Beauty and personal care · County · Oklahoma
Salons, barbers and spas in Adair County