Groundwork

Beauty and personal care · County · Tennessee

Salons, barbers and spas in Marion County, TN

Competitor counts, household spending and official business counts for salons, barbers and spas in Marion County, TN, set against other counties and the U.S.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #911 of 2,385 scored counties
#35 of 86 scored counties in Tennessee

Listings
42
7 chain locations (17%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$9.5M
On personal care products and services · $798 a household
Spending per listing
$226K
6% above the U.S.
Listings per 10k households
35.4
25% below the U.S.
Population, 2025
29,804
+3.2% since 2020

See the salons, barbers and spas around any address in Marion County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 42 salons, barbers and spas in Marion County. Of those, 7 are chain locations, or 17%, against 15% across the U.S. That comes to 35.4 for every 10,000 households, 25% below the U.S. rate of 47.2.

Household spending on personal care products and services in Marion County comes to about $9.5M a year: $798 per household, 21% below the U.S. average. Spread across 42 salons, barbers and spas, that is $226K per business, 6% above the U.S. figure of $213K.

In 2023, official counts showed 3 businesses with payroll in Marion County classed as personal care services. That is one for every 3,956 households, against one for every 804 across the U.S. Official counts list 92 one-person businesses without payroll.

Population estimates show Marion County grew 3.2% from 2020 to 2025, in step with the U.S. (+3.1%). For salons, barbers and spas, Marion County has a Groundwork market score of 55 (upper middle): #911 of 2,385 scored counties and #35 of 86 scored counties in Tennessee.

How Marion County compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Marion County, TN compared with Tennessee and the U.S.
MeasureMarion CountyTennesseeU.S.
Listings per 10k households35.445.547.2
Spending per listing$226K$192K$213K
Households per official establishment3,9561,328804
Official establishment growth, 2019–2023n/a+21.1%+14.1%
Population growth, 2020–2025+3.2%+5.6%+3.1%
Spending per household on personal care products and services$798$874$1,005
Median household income$61,824$69,595$80,734
Groundwork market score5549

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
3
Annual payroll, 2023
$127K
One-person businesses, 2023
92Businesses with no payroll
Map listings, September 2026
427 chain locations
Listings at the U.S. rate for this spending
45The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Marion County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Marion County

Population, 2025 estimate
29,804+3.2% since 2020
Households
11,869
Median age
42.4
Homes lived in by their owners
79%
Vehicles per household
2.2
Land area
498 sq. mi.
People per square mile
59
Median household income
$61,824+25.1% vs. 2015–2019, before inflation
Average household income
$78,755
Median home value
$195,200
Jobs located here
7,615
Daytime population
24,764Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Marion County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Tennessee

Every Tennessee market ranked →

The highest-scoring counties in Tennessee for salons, barbers and spas, numbered among those based in Tennessee, with Marion County marked.

Top counties in Tennessee

Counties in Tennessee ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fayette County, TN872715.7$601K+7.7%#20 of 2,385
2Cheatham County, TN804427.0$347K+4.1%#72 of 2,385
3Roane County, TN795524.1$358K+7.0%#89 of 2,385
4Trousdale County, TN78513.5$619K+8.4%#98 of 2,385
5Loudon County, TN786627.4$343K+15.6%#110 of 2,385
6Jefferson County, TN775324.3$343K+9.3%#125 of 2,385
7Hickman County, TN751212.7$650K+5.0%#156 of 2,385
8Union County, TN751215.1$526K+8.1%#161 of 2,385
9Meigs County, TN741019.1$417K+10.8%#181 of 2,385
10Marshall County, TN744230.8$282K+10.5%#196 of 2,385
35Marion County, TN554235.4$226K+3.2%#911 of 2,385

Other business types in Marion County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Marion County, TN?

Marion County has 42 salons, barbers and spas on map listings as of September 2026. 7 of them (17%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 3 businesses with payroll classed as personal care services in 2023. Official counts also show 92 one-person businesses without payroll.

How much do households in Marion County, TN spend on personal care products and services?

About $9.5M a year, or $798 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 42 salons, barbers and spas on map listings, it comes to $226K per business. It is estimated from the incomes of the 11,869 households in Marion County and national spending patterns by income.

How does Marion County, TN compare with the U.S. for salons, barbers and spas?

Marion County has 35.4 salons, barbers and spas per 10,000 households, 25% below the U.S. rate of 47.2. Spending per business is $226K, 6% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Marion County would have about 45, against 42 on map listings. There is one business with payroll in the industry for every 3,956 households, against one for every 804 across the U.S.

How fast is Marion County, TN growing?

Population estimates put Marion County at 29,804 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 11,869 households. Median household income in Marion County is $61,824, 23% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Marion County scores 55 for salons, barbers and spas (upper middle), #911 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Marion County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Marion County

Screening a site or an acquisition in Marion County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.