County profile · South Carolina
Berkeley County, SC market data
Population, household spending and competition for 56 business types in Berkeley County, each scored against other counties.
- Population, 2025
- 274,666
- +18.7% since 2020
- Households
- 93,711
- Median household income
- $84,358
- +33.3% vs. 2015–2019, before inflation
- Median home value
- $310,300
- Jobs located here
- 71,652
- Highest market score
- 89
- Landscaping and lawn care, #10 of 1,493 scored counties
A site report maps the competitors on map listings around any address in Berkeley County by name and distance, and the households and spending within reach. Or open the report at the center of Berkeley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 274,666 people live in Berkeley County, in 93,711 households. Between 2020 and 2025, the population of Berkeley County grew 18.7%, faster than the U.S. (+3.1%). The median household income in Berkeley County is $84,358 a year, 4% above the U.S. median of $80,734. That rose 33.3% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Berkeley County spend the most on vehicle insurance (an index of 132, where 100 is the U.S. average) and the least on memberships, classes and admissions (78).
The highest Groundwork market scores in Berkeley County are for landscaping and lawn care companies (89), bakeries and dessert shops (87) and coffee shops and cafes (87). Berkeley County ranks #10 of 1,493 scored counties for landscaping and lawn care companies.
Berkeley County is part of the Charleston-North Charleston metro area. For its number of households, Berkeley County has the most map listings, relative to the U.S., for pest control companies (50% above the U.S. rate) and the fewest for clothing and shoe stores (54% below the U.S. rate).
All 56 business types in Berkeley County
Highest Groundwork market score first. Each score compares Berkeley County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Landscaping and lawn care | 89 | #10 of 1,493 | 27 | 2.9 | $5.3M | 180 | 61 |
| Bakeries and dessert shops | 87 | #32 of 1,889 | 55 | 5.9 | $6.7M | 162 | 29 |
| Coffee shops and cafes | 87 | #44 of 2,063 | 62 | 6.6 | $5.9M | 161 | 26 |
| Insurance agencies | 86 | #114 of 2,272 | 86 | 9.2 | $2.8M | 224 | 64 |
| Dry cleaners | 85 | #5 of 507 | 6 | 0.6 | $30.2M | 193 | 3 |
| Veterinarians | 85 | #44 of 1,485 | 27 | 2.9 | $3.3M | 119 | 20 |
| Gas stations | 85 | #74 of 2,358 | 86 | 9.2 | $3.3M | 138 | 69 |
| Roofing and gutters | 84 | #28 of 1,177 | 27 | 2.9 | $10.3M | 122 | 10 |
| Clothing, shoes and laundry | 84 | #84 of 2,210 | 101 | 10.8 | $1.8M | 204 | 31 |
| Clothing and shoe stores | 84 | #93 of 2,087 | 70 | 7.5 | $2.6M | 204 | 28 |
| Pizza | 83 | #53 of 2,090 | 59 | 6.3 | $6.3M | 123 | 142 |
| Restaurants and cafes | 83 | #97 of 2,405 | 731 | 78.0 | $505K | 136 | 300 |
| Laundromats | 82 | #50 of 785 | 8 | 0.9 | $22.7M | 181 | Under 3 |
| Tire shops | 81 | #94 of 1,530 | 27 | 2.9 | $3.3M | 131 | 4 |
| Collision repair and body shops | 80 | #72 of 1,327 | 20 | 2.1 | $4.4M | 144 | 17 |
| Child care and preschools | 80 | #88 of 1,611 | 37 | 3.9 | $1.2M | 120 | 40 |
| Auto repair shops | 80 | #118 of 2,378 | 142 | 15.2 | $625K | 140 | 58 |
| Sit-down restaurants | 80 | #131 of 2,405 | 402 | 42.9 | $918K | 138 | 129 |
