Groundwork

Pets · Small-town market · Nebraska

Veterinarians in the Kearney, NE area

Competitor counts, household spending and official business counts for veterinarians in the Kearney, NE area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #285 of 398 scored small-town markets
#7 of 9 scored small-town markets based in Nebraska

Listings
14
2 chain locations (14%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$19.1M
On pets · $836 a household
Spending per listing
$1.4M
50% below the U.S.
Listings per 10k households
6.1
85% above the U.S.
Population, 2025
57,962
+1.9% since 2020

See the veterinarians around any address in the Kearney area

The site report maps the veterinarians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Kearney area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 14 veterinarians in the Kearney area. Chain locations make up 14% of them, against 19% across the U.S. That is 6.1 per 10,000 households, 85% above the U.S. rate of 3.3.

Household spending on pets in the Kearney area comes to about $19.1M a year: $836 per household, 8% below the U.S. average. Spread across 14 veterinarians, that is $1.4M per clinic, 50% below the U.S. figure of $2.7M. That spending covers all pets, which veterinarians share with other businesses in the trade.

Official counts show 10 businesses with payroll classed as veterinary services in the Kearney area in 2023. That is one for every 2,280 households, against one for every 3,767 across the U.S.

Population estimates put the population change in the Kearney area from 2020 to 2025 at +1.9%, slower than the U.S. (+3.1%). The Kearney area scores 38 (lower middle) on the Groundwork market score for veterinarians, ranking #285 of 398 scored small-town markets and #7 of 9 scored small-town markets based in Nebraska.

How the Kearney area compares

The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all pets by the veterinarians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Veterinarians in Kearney, NE area compared with Nebraska and the U.S.
MeasureKearney areaNebraskaU.S.
Listings per 10k households6.14.23.3
Spending per listing$1.4M$2M$2.7M
Households per official establishment2,2802,5653,767
Official establishment growth, 2019–2023n/a+2.6%+6.8%
Population growth, 2020–2025+1.9%+2.8%+3.1%
Spending per household on pets$836$858$909
Median household income$76,109$76,475$80,734
Groundwork market score3830

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10
Employees, 2023
116
Annual payroll, 2023
$4.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
142 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as veterinary services in the Kearney area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Kearney area

Population, 2025 estimate
57,962+1.9% since 2020
Households
22,798
Median age
36.8
Homes lived in by their owners
68%
Vehicles per household
2.1
Land area
1,484 sq. mi.
People per square mile
39
Median household income
$76,109+27.9% vs. 2015–2019, before inflation
Average household income
$96,670
Median home value
$242,600
Jobs located here
29,261
Daytime population
59,015Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Kearney area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the veterinarians on map listings by name and distance.

Or open the report at the center of the Kearney area. Signed out, you see a blurred preview; on an account, each report is one action.

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Veterinarians across Nebraska

Every Nebraska market ranked →

The highest-scoring small-town markets in Nebraska for veterinarians, numbered among those based in Nebraska, with the Kearney area marked.

Top small-town markets in Nebraska

Small-town markets in Nebraska ranked for veterinarians by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fremont, NE7153.3$2.4M+2.6%#56 of 398
2Hastings, NE5263.5$2.3M−0.2%#189 of 398
3Norfolk, NE5273.6$2.2M+1.1%#190 of 398
4Scottsbluff, NE4053.3$2.3M−1.2%#266 of 398
5North Platte, NE3853.3$2.3M−3.6%#280 of 398
6Columbus, NE38105.8$1.4M+3.8%#284 of 398
7Kearney, NE38146.1$1.4M+1.9%#285 of 398
8Lexington, NE3455.0$1.6M+1.1%#312 of 398
9Beatrice, NE2666.4$1.2M+0.2%#356 of 398

Other business types in the Kearney area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many veterinarians are in the Kearney, NE area?

The Kearney area has 14 veterinarians on map listings as of September 2026. 2 of them (14%) are chain locations. The listings count veterinary clinics and animal hospitals. Official counts show 10 businesses with payroll classed as veterinary services in 2023.

How much do households in the Kearney, NE area spend on pets?

About $19.1M a year, or $836 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 14 veterinarians on map listings, it comes to $1.4M per clinic. The spending figure covers all pets, not only veterinarians. It is estimated from the incomes of the 22,798 households in the Kearney area and national spending patterns by income.

How does the Kearney, NE area compare with the U.S. for veterinarians?

The Kearney area has 6.1 veterinarians per 10,000 households, 85% above the U.S. rate of 3.3. Spending per clinic is $1.4M, 50% below the U.S. figure of $2.7M. At the national ratio of veterinarians to household spending, the Kearney area would have about 7, against 14 on map listings. There is one business with payroll in the industry for every 2,280 households, against one for every 3,767 across the U.S.

How fast is the Kearney, NE area growing?

Population estimates put the Kearney area at 57,962 people in 2025, up 1.9% since 2020, slower than the U.S. (+3.1%). It has 22,798 households. The median household income in the Kearney area is $76,109 a year, 6% below the U.S. median of $80,734. That rose 27.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Kearney area scores 38 for veterinarians (lower middle), #285 of 398 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Kearney area. It maps the veterinarians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for veterinarians · All 56 business types in the Kearney area

Screening a site or an acquisition in the Kearney area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Kearney area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.