326.4$373K+4.9%#186 of 2,401
8Calumet County, WI755425.3$470K+2.9%#218 of 2,401
9Portage County, WI748729.3$388K+2.2%#246 of 2,401
10Walworth County, WI7413531.3$379K+0.8%#248 of 2,401
67Barron County, WI3110854.1$212K−0.5%#1,999 of 2,401

Other business types in Barron County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many auto repair and car care businesses are in Barron County, WI?

Map listings as of September 2026 show 108 auto repair and car care businesses in Barron County. 20 of them (19%) are chain locations. The listings count repair shops, body shops, tire shops, car washes, oil change and parts stores. Official counts show 46 businesses with payroll classed as automotive repair and maintenance, and tire dealers in 2023, up 18.0% from 2019. Official counts also show 75 one-person businesses without payroll.

How much do households in Barron County, WI spend on vehicle maintenance and repairs?

About $22.9M a year, or $1,146 per household. That is 20% above the U.S. average (an index of 120, where 100 is the U.S. average). Spread across the 108 auto repair and car care businesses on map listings, it comes to $212K per business. It is estimated from the incomes of the 19,955 households in Barron County and national spending patterns by income.

How does Barron County, WI compare with the U.S. for auto repair and car care businesses?

Barron County has 54.1 auto repair and car care businesses per 10,000 households, 52% above the U.S. rate of 35.7. Spending per business is $212K, 21% below the U.S. figure of $269K. At the U.S. ratio of auto repair and car care businesses to household spending, Barron County would have about 85, against 108 on map listings. There is one business with payroll in the industry for every 434 households, against one for every 681 across the U.S. The official count rose 18.0% from 2019 to 2023, against +4.1% for the U.S.

How fast is Barron County, WI growing?

Population estimates put Barron County at 46,484 people in 2025, down 0.5% since 2020, against +3.1% for the U.S. It has 19,955 households. The median household income in Barron County is $65,933 a year, 18% below the U.S. median of $80,734. That rose 25.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Barron County scores 31 for auto repair and car care businesses (lower middle), #1,999 of 2,401 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Barron County. It maps the auto repair and car care businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for auto repair and car care businesses · All 56 business types in Barron County

Screening a site or an acquisition in Barron County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Barron County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.