Beauty and personal care · County · Michigan
Spas and skin care studios in Clinton County, MI
Competitor counts, household spending and official business counts for spas and skin care studios in Clinton County, MI, set against other counties and the U.S.
Groundwork market score · out of 100
Score 75 out of 100: High
Ranked #118 of 1,769 scored counties
#6 of 60 scored counties in Michigan
- Listings
- 17
- 2 chain locations (12%)
- Official establishments
- 6
- Businesses with payroll, 2023
- Household spending a year
- $34M
- On personal care products and services · $1,075 a household
- Spending per listing
- $2M
- 2.3 times the U.S.
- Listings per 10k households
- 5.4
- 53% below the U.S.
- Population, 2025
- 80,432
- +1.6% since 2020
See the spas and skin care studios around any address in Clinton County
The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Clinton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For spas and skin care studios, Clinton County has a Groundwork market score of 75 (high): #118 of 1,769 scored counties and #6 of 60 scored counties in Michigan. That puts it in the top 10% of counties for spas and skin care studios.
Map listings as of September 2026 show 17 spas and skin care studios in Clinton County. 2 of them (12%) are chain locations, against 10% across the U.S. Per 10,000 households, that is 5.4, 53% below the U.S. rate of 11.5.
Households in Clinton County spend about $34M a year on personal care products and services, or $1,075 per household, 7% above the U.S. average. Spread across 17 spas and skin care studios, that is $2M per studio, 2.3 times the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.
In 2023, official counts showed 6 businesses with payroll in Clinton County classed as other personal care services. That is one for every 5,273 households, against one for every 4,055 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $194K have gone to businesses classed as other personal care services in Clinton County. Between 2020 and 2025, the population of Clinton County grew 1.6%, slower than the U.S. (+3.1%).
How Clinton County compares
The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Clinton County | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.4 | 8.6 | 11.5 |
| Spending per listing | $2M | $1.2M | $876K |
| Households per official establishment | 5,273 | 5,336 | 4,055 |
| Official establishment growth, 2019–2023 | n/a | +21.1% | +29.8% |
| Population growth, 2020–2025 | +1.6% | +0.6% | +3.1% |
| Spending per household on personal care products and services | $1,075 | $986 | $1,005 |
| Median household income | $88,210 | $72,875 | $80,734 |
| Groundwork market score | 75 | 62 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 6 → 6
- Employees, 2023
- 52
- Annual payroll, 2023
- $1.5M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 172 chain locations
- Listings at the U.S. rate for this spending
- 39The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $194K
SBA-backed loans to businesses classed as other personal care services in Clinton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Clinton County
- Population, 2025 estimate
- 80,432+1.6% since 2020
- Households
- 31,639
- Median age
- 41.8
- Homes lived in by their owners
- 82%
- Vehicles per household
- 2.0
- Land area
- 567 sq. mi.
- People per square mile
- 140
- Median household income
- $88,210+25.3% vs. 2015–2019, before inflation
- Average household income
- $112,690
- Median home value
- $259,500
- Jobs located here
- 19,511
- Daytime population
- 64,429Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Clinton County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.
Or open the report at the center of Clinton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSpas and skin care across Michigan
Every Michigan market ranked →The highest-scoring counties in Michigan for spas and skin care studios, numbered among those based in Michigan, with Clinton County marked.
Top counties in Michigan
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Leelanau County, MI | 86 | 5 | 5.2 | $2.2M | +3.0% | #24 of 1,769 |
| 2Antrim County, MI | 82 | 5 | 4.5 | $2.1M | +5.3% | #50 of 1,769 |
| 3Allegan County, MI | 82 | 26 | 5.7 | $1.8M | +2.1% | #53 of 1,769 |
| 4Ottawa County, MI | 79 | 76 | 6.8 | $1.6M | +3.9% | #78 of 1,769 |
| 5Monroe County, MI | 77 | 33 | 5.2 | $1.9M | +0.7% | #96 of 1,769 |
| 6Clinton County, MI | 75 | 17 | 5.4 | $2M | +1.6% | #118 of 1,769 |
| 7Lapeer County, MI | 74 | 19 | 5.5 | $1.8M | +1.0% | #137 of 1,769 |
| 8Montcalm County, MI | 73 | 12 | 4.9 | $1.8M | +4.1% | #156 of 1,769 |
| 9Branch County, MI | 72 | 5 | 3.0 | $3M | +2.5% | #163 of 1,769 |
| 10Cass County, MI | 72 | 8 | 3.8 | $2.6M | +0.2% | #165 of 1,769 |
Other business types in Clinton County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas73
- Hair salons73
- Barbershops74
- Nail salons80
- Spas and skin care75
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many spas and skin care studios are in Clinton County, MI?
There are 17 spas and skin care studios on map listings in Clinton County as of September 2026. 2 of them (12%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 6 businesses with payroll classed as other personal care services in 2023.
How much do households in Clinton County, MI spend on personal care products and services?
About $34M a year, or $1,075 per household. That is 7% above the U.S. average (an index of 107, where 100 is the U.S. average). Spread across the 17 spas and skin care studios on map listings, it comes to $2M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 31,639 households in Clinton County and national spending patterns by income.
How does Clinton County, MI compare with the U.S. for spas and skin care studios?
Clinton County has 5.4 spas and skin care studios per 10,000 households, 53% below the U.S. rate of 11.5. Spending per studio is $2M, 2.3 times the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Clinton County would have about 39, against 17 on map listings. There is one business with payroll in the industry for every 5,273 households, against one for every 4,055 across the U.S.
How fast is Clinton County, MI growing?
Population estimates put Clinton County at 80,432 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 31,639 households. Median household income in Clinton County is $88,210, 9% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Clinton County scores 75 for spas and skin care studios (high), #118 of 1,769 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Clinton County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for spas and skin care studios · All 56 business types in Clinton County
Screening a site or an acquisition in Clinton County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Clinton County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.