Beauty and personal care · County · Montana
Spas and skin care studios in Gallatin County, MT
The spas and skin care studios in Gallatin County, MT, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 39 out of 100: Lower middle
Ranked #1,305 of 1,769 scored counties
#8 of 12 scored counties in Montana
- Listings
- 99
- 6 chain locations (6%)
- Official establishments
- 21
- Businesses with payroll, 2023
- Household spending a year
- $56.7M
- On personal care products and services · $1,107 a household
- Spending per listing
- $573K
- 35% below the U.S.
- Listings per 10k households
- 19.3
- 68% above the U.S.
- Population, 2025
- 128,740
- +7.7% since 2020
See the spas and skin care studios around any address in Gallatin County
The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Gallatin County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on personal care products and services in Gallatin County comes to about $56.7M a year: $1,107 per household, 10% above the U.S. average. That is about $573K of household spending for each studio on map listings, 35% below the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.
There are 99 spas and skin care studios on map listings in Gallatin County as of September 2026. Chain locations make up 6% of them, against 10% across the U.S. Per 10,000 households, that is 19.3, 68% above the U.S. rate of 11.5.
In 2023, official counts showed 21 businesses with payroll in Gallatin County classed as other personal care services. That is one for every 2,439 households, against one for every 4,055 across the U.S.
Population estimates show Gallatin County grew 7.7% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for spas and skin care studios in Gallatin County is 39 (lower middle), #1,305 of 1,769 scored counties and #8 of 12 scored counties in Montana.
How Gallatin County compares
The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Gallatin County | Montana | U.S. |
|---|---|---|---|
| Listings per 10k households | 19.3 | 12.6 | 11.5 |
| Spending per listing | $573K | $765K | $876K |
| Households per official establishment | 2,439 | 4,499 | 4,055 |
| Official establishment growth, 2019–2023 | n/a | +41.7% | +29.8% |
| Population growth, 2020–2025 | +7.7% | +5.3% | +3.1% |
| Spending per household on personal care products and services | $1,107 | $964 | $1,005 |
| Median household income | $93,528 | $72,509 | $80,734 |
| Groundwork market score | 39 | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 16 → 21
- Employees, 2023
- 94
- Annual payroll, 2023
- $2.6M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 996 chain locations
- Listings at the U.S. rate for this spending
- 65The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as other personal care services in Gallatin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Gallatin County
- Population, 2025 estimate
- 128,740+7.7% since 2020
- Households
- 51,215
- Median age
- 36.3
- Homes lived in by their owners
- 61%
- Vehicles per household
- 2.1
- Land area
- 2,605 sq. mi.
- People per square mile
- 48
- Median household income
- $93,528+40.9% vs. 2015–2019, before inflation
- Average household income
- $132,508
- Median home value
- $667,600
- Jobs located here
- 70,333
- Daytime population
- 127,514Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Gallatin County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.
Or open the report at the center of Gallatin County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSpas and skin care across Montana
Every Montana market ranked →The highest-scoring counties in Montana for spas and skin care studios, numbered among those based in Montana, with Gallatin County marked.
Top counties in Montana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lake County, MT | 70 | 8 | 6.4 | $1.4M | +6.9% | #223 of 1,769 |
| 2Ravalli County, MT | 61 | 14 | 7.5 | $1.3M | +9.4% | #489 of 1,769 |
| 3Park County, MT | 60 | 8 | 9.6 | $1M | +5.7% | #530 of 1,769 |
| 4Lincoln County, MT | 52 | 7 | 7.7 | $1M | +13.1% | #813 of 1,769 |
| 5Lewis and Clark County, MT | 52 | 40 | 12.8 | $785K | +5.8% | #826 of 1,769 |
| 6Cascade County, MT | 50 | 42 | 11.8 | $782K | +0.7% | #901 of 1,769 |
| 7Yellowstone County, MT | 41 | 105 | 15.0 | $663K | +4.5% | #1,224 of 1,769 |
| 8Gallatin County, MT | 39 | 99 | 19.3 | $573K | +7.7% | #1,305 of 1,769 |
| 9Silver Bow County, MT | 37 | 20 | 13.0 | $660K | +2.6% | #1,374 of 1,769 |
| 10Flathead County, MT | 37 | 92 | 20.8 | $469K | +10.1% | #1,383 of 1,769 |
Other business types in Gallatin County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas48
- Hair salons52
- Barbershops90
- Nail salons80
- Spas and skin care39
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many spas and skin care studios are in Gallatin County, MT?
As of September 2026, map listings count 99 spas and skin care studios in Gallatin County. 6 of them (6%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 21 businesses with payroll classed as other personal care services in 2023.
How much do households in Gallatin County, MT spend on personal care products and services?
About $56.7M a year, or $1,107 per household. That is 10% above the U.S. average (an index of 110, where 100 is the U.S. average). Spread across the 99 spas and skin care studios on map listings, it comes to $573K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 51,215 households in Gallatin County and national spending patterns by income.
How does Gallatin County, MT compare with the U.S. for spas and skin care studios?
Gallatin County has 19.3 spas and skin care studios per 10,000 households, 68% above the U.S. rate of 11.5. Spending per studio is $573K, 35% below the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Gallatin County would have about 65, against 99 on map listings. There is one business with payroll in the industry for every 2,439 households, against one for every 4,055 across the U.S.
How fast is Gallatin County, MT growing?
Population estimates put Gallatin County at 128,740 people in 2025, up 7.7% since 2020, faster than the U.S. (+3.1%). It has 51,215 households. The median household income in Gallatin County is $93,528 a year, 16% above the U.S. median of $80,734. That rose 40.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Gallatin County scores 39 for spas and skin care studios (lower middle), #1,305 of 1,769 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Gallatin County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for spas and skin care studios · All 56 business types in Gallatin County
Screening a site or an acquisition in Gallatin County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Gallatin County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.