Beauty and personal care · Small-town market · Texas
Spas and skin care studios in the Fredericksburg, TX area
The spas and skin care studios in the Fredericksburg, TX area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 41 out of 100: Lower middle
Ranked #362 of 504 scored small-town markets
#22 of 36 scored small-town markets based in Texas
- Listings
- 21
- 4 chain locations (19%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $11M
- On personal care products and services · $953 a household
- Spending per listing
- $522K
- 40% below the U.S.
- Listings per 10k households
- 18.2
- 58% above the U.S.
- Population, 2025
- 28,527
- +6.6% since 2020
See the spas and skin care studios around any address in the Fredericksburg area
The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Fredericksburg area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 21 spas and skin care studios in the Fredericksburg area. Of those, 4 are chain locations, or 19%, against 10% across the U.S. Per 10,000 households, that is 18.2, 58% above the U.S. rate of 11.5.
At $953 per household (5% below the U.S. average), households in the Fredericksburg area spend about $11M a year on personal care products and services. That works out to $522K per studio, 40% below the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.
Official counts show 3 businesses with payroll classed as other personal care services in the Fredericksburg area in 2023. That is one for every 3,838 households, against one for every 4,055 across the U.S.
Population estimates show the Fredericksburg area grew 6.6% from 2020 to 2025, faster than the U.S. (+3.1%). The Fredericksburg area scores 41 (lower middle) on the Groundwork market score for spas and skin care studios, ranking #362 of 504 scored small-town markets and #22 of 36 scored small-town markets based in Texas.
How the Fredericksburg area compares
The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Fredericksburg area | Texas | U.S. |
|---|---|---|---|
| Listings per 10k households | 18.2 | 13.3 | 11.5 |
| Spending per listing | $522K | $705K | $876K |
| Households per official establishment | 3,838 | 4,169 | 4,055 |
| Official establishment growth, 2019–2023 | n/a | +46.4% | +29.8% |
| Population growth, 2020–2025 | +6.6% | +8.5% | +3.1% |
| Spending per household on personal care products and services | $953 | $937 | $1,005 |
| Median household income | $76,162 | $78,476 | $80,734 |
| Groundwork market score | 41 | 39 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3
- Employees, 2023
- 4
- Annual payroll, 2023
- $137K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 214 chain locations
- Listings at the U.S. rate for this spending
- 13The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as other personal care services in the Fredericksburg area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Fredericksburg area
- Population, 2025 estimate
- 28,527+6.6% since 2020
- Households
- 11,513
- Median age
- 49.6
- Homes lived in by their owners
- 75%
- Vehicles per household
- 2.0
- Land area
- 1,058 sq. mi.
- People per square mile
- 26
- Median household income
- $76,162+28.8% vs. 2015–2019, before inflation
- Average household income
- $116,131
- Median home value
- $460,700
- Jobs located here
- 11,821
- Daytime population
- 27,066Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Fredericksburg area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.
Or open the report at the center of the Fredericksburg area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSpas and skin care across Texas
Every Texas market ranked →The highest-scoring small-town markets in Texas for spas and skin care studios, numbered among those based in Texas, with the Fredericksburg area marked.
Top small-town markets in Texas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Corsicana, TX | 74 | 9 | 4.7 | $1.7M | +8.2% | #29 of 504 |
| 2Jacksonville, TX | 70 | 9 | 4.9 | $1.6M | +5.4% | #61 of 504 |
| 3Bonham, TX | 67 | 9 | 7.0 | $1.3M | +9.2% | #83 of 504 |
| 4Huntsville, TX | 65 | 12 | 4.6 | $1.6M | +9.5% | #100 of 504 |
| 5Del Rio, TX | 64 | 6 | 3.6 | $2.3M | +0.5% | #106 of 504 |
| 6Kerrville, TX | 62 | 15 | 6.6 | $1.3M | +2.5% | #130 of 504 |
| 7El Campo, TX | 58 | 10 | 6.3 | $1.4M | +1.2% | #164 of 504 |
| 8Gainesville, TX | 54 | 17 | 10.3 | $887K | +6.5% | #208 of 504 |
| 9Palestine, TX | 49 | 13 | 7.4 | $1.1M | +3.2% | #259 of 504 |
| 10Brenham, TX | 49 | 17 | 11.0 | $820K | +7.0% | #264 of 504 |
| 22Fredericksburg, TX | 41 | 21 | 18.2 | $522K | +6.6% | #362 of 504 |
Other business types in the Fredericksburg area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas44
- Hair salons52
- Barbershops73
- Nail salons66
- Spas and skin care41
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many spas and skin care studios are in the Fredericksburg, TX area?
The Fredericksburg area has 21 spas and skin care studios on map listings as of September 2026. 4 of them (19%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 3 businesses with payroll classed as other personal care services in 2023.
How much do households in the Fredericksburg, TX area spend on personal care products and services?
About $11M a year, or $953 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 21 spas and skin care studios on map listings, it comes to $522K per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 11,513 households in the Fredericksburg area and national spending patterns by income.
How does the Fredericksburg, TX area compare with the U.S. for spas and skin care studios?
The Fredericksburg area has 18.2 spas and skin care studios per 10,000 households, 58% above the U.S. rate of 11.5. Spending per studio is $522K, 40% below the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, the Fredericksburg area would have about 13, against 21 on map listings. There is one business with payroll in the industry for every 3,838 households, against one for every 4,055 across the U.S.
How fast is the Fredericksburg, TX area growing?
Population estimates put the Fredericksburg area at 28,527 people in 2025, up 6.6% since 2020, faster than the U.S. (+3.1%). It has 11,513 households. Median household income in the Fredericksburg area is $76,162, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Fredericksburg area scores 41 for spas and skin care studios (lower middle), #362 of 504 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Fredericksburg area. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for spas and skin care studios · All 56 business types in the Fredericksburg area
Screening a site or an acquisition in the Fredericksburg area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Fredericksburg area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.