Groundwork

Beauty and personal care · County · Maine

Spas and skin care studios in York County, ME

Competitor counts, household spending and official business counts for spas and skin care studios in York County, ME, set against other counties and the U.S.

Groundwork market score · out of 100

Score 61 out of 100: Upper middle

Ranked #503 of 1,769 scored counties
#6 of 15 scored counties in Maine

Listings
96
9 chain locations (9%)
Official establishments
19
Businesses with payroll, 2023
Household spending a year
$95.2M
On personal care products and services · $1,042 a household
Spending per listing
$992K
13% above the U.S.
Listings per 10k households
10.5
9% below the U.S.
Population, 2025
222,434
+4.8% since 2020

See the spas and skin care studios around any address in York County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of York County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in York County comes to about $95.2M a year: $1,042 per household, 4% above the U.S. average. That is about $992K of household spending for each studio on map listings, 13% above the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

There are 96 spas and skin care studios on map listings in York County as of September 2026. Of those, 9 are chain locations, or 9%, against 10% across the U.S. That is 10.5 per 10,000 households, 9% below the U.S. rate of 11.5.

In 2023, official counts showed 19 businesses with payroll in York County classed as other personal care services. That is one for every 4,811 households, against one for every 4,055 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $165K have gone to businesses classed as other personal care services in York County.

Population estimates show York County grew 4.8% from 2020 to 2025, faster than the U.S. (+3.1%). York County scores 61 (upper middle) on the Groundwork market score for spas and skin care studios, ranking #503 of 1,769 scored counties and #6 of 15 scored counties in Maine.

How York County compares

The same measures for Maine and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in York County, ME compared with Maine and the U.S.
MeasureYork CountyMaineU.S.
Listings per 10k households10.510.011.5
Spending per listing$992K$970K$876K
Households per official establishment4,8115,2384,055
Official establishment growth, 2019–2023n/a+23.9%+29.8%
Population growth, 2020–2025+4.8%+3.7%+3.1%
Spending per household on personal care products and services$1,042$973$1,005
Median household income$88,333$74,733$80,734
Groundwork market score6158

Official counts and lending

Businesses

Official establishments, 2019 to 2023
16 → 19
Employees, 2023
57
Annual payroll, 2023
$1.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
969 chain locations
Listings at the U.S. rate for this spending
109The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$165K

SBA-backed loans to businesses classed as other personal care services in York County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in York County

Population, 2025 estimate
222,434+4.8% since 2020
Households
91,413
Median age
45.3
Homes lived in by their owners
77%
Vehicles per household
1.9
Land area
991 sq. mi.
People per square mile
219
Median household income
$88,333+30.2% vs. 2015–2019, before inflation
Average household income
$110,468
Median home value
$395,700
Jobs located here
68,466
Daytime population
181,796Residents who don’t work, plus everyone whose job is here

Looking at a specific site in York County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of York County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Maine

Every Maine market ranked →

The highest-scoring counties in Maine for spas and skin care studios, numbered among those based in Maine, with York County marked.

Top counties in Maine

Counties in Maine ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Oxford County, ME71125.0$1.8M+4.2%#191 of 1,769
2Androscoggin County, ME70367.7$1.2M+4.8%#234 of 1,769
3Waldo County, ME69105.7$1.6M+2.6%#243 of 1,769
4Franklin County, ME6286.3$1.4M+4.6%#449 of 1,769
5Somerset County, ME61125.2$1.6M+2.3%#472 of 1,769
6York County, ME619610.5$992K+4.8%#503 of 1,769
7Kennebec County, ME60519.4$983K+3.5%#533 of 1,769
8Hancock County, ME572610.2$935K+3.0%#634 of 1,769
9Penobscot County, ME55578.7$1.1M+3.8%#705 of 1,769
10Sagadahoc County, ME551710.3$984K+3.4%#709 of 1,769

Other business types in York County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in York County, ME?

As of September 2026, map listings count 96 spas and skin care studios in York County. 9 of them (9%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 19 businesses with payroll classed as other personal care services in 2023.

How much do households in York County, ME spend on personal care products and services?

About $95.2M a year, or $1,042 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 96 spas and skin care studios on map listings, it comes to $992K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 91,413 households in York County and national spending patterns by income.

How does York County, ME compare with the U.S. for spas and skin care studios?

York County has 10.5 spas and skin care studios per 10,000 households, 9% below the U.S. rate of 11.5. Spending per studio is $992K, 13% above the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, York County would have about 109, against 96 on map listings. There is one business with payroll in the industry for every 4,811 households, against one for every 4,055 across the U.S.

How fast is York County, ME growing?

Population estimates put York County at 222,434 people in 2025, up 4.8% since 2020, faster than the U.S. (+3.1%). It has 91,413 households. The median household income in York County is $88,333 a year, 9% above the U.S. median of $80,734. That rose 30.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. York County scores 61 for spas and skin care studios (upper middle), #503 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in York County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in York County

Screening a site or an acquisition in York County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of York County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.