Groundwork

Beauty and personal care · County · Oregon

Spas and skin care studios in Baker County, OR

How Baker County, OR compares with other counties and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$6.3M
On personal care products and services · $859 a household
Spending per listing
$1.6M
80% above the U.S.
Listings per 10k households
5.4
53% below the U.S.
Population, 2025
16,658
−0.4% since 2020

See the spas and skin care studios around any address in Baker County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Baker County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 4 spas and skin care studios in Baker County. Per 10,000 households, that is 5.4, 53% below the U.S. rate of 11.5.

Household spending on personal care products and services in Baker County comes to about $6.3M a year: $859 per household, 14% below the U.S. average. That works out to $1.6M per studio, 80% above the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

There is no official count of businesses with payroll classed as other personal care services in Baker County: counts under 3 aren’t published.

Between 2020 and 2025, the population of Baker County declined 0.4%, against +3.1% for the U.S. With 4 spas and skin care studios on map listings, Baker County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Baker County compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Baker County, OR compared with Oregon and the U.S.
MeasureBaker CountyOregonU.S.
Listings per 10k households5.411.011.5
Spending per listing$1.6M$945K$876K
Households per official establishmentn/a3,4444,055
Official establishment growth, 2019–2023n/a+38.6%+29.8%
Population growth, 2020–2025−0.4%+0.7%+3.1%
Spending per household on personal care products and services$859$1,036$1,005
Median household income$60,936$83,011$80,734
Groundwork market scoreNot scored39

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
40 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Baker County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Baker County

Population, 2025 estimate
16,658−0.4% since 2020
Households
7,355
Median age
46.4
Homes lived in by their owners
71%
Vehicles per household
2.1
Land area
3,068 sq. mi.
People per square mile
5
Median household income
$60,936+32.5% vs. 2015–2019, before inflation
Average household income
$76,443
Median home value
$285,600
Jobs located here
5,330
Daytime population
16,084Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Baker County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Baker County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Oregon

Every Oregon market ranked →

The highest-scoring counties in Oregon for spas and skin care studios, numbered among those based in Oregon, with Baker County marked.

Top counties in Oregon

Counties in Oregon ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Columbia County, OR8294.3$2.4M+2.6%#49 of 1,769
2Crook County, OR8087.4$1.4M+10.6%#66 of 1,769
3Jefferson County, OR7266.8$1.4M+4.7%#177 of 1,769
4Linn County, OR72346.7$1.4M+3.0%#178 of 1,769
5Polk County, OR69226.7$1.6M+2.3%#245 of 1,769
6Yamhill County, OR68317.9$1.3M+2.2%#278 of 1,769
7Douglas County, OR66265.5$1.6M+0.6%#326 of 1,769
8Benton County, OR65307.8$1.3M+4.4%#368 of 1,769
9Umatilla County, OR60196.6$1.4M+1.5%#519 of 1,769
10Lincoln County, OR55177.4$1.2M+0.3%#693 of 1,769
Baker County, ORNot scored45.4$1.6M−0.4%

Other business types in Baker County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Baker County, OR?

There are 4 spas and skin care studios on map listings in Baker County as of September 2026. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Baker County: counts under 3 are left out.

How much do households in Baker County, OR spend on personal care products and services?

About $6.3M a year, or $859 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 4 spas and skin care studios on map listings, it comes to $1.6M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 7,355 households in Baker County and national spending patterns by income.

How does Baker County, OR compare with the U.S. for spas and skin care studios?

Baker County has 5.4 spas and skin care studios per 10,000 households, 53% below the U.S. rate of 11.5. Spending per studio is $1.6M, 80% above the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Baker County would have about 7, against 4 on map listings.

How fast is Baker County, OR growing?

Population estimates put Baker County at 16,658 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 7,355 households. Median household income in Baker County is $60,936, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 32.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Baker County has no market score for spas and skin care studios: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Baker County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Baker County

Screening a site or an acquisition in Baker County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Baker County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.