Beauty and personal care · County · Oklahoma
Spas and skin care studios in Grady County, OK
Competitor counts, household spending and official business counts for spas and skin care studios in Grady County, OK, set against other counties and the U.S.
Groundwork market score · out of 100
Score 68 out of 100: Upper middle
Ranked #275 of 1,769 scored counties
#5 of 42 scored counties in Oklahoma
- Listings
- 13
- 2 chain locations (15%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $18.3M
- On personal care products and services · $884 a household
- Spending per listing
- $1.4M
- 61% above the U.S.
- Listings per 10k households
- 6.3
- 45% below the U.S.
- Population, 2025
- 59,128
- +7.7% since 2020
See the spas and skin care studios around any address in Grady County
The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Grady County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 13 spas and skin care studios in Grady County. Chain locations make up 15% of them, against 10% across the U.S. That comes to 6.3 for every 10,000 households, 45% below the U.S. rate of 11.5.
Household spending on personal care products and services in Grady County comes to about $18.3M a year: $884 per household, 12% below the U.S. average. Spread across 13 spas and skin care studios, that is $1.4M per studio, 61% above the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.
There is no official count of businesses with payroll classed as other personal care services in Grady County: counts under 3 aren’t published. Since fiscal 2022, 1 SBA-backed loan worth $395K has gone to businesses classed as other personal care services in Grady County.
Between 2020 and 2025, the population of Grady County grew 7.7%, faster than the U.S. (+3.1%). For spas and skin care studios, Grady County has a Groundwork market score of 68 (upper middle): #275 of 1,769 scored counties and #5 of 42 scored counties in Oklahoma. That puts it in the top quarter of counties.
How Grady County compares
The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Grady County | Oklahoma | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.3 | 11.2 | 11.5 |
| Spending per listing | $1.4M | $748K | $876K |
| Households per official establishment | n/a | 6,250 | 4,055 |
| Official establishment growth, 2019–2023 | n/a | +23.8% | +29.8% |
| Population growth, 2020–2025 | +7.7% | +4.0% | +3.1% |
| Spending per household on personal care products and services | $884 | $841 | $1,005 |
| Median household income | $75,419 | $65,039 | $80,734 |
| Groundwork market score | 68 | 44 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 132 chain locations
- Listings at the U.S. rate for this spending
- 21The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $395K
SBA-backed loans to businesses classed as other personal care services in Grady County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Grady County
- Population, 2025 estimate
- 59,128+7.7% since 2020
- Households
- 20,688
- Median age
- 40.3
- Homes lived in by their owners
- 75%
- Vehicles per household
- 2.1
- Land area
- 1,101 sq. mi.
- People per square mile
- 51
- Median household income
- $75,419+23.9% vs. 2015–2019, before inflation
- Average household income
- $92,315
- Median home value
- $205,800
- Jobs located here
- 13,243
- Daytime population
- 46,186Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Grady County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.
Or open the report at the center of Grady County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSpas and skin care across Oklahoma
Every Oklahoma market ranked →The highest-scoring counties in Oklahoma for spas and skin care studios, numbered among those based in Oklahoma, with Grady County marked.
Top counties in Oklahoma
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wagoner County, OK | 85 | 11 | 3.5 | $2.6M | +14.6% | #31 of 1,769 |
| 2Logan County, OK | 84 | 6 | 3.4 | $2.8M | +11.5% | #35 of 1,769 |
| 3Rogers County, OK | 76 | 22 | 6.0 | $1.5M | +7.1% | #111 of 1,769 |
| 4Canadian County, OK | 75 | 51 | 8.8 | $1.1M | +20.4% | #130 of 1,769 |
| 5Grady County, OK | 68 | 13 | 6.3 | $1.4M | +7.7% | #275 of 1,769 |
| 6Osage County, OK | 66 | 6 | 3.5 | $2.4M | +2.2% | #315 of 1,769 |
| 7Creek County, OK | 65 | 14 | 5.0 | $1.7M | +4.4% | #355 of 1,769 |
| 8McClain County, OK | 64 | 15 | 9.1 | $1M | +18.4% | #401 of 1,769 |
| 9Sequoyah County, OK | 60 | 7 | 4.5 | $1.6M | +4.1% | #510 of 1,769 |
| 10Okmulgee County, OK | 59 | 5 | 3.5 | $2.2M | +1.5% | #537 of 1,769 |
Other business types in Grady County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas73
- Hair salons78
- Barbershops77
- Nail salons58
- Spas and skin care68
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many spas and skin care studios are in Grady County, OK?
There are 13 spas and skin care studios on map listings in Grady County as of September 2026. 2 of them (15%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Grady County: counts under 3 are left out.
How much do households in Grady County, OK spend on personal care products and services?
About $18.3M a year, or $884 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 13 spas and skin care studios on map listings, it comes to $1.4M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 20,688 households in Grady County and national spending patterns by income.
How does Grady County, OK compare with the U.S. for spas and skin care studios?
Grady County has 6.3 spas and skin care studios per 10,000 households, 45% below the U.S. rate of 11.5. Spending per studio is $1.4M, 61% above the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Grady County would have about 21, against 13 on map listings.
How fast is Grady County, OK growing?
Population estimates put Grady County at 59,128 people in 2025, up 7.7% since 2020, faster than the U.S. (+3.1%). It has 20,688 households. Median household income in Grady County is $75,419, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.9%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Grady County scores 68 for spas and skin care studios (upper middle), #275 of 1,769 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Grady County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for spas and skin care studios · All 56 business types in Grady County
Screening a site or an acquisition in Grady County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Grady County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.