Beauty and personal care · County · Alaska
Spas and skin care studios in Kenai Peninsula Borough, AK
The spas and skin care studios in Kenai Peninsula Borough, AK, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 37 out of 100: Lower middle
Ranked #1,378 of 1,769 scored counties
#4 of 6 scored counties in Alaska
- Listings
- 42
- 2 chain locations (5%)
- Official establishments
- 9
- Businesses with payroll, 2023
- Household spending a year
- $24.9M
- On personal care products and services · $1,020 a household
- Spending per listing
- $592K
- 32% below the U.S.
- Listings per 10k households
- 17.2
- 50% above the U.S.
- Population, 2025
- 61,951
- +5.1% since 2020
See the spas and skin care studios around any address in Kenai Peninsula Borough
The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kenai Peninsula Borough. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Kenai Peninsula Borough scores 37 (lower middle) on the Groundwork market score for spas and skin care studios, ranking #1,378 of 1,769 scored counties and #4 of 6 scored counties in Alaska. That puts it in the bottom quarter of counties.
At $1,020 per household (2% above the U.S. average), households in Kenai Peninsula Borough spend about $24.9M a year on personal care products and services. Spread across 42 spas and skin care studios, that is $592K per studio, 32% below the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.
There are 42 spas and skin care studios on map listings in Kenai Peninsula Borough as of September 2026. 2 of them (5%) are chain locations, against 10% across the U.S. That is 17.2 per 10,000 households, 50% above the U.S. rate of 11.5.
The official count of businesses with payroll classed as other personal care services in Kenai Peninsula Borough was 9 in 2023. That is one for every 2,708 households, against one for every 4,055 across the U.S. Between 2020 and 2025, the population of Kenai Peninsula Borough grew 5.1%, faster than the U.S. (+3.1%).
How Kenai Peninsula Borough compares
The same measures for Alaska and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Kenai Peninsula Borough | Alaska | U.S. |
|---|---|---|---|
| Listings per 10k households | 17.2 | 11.6 | 11.5 |
| Spending per listing | $592K | $940K | $876K |
| Households per official establishment | 2,708 | 3,921 | 4,055 |
| Official establishment growth, 2019–2023 | n/a | +7.8% | +29.8% |
| Population growth, 2020–2025 | +5.1% | +0.6% | +3.1% |
| Spending per household on personal care products and services | $1,020 | $1,095 | $1,005 |
| Median household income | $80,538 | $92,788 | $80,734 |
| Groundwork market score | 37 | 45 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 7 → 9
- Employees, 2023
- 27
- Annual payroll, 2023
- $836K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 422 chain locations
- Listings at the U.S. rate for this spending
- 28The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as other personal care services in Kenai Peninsula Borough, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Kenai Peninsula Borough
- Population, 2025 estimate
- 61,951+5.1% since 2020
- Households
- 24,371
- Median age
- 42.1
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.1
- Land area
- 16,017 sq. mi.
- People per square mile
- 4
- Median household income
- $80,538+21.9% vs. 2015–2019, before inflation
- Average household income
- $105,973
- Median home value
- $323,200
- Jobs located here
- n/a
- Daytime population
- n/aResidents who don’t work, plus everyone whose job is here
Looking at a specific site in Kenai Peninsula Borough?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.
Or open the report at the center of Kenai Peninsula Borough. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSpas and skin care across Alaska
Every Alaska market ranked →The highest-scoring counties in Alaska for spas and skin care studios, numbered among those based in Alaska, with Kenai Peninsula Borough marked.
Top counties in Alaska
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Matanuska-Susitna Borough, AK | 63 | 48 | 12.0 | $901K | +10.4% | #431 of 1,769 |
| 2Juneau City and Borough, AK | 55 | 13 | 9.9 | $1.2M | −1.8% | #697 of 1,769 |
| 3Fairbanks North Star Borough, AK | 46 | 37 | 10.2 | $1.1M | −1.4% | #1,016 of 1,769 |
| 4Kenai Peninsula Borough, AK | 37 | 42 | 17.2 | $592K | +5.1% | #1,378 of 1,769 |
| 5Anchorage Municipality, AK | 36 | 147 | 13.5 | $855K | −1.3% | #1,390 of 1,769 |
| 6Kodiak Island Borough, AK | 33 | 6 | 12.9 | $794K | −5.0% | #1,463 of 1,769 |
Other business types in Kenai Peninsula Borough
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas52
- Hair salons63
- Barbershops83
- Nail salons80
- Spas and skin care37
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many spas and skin care studios are in Kenai Peninsula Borough, AK?
As of September 2026, map listings count 42 spas and skin care studios in Kenai Peninsula Borough. 2 of them (5%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 9 businesses with payroll classed as other personal care services in 2023.
How much do households in Kenai Peninsula Borough, AK spend on personal care products and services?
About $24.9M a year, or $1,020 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 42 spas and skin care studios on map listings, it comes to $592K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 24,371 households in Kenai Peninsula Borough and national spending patterns by income.
How does Kenai Peninsula Borough, AK compare with the U.S. for spas and skin care studios?
Kenai Peninsula Borough has 17.2 spas and skin care studios per 10,000 households, 50% above the U.S. rate of 11.5. Spending per studio is $592K, 32% below the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Kenai Peninsula Borough would have about 28, against 42 on map listings. There is one business with payroll in the industry for every 2,708 households, against one for every 4,055 across the U.S.
How fast is Kenai Peninsula Borough, AK growing?
Population estimates put Kenai Peninsula Borough at 61,951 people in 2025, up 5.1% since 2020, faster than the U.S. (+3.1%). It has 24,371 households. The median household income in Kenai Peninsula Borough is $80,538 a year, in line with the U.S. median of $80,734. That rose 21.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kenai Peninsula Borough scores 37 for spas and skin care studios (lower middle), #1,378 of 1,769 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Kenai Peninsula Borough. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for spas and skin care studios · All 56 business types in Kenai Peninsula Borough
Screening a site or an acquisition in Kenai Peninsula Borough?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Kenai Peninsula Borough. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.