Groundwork

County profile · Montana

Valley County, MT market data

Population, household spending and competition for 56 business types in Valley County, each scored against other counties.

Population, 2025
7,385
−2.4% since 2020
Households
2,951
Median household income
$71,695
Median home value
$198,400
Jobs located here
2,747
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Valley County by name and distance, and the households and spending within reach. Or open the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 7,385 people live in Valley County, in 2,951 households. Between 2020 and 2025, the population of Valley County declined 2.4%, against +3.1% for the U.S. The median household income in Valley County is $71,695 a year, 11% below the U.S. median of $80,734.

Set against the U.S., households in Valley County spend the most on vehicle maintenance and repairs (an index of 138, where 100 is the U.S. average) and the least on clothing, shoes and related services (78).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

For its number of households, Valley County has the most map listings, relative to the U.S., for hair salons (45% above the U.S. rate) and the fewest for medical and dental practices (40% below the U.S. rate).

All 56 business types in Valley County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Valley County, MT, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes39132.2$266K7219
Salons, barbers and spas1757.6$158K74Under 3
Sit-down restaurants1654.2$649K9811
Auto repair and car care1550.8$260K979
Doctors, dentists and clinics1550.8$234K15312
Hair salons1033.9$269K63Under 3
Auto repair shops723.7$558K125Under 3
Coffee shops and cafes723.7$1.5M40Under 3
Gas stations723.7$1.5M617
Grocery and convenience stores723.7$2.4M71Under 3
Clothing, shoes and laundry620.3$787K89Under 3
Clothing and shoe stores516.9$944K74Under 3
Fast food and sandwich shops516.9$2.1M686
Spas and skin care516.9$539K62Under 3
Child care and preschools413.6$373K37Under 3
Optometrists and eye care413.6$877K284
Real estate413.6Index only281Under 3
Real estate agents and brokers413.6Index only223Under 3
Convenience stores310.2$5.6M71Under 3
Grocery stores310.2$5.6M60Under 3
Gyms310.2$841K65Under 3
Gyms, studios and classes310.2$841K127Under 3
Insurance agencies310.2$2.4M1944
Bakeries and dessert shops26.8$5.2MToo fewUnder 3
Car washes and detailing26.8$2MToo fewUnder 3
Pet businesses26.8$1.3MToo fewUnder 3
Pizza26.8$5.2MToo few6
Tire shops26.8$2MToo few3
Barbershops13.4$2.7MToo fewUnder 3
Chiropractors13.4$3.5MToo fewUnder 3
Dentists and orthodontists13.4$3.5MToo few4
Funeral homes13.4$514KToo fewUnder 3
Nail salons13.4$2.7MToo fewUnder 3
Pet grooming and boarding13.4$2.5MToo fewUnder 3
Primary care and pediatrics13.4$3.5MToo few4
Veterinarians13.4$2.5MToo fewUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listed4
Home inspectors00.0None listedNone listedUnder 3
Home repair trades00.0None listedNone listed11
House cleaning00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listed7
Landscaping and lawn care00.0None listedNone listed3
Laundromats00.0None listedNone listedUnder 3
Lawn, cleaning and pest control00.0None listedNone listed3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Valley County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Valley County, MT by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$3.9M$1,323138
Gasoline and other fuels$10.2M$3,456133
Food away from home$10.4M$3,51886
Groceries$16.9M$5,71590
Personal care products and services$2.7M$91391
Child care and other personal services$1.5M$50687
Memberships, classes and admissions$2.5M$85587
Medical and dental services$3.5M$1,18992
Pets$2.5M$85994
Clothing, shoes and related services$4.7M$1,60078
Vehicle insurance$7.3M$2,474126
Home repairs, maintenance and insurance$7.5M$2,53984
Lawn care, cleaning and other household services$3.5M$1,18784
Rent and homeowner costs$48.7M$16,50899

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Valley County

Population, 2025 estimate
7,385−2.4% since 2020
Households
2,951
Median age
44.8
Homes lived in by their owners
78%
Vehicles per household
2.4
Land area
4,926 sq. mi.
People per square mile
2
Median household income
$71,695
Average household income
$83,985
Median home value
$198,400
Jobs located here
2,747
Daytime population
7,222Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Valley County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Valley County, MT growing?

Population estimates put Valley County at 7,385 people in 2025, down 2.4% since 2020, against +3.1% for the U.S. It has 2,951 households.

How much do households in Valley County, MT spend?

Households in Valley County spend about $48.7M a year on rent and homeowner costs, $16.9M on groceries and $10.4M on food away from home. Relative to the U.S., household spending in Valley County runs highest on vehicle maintenance and repairs (an index of 138, where 100 is the U.S. average) and lowest on clothing, shoes and related services (78).

Which business types have the highest market scores in Valley County, MT?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Valley County, MT compare with the U.S.?

Median household income in Valley County is $71,695, 11% below the U.S. median of $80,734. The population fell 2.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $198,400, against $332,700 for the U.S. Against the U.S., map listings per household run highest for hair salons (45% above the U.S. rate) and lowest for medical and dental practices (40% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Valley County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Montana · Every U.S. market · How we measure

Screening a site or an acquisition in Valley County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.