| Yoga, Pilates and fitness studios | 79 | #24 of 777 | 11 | 1.2 | $6.5M | 160 | 16 |
| Electricians | 79 | #51 of 1,160 | 16 | 1.7 | $17.3M | 144 | 58 |
| Pet stores | 79 | #64 of 974 | 18 | 1.9 | $4.9M | 108 | 6 |
| Pet businesses | 79 | #92 of 2,200 | 95 | 10.1 | $924K | 105 | 45 |
| Auto repair and car care | 79 | #148 of 2,401 | 254 | 27.1 | $349K | 130 | 86 |
| Grocery stores | 79 | #221 of 2,070 | 51 | 5.4 | $11.4M | 123 | 34 |
| Property management | 77 | #57 of 910 | 17 | 1.8 | Index only | 154 | 25 |
| Lawn, cleaning and pest control | 77 | #104 of 1,771 | 69 | 7.4 | $2.1M | 123 | 130 |
| Home repair trades | 75 | #109 of 2,057 | 106 | 11.3 | $2.6M | 108 | 132 |
| Funeral homes | 75 | #144 of 1,472 | 11 | 1.2 | $1M | 150 | 6 |
| Grocery and convenience stores | 75 | #301 of 2,402 | 170 | 18.1 | $3.4M | 101 | 57 |
| Fast food and sandwich shops | 74 | #266 of 2,222 | 121 | 12.9 | $3M | 100 | 142 |
| HVAC and plumbing | 73 | #162 of 1,707 | 63 | 6.7 | $4.4M | 93 | 64 |
| Pet grooming and boarding | 72 | #187 of 1,461 | 39 | 4.2 | $2.3M | 88 | 19 |
| Primary care and pediatrics | 72 | #216 of 1,656 | 40 | 4.3 | $2.7M | 151 | 100 |
| Gyms | 71 | #218 of 1,792 | 61 | 6.5 | $1.2M | 90 | 16 |
| Convenience stores | 71 | #416 of 2,261 | 95 | 10.1 | $6.1M | 78 | 23 |
| House cleaning | 69 | #112 of 847 | 22 | 2.3 | $6.5M | 101 | 52 |
| Car washes and detailing | 69 | #264 of 1,451 | 36 | 3.8 | $2.5M | 98 | 11 |
| Chiropractors | 68 | #269 of 1,490 | 41 | 4.4 | $2.6M | 110 | 20 |
| Martial arts and dance studios | 66 | #248 of 1,334 | 41 | 4.4 | $1.7M | 87 | 10 |
| Spas and skin care | 66 | #342 of 1,769 | 79 | 8.4 | $1.1M | 126 | 17 |
| Gyms, studios and classes | 66 | #389 of 2,088 | 113 | 12.1 | $634K | 96 | 26 |
| Oil change and quick lube | 65 | #113 of 479 | 7 | 0.7 | $12.7M | 92 | 6 |
| Hair salons | 65 | #464 of 2,339 | 190 | 20.3 | $460K | 107 | 42 |
| Physical therapy | 60 | #454 of 1,422 | 44 | 4.7 | $2.4M | 102 | 34 |
| Dentists and orthodontists | 60 | #589 of 1,886 | 99 | 10.6 | $1.1M | 111 | 53 |
| Doctors, dentists and clinics | 59 | #798 of 2,394 | 511 | 54.5 | $211K | 138 | 228 |
| Pest control | 56 | #282 of 699 | 20 | 2.1 | $7.1M | 70 | 17 |
| Barbershops | 54 | #605 of 1,356 | 52 | 5.5 | $1.7M | 89 | 7 |
| Salons, barbers and spas | 54 | #953 of 2,385 | 388 | 41.4 | $225K | 106 | 86 |
| Home inspectors | 53 | #178 of 415 | 8 | 0.9 | Index only | 69 | 7 |
| Optometrists and eye care | 53 | #626 of 1,302 | 47 | 5.0 | $2.3M | 73 | 14 |
| Nail salons | 52 | #637 of 1,328 | 62 | 6.6 | $1.4M | 84 | 20 |
| Real estate agents and brokers | 49 | #1,115 of 2,176 | 237 | 25.3 | Index only | 113 | 136 |
| Real estate | 47 | #1,245 of 2,229 | 305 | 32.5 | Index only | 110 | 225 |
| Mortgage brokers and lenders | 46 | #514 of 887 | 43 | 4.6 | Index only | 87 | 26 |
| Urgent care and walk-in clinics | Not scored | Not scored | 4 | 0.4 | $26.9M | 110 | 7 |
Household spending in Berkeley County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $88.7M | $946 | 99 |
| Gasoline and other fuels | $283.1M | $3,021 | 116 |
| Food away from home | $368.9M | $3,936 | 97 |
| Groceries | $581.8M | $6,209 | 98 |
| Personal care products and services | $87.4M | $932 | 93 |
| Child care and other personal services | $44.4M | $473 | 82 |
| Memberships, classes and admissions | $71.7M | $765 | 78 |
