Groundwork

Beauty and personal care · County · Oregon

Salons, barbers and spas in Douglas County, OR

How Douglas County, OR compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 66 out of 100: Upper middle

Ranked #427 of 2,385 scored counties
#7 of 29 scored counties in Oregon

Listings
134
17 chain locations (13%)
Official establishments
16
Businesses with payroll, 2023
Household spending a year
$41.9M
On personal care products and services · $883 a household
Spending per listing
$313K
47% above the U.S.
Listings per 10k households
28.2
40% below the U.S.
Population, 2025
111,951
+0.6% since 2020

See the salons, barbers and spas around any address in Douglas County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $883 per household (12% below the U.S. average), households in Douglas County spend about $41.9M a year on personal care products and services. That works out to $313K per business, 47% above the U.S. figure of $213K.

There are 134 salons, barbers and spas on map listings in Douglas County as of September 2026. Of those, 17 are chain locations, or 13%, against 15% across the U.S. Per 10,000 households, that is 28.2, 40% below the U.S. rate of 47.2.

Official counts show 16 businesses with payroll classed as personal care services in Douglas County in 2023. That is one for every 2,970 households, against one for every 804 across the U.S. Official counts list 336 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $222K have gone to businesses classed as personal care services in Douglas County.

Population estimates put the population change in Douglas County from 2020 to 2025 at +0.6%, slower than the U.S. (+3.1%). The Groundwork market score for salons, barbers and spas in Douglas County is 66 (upper middle), #427 of 2,385 scored counties and #7 of 29 scored counties in Oregon. That puts it in the top quarter of counties.

How Douglas County compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Douglas County, OR compared with Oregon and the U.S.
MeasureDouglas CountyOregonU.S.
Listings per 10k households28.240.747.2
Spending per listing$313K$255K$213K
Households per official establishment2,970938804
Official establishment growth, 2019–2023n/a+8.3%+14.1%
Population growth, 2020–2025+0.6%+0.7%+3.1%
Spending per household on personal care products and services$883$1,036$1,005
Median household income$61,310$83,011$80,734
Groundwork market score6660

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14 → 16
Employees, 2023
41
Annual payroll, 2023
$1M
One-person businesses, 2023
336Businesses with no payroll
Map listings, September 2026
13417 chain locations
Listings at the U.S. rate for this spending
197The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$222K

SBA-backed loans to businesses classed as personal care services in Douglas County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Douglas County

Population, 2025 estimate
111,951+0.6% since 2020
Households
47,519
Median age
46.5
Homes lived in by their owners
73%
Vehicles per household
2.0
Land area
5,036 sq. mi.
People per square mile
22
Median household income
$61,310+29.7% vs. 2015–2019, before inflation
Average household income
$82,417
Median home value
$310,300
Jobs located here
37,255
Daytime population
106,777Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Douglas County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Salons, barbers and spas across Oregon

Every Oregon market ranked →

The highest-scoring counties in Oregon for salons, barbers and spas, numbered among those based in Oregon, with Douglas County marked.

Top counties in Oregon

Counties in Oregon ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Columbia County, OR824320.5$494K+2.6%#51 of 2,385
2Morrow County, OR79716.2$573K+3.1%#78 of 2,385
3Crook County, OR783835.2$288K+10.6%#112 of 2,385
4Jefferson County, OR762528.4$339K+4.7%#151 of 2,385
5Polk County, OR718826.7$388K+2.3%#254 of 2,385
6Benton County, OR6911028.5$353K+4.4%#315 of 2,385
7Douglas County, OR6613428.2$313K+0.6%#427 of 2,385
8Yamhill County, OR6413734.9$299K+2.2%#501 of 2,385
9Linn County, OR6417334.1$275K+3.0%#510 of 2,385
10Baker County, OR621419.0$451K−0.4%#547 of 2,385

Other business types in Douglas County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Douglas County, OR?

As of September 2026, map listings count 134 salons, barbers and spas in Douglas County. 17 of them (13%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 16 businesses with payroll classed as personal care services in 2023. Official counts also show 336 one-person businesses without payroll.

How much do households in Douglas County, OR spend on personal care products and services?

About $41.9M a year, or $883 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 134 salons, barbers and spas on map listings, it comes to $313K per business. It is estimated from the incomes of the 47,519 households in Douglas County and national spending patterns by income.

How does Douglas County, OR compare with the U.S. for salons, barbers and spas?

Douglas County has 28.2 salons, barbers and spas per 10,000 households, 40% below the U.S. rate of 47.2. Spending per business is $313K, 47% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Douglas County would have about 197, against 134 on map listings. There is one business with payroll in the industry for every 2,970 households, against one for every 804 across the U.S.

How fast is Douglas County, OR growing?

Population estimates put Douglas County at 111,951 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 47,519 households. The median household income in Douglas County is $61,310 a year, 24% below the U.S. median of $80,734. That rose 29.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Douglas County scores 66 for salons, barbers and spas (upper middle), #427 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Douglas County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Douglas County

Screening a site or an acquisition in Douglas County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.