Groundwork

Pets · Metro area · New Mexico

Veterinarians in the Las Cruces, NM metro area

The veterinarians in the Las Cruces, NM metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 75 out of 100: High

Ranked #32 of 384 scored metro areas
#1 of 4 scored metro areas based in New Mexico

Listings
16
0 chain locations (0%)
Official establishments
17
Businesses with payroll, 2023
Household spending a year
$68.4M
On pets · $806 a household
Spending per listing
$4.3M
57% above the U.S.
Listings per 10k households
1.9
42% below the U.S.
Population, 2025
229,091
+4.1% since 2020

See the veterinarians around any address in the Las Cruces metro area

The site report maps the veterinarians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Las Cruces metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for veterinarians in the Las Cruces metro area is 75 (high), #32 of 384 scored metro areas and #1 of 4 scored metro areas based in New Mexico. That puts it in the top 10% of metro areas for veterinarians.

As of September 2026, map listings count 16 veterinarians in the Las Cruces metro area. None of them are chain locations, against 19% across the U.S. That comes to 1.9 for every 10,000 households, 42% below the U.S. rate of 3.3.

Household spending on pets in the Las Cruces metro area comes to about $68.4M a year: $806 per household, 11% below the U.S. average. That is about $4.3M of household spending for each clinic on map listings, 57% above the U.S. figure of $2.7M. That spending covers all pets, which veterinarians share with other businesses in the trade.

Official counts show 17 businesses with payroll classed as veterinary services in the Las Cruces metro area in 2023. That is one for every 4,993 households, against one for every 3,767 across the U.S. Population estimates put the population change in the Las Cruces metro area from 2020 to 2025 at +4.1%, faster than the U.S. (+3.1%).

How the Las Cruces metro area compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all pets by the veterinarians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Veterinarians in Las Cruces, NM metro area compared with New Mexico and the U.S.
MeasureLas Cruces metro areaNew MexicoU.S.
Listings per 10k households1.93.03.3
Spending per listing$4.3M$2.9M$2.7M
Households per official establishment4,9934,0073,767
Official establishment growth, 2019–2023n/a−0.5%+6.8%
Population growth, 2020–2025+4.1%+0.3%+3.1%
Spending per household on pets$806$874$909
Median household income$56,848$64,059$80,734
Groundwork market score7557

Official counts and lending

Businesses

Official establishments, 2019 to 2023
17
Employees, 2023
264
Annual payroll, 2023
$11.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
160 chain locations
Listings at the U.S. rate for this spending
25The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as veterinary services in the Las Cruces metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Las Cruces metro area

Population, 2025 estimate
229,091+4.1% since 2020
Households
84,889
Median age
36.1
Homes lived in by their owners
65%
Vehicles per household
1.9
Land area
3,808 sq. mi.
People per square mile
59
Median household income
$56,848+38.8% vs. 2015–2019, before inflation
Average household income
$76,951
Median home value
$220,800
Jobs located here
79,505
Daytime population
218,304Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Las Cruces metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the veterinarians on map listings by name and distance.

Or open the report at the center of the Las Cruces metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Veterinarians across New Mexico

Every New Mexico market ranked →

The highest-scoring metro areas in New Mexico for veterinarians, numbered among those based in New Mexico, with the Las Cruces metro area marked.

Top metro areas in New Mexico

Metro areas in New Mexico ranked for veterinarians by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Las Cruces, NM75161.9$4.3M+4.1%#32 of 384
2Farmington, NM6951.2$6.8M−0.9%#59 of 384
3Albuquerque, NM601203.2$2.9M+0.8%#116 of 384
4Santa Fe, NM37354.9$2M+1.2%#284 of 384

Other business types in the Las Cruces metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many veterinarians are in the Las Cruces, NM metro area?

The Las Cruces metro area has 16 veterinarians on map listings as of September 2026. None of them are chain locations. The listings count veterinary clinics and animal hospitals. Official counts show 17 businesses with payroll classed as veterinary services in 2023.

How much do households in the Las Cruces, NM metro area spend on pets?

About $68.4M a year, or $806 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 16 veterinarians on map listings, it comes to $4.3M per clinic. The spending figure covers all pets, not only veterinarians. It is estimated from the incomes of the 84,889 households in the Las Cruces metro area and national spending patterns by income.

How does the Las Cruces, NM metro area compare with the U.S. for veterinarians?

The Las Cruces metro area has 1.9 veterinarians per 10,000 households, 42% below the U.S. rate of 3.3. Spending per clinic is $4.3M, 57% above the U.S. figure of $2.7M. At the national ratio of veterinarians to household spending, the Las Cruces metro area would have about 25, against 16 on map listings. There is one business with payroll in the industry for every 4,993 households, against one for every 3,767 across the U.S.

How fast is the Las Cruces, NM metro area growing?

Population estimates put the Las Cruces metro area at 229,091 people in 2025, up 4.1% since 2020, faster than the U.S. (+3.1%). It has 84,889 households. The median household income in the Las Cruces metro area is $56,848 a year, 30% below the U.S. median of $80,734. That rose 38.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Las Cruces metro area scores 75 for veterinarians (high), #32 of 384 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Las Cruces metro area. It maps the veterinarians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for veterinarians · All 56 business types in the Las Cruces metro area

Screening a site or an acquisition in the Las Cruces metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Las Cruces metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.