| Medical and dental services | $107.7M | $1,149 | 89 |
| Pets | $87.8M | $936 | 103 |
| Clothing, shoes and related services | $181.3M | $1,935 | 94 |
| Vehicle insurance | $241.6M | $2,579 | 132 |
| Home repairs, maintenance and insurance | $277.6M | $2,962 | 98 |
| Lawn care, cleaning and other household services | $142.5M | $1,520 | 108 |
| Rent and homeowner costs | $1.5B | $15,556 | 93 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Berkeley County
- Population, 2025 estimate
- 274,666+18.7% since 2020
- Households
- 93,711
- Median age
- 38.3
- Homes lived in by their owners
- 75%
- Vehicles per household
- 1.9
- Land area
- 1,104 sq. mi.
- People per square mile
- 224
- Median household income
- $84,358+33.3% vs. 2015–2019, before inflation
- Average household income
- $104,881
- Median home value
- $310,300
- Jobs located here
- 71,652
- Daytime population
- 211,719Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Berkeley County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Berkeley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in South Carolina 8
- Dorchester County, SC167,201 people
- Charleston County, SC420,264 people
- Colleton County, SC38,783 people
- Williamsburg County, SC30,282 people
- Clarendon County, SC30,986 people
- Orangeburg County, SC83,253 people
- Georgetown County, SC64,811 people
- Calhoun County, SC14,182 people
Questions
How fast is Berkeley County, SC growing?
Population estimates put Berkeley County at 274,666 people in 2025, up 18.7% since 2020, faster than the U.S. (+3.1%). It has 93,711 households. Against the 2015–2019 survey, median household income rose 33.3%, before inflation.
How much do households in Berkeley County, SC spend?
Households in Berkeley County spend about $1.5B a year on rent and homeowner costs, $581.8M on groceries and $368.9M on food away from home. Relative to the U.S., household spending in Berkeley County runs highest on vehicle insurance (an index of 132, where 100 is the U.S. average) and lowest on memberships, classes and admissions (78).
Which business types have the highest market scores in Berkeley County, SC?
Of the business types scored in Berkeley County, landscaping and lawn care companies (89), bakeries and dessert shops (87) and coffee shops and cafes (87) have the highest Groundwork market scores. For landscaping and lawn care companies, that ranks #10 of 1,493 scored counties.
How does Berkeley County, SC compare with the U.S.?
Median household income in Berkeley County is $84,358, 4% above the U.S. median of $80,734. The population rose 18.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $310,300, against $332,700 for the U.S. Against the U.S., map listings per household run highest for pest control companies (50% above the U.S. rate) and lowest for clothing and shoe stores (54% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 55 of the 56 business types have a score in Berkeley County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Berkeley County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in South Carolina · Every U.S. market · How we measure
Screening a site or an acquisition in Berkeley County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Berkeley County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.