Groundwork

Beauty and personal care · County · Maine

Spas and skin care studios in Knox County, ME

The spas and skin care studios in Knox County, ME, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #1,027 of 1,769 scored counties
#13 of 15 scored counties in Maine

Listings
21
2 chain locations (10%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$18.1M
On personal care products and services · $980 a household
Spending per listing
$862K
2% below the U.S.
Listings per 10k households
11.4
In line with the U.S.
Population, 2025
41,117
+1.1% since 2020

See the spas and skin care studios around any address in Knox County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Knox County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Knox County spend about $18.1M a year on personal care products and services, or $980 per household, 2% below the U.S. average. That is about $862K of household spending for each studio on map listings, 2% below the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

There are 21 spas and skin care studios on map listings in Knox County as of September 2026. Of those, 2 are chain locations, or 10%, against 10% across the U.S. Per 10,000 households, that is 11.4, in line with the U.S. rate of 11.5.

In 2023, official counts showed 4 businesses with payroll in Knox County classed as other personal care services. That is one for every 4,621 households, against one for every 4,055 across the U.S.

Population estimates put the population change in Knox County from 2020 to 2025 at +1.1%, slower than the U.S. (+3.1%). Knox County scores 46 (lower middle) on the Groundwork market score for spas and skin care studios, ranking #1,027 of 1,769 scored counties and #13 of 15 scored counties in Maine.

How Knox County compares

The same measures for Maine and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Knox County, ME compared with Maine and the U.S.
MeasureKnox CountyMaineU.S.
Listings per 10k households11.410.011.5
Spending per listing$862K$970K$876K
Households per official establishment4,6215,2384,055
Official establishment growth, 2019–2023n/a+23.9%+29.8%
Population growth, 2020–2025+1.1%+3.7%+3.1%
Spending per household on personal care products and services$980$973$1,005
Median household income$74,096$74,733$80,734
Groundwork market score4658

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
13
Annual payroll, 2023
$977K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
212 chain locations
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Knox County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Knox County

Population, 2025 estimate
41,117+1.1% since 2020
Households
18,484
Median age
49.3
Homes lived in by their owners
79%
Vehicles per household
1.8
Land area
365 sq. mi.
People per square mile
112
Median household income
$74,096+28.3% vs. 2015–2019, before inflation
Average household income
$99,101
Median home value
$324,900
Jobs located here
16,342
Daytime population
41,779Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Knox County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Knox County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Maine

Every Maine market ranked →

The highest-scoring counties in Maine for spas and skin care studios, numbered among those based in Maine, with Knox County marked.

Top counties in Maine

Counties in Maine ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Oxford County, ME71125.0$1.8M+4.2%#191 of 1,769
2Androscoggin County, ME70367.7$1.2M+4.8%#234 of 1,769
3Waldo County, ME69105.7$1.6M+2.6%#243 of 1,769
4Franklin County, ME6286.3$1.4M+4.6%#449 of 1,769
5Somerset County, ME61125.2$1.6M+2.3%#472 of 1,769
6York County, ME619610.5$992K+4.8%#503 of 1,769
7Kennebec County, ME60519.4$983K+3.5%#533 of 1,769
8Hancock County, ME572610.2$935K+3.0%#634 of 1,769
9Penobscot County, ME55578.7$1.1M+3.8%#705 of 1,769
10Sagadahoc County, ME551710.3$984K+3.4%#709 of 1,769
13Knox County, ME462111.4$862K+1.1%#1,027 of 1,769

Other business types in Knox County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Knox County, ME?

As of September 2026, map listings count 21 spas and skin care studios in Knox County. 2 of them (10%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 4 businesses with payroll classed as other personal care services in 2023.

How much do households in Knox County, ME spend on personal care products and services?

About $18.1M a year, or $980 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 21 spas and skin care studios on map listings, it comes to $862K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 18,484 households in Knox County and national spending patterns by income.

How does Knox County, ME compare with the U.S. for spas and skin care studios?

Knox County has 11.4 spas and skin care studios per 10,000 households, in line with the U.S. rate of 11.5. Spending per studio is $862K, 2% below the U.S. figure of $876K. The count on map listings matches the U.S. ratio of spas and skin care studios to household spending. There is one business with payroll in the industry for every 4,621 households, against one for every 4,055 across the U.S.

How fast is Knox County, ME growing?

Population estimates put Knox County at 41,117 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 18,484 households. The median household income in Knox County is $74,096 a year, 8% below the U.S. median of $80,734. That rose 28.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Knox County scores 46 for spas and skin care studios (lower middle), #1,027 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Knox County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Knox County

Screening a site or an acquisition in Knox County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Knox County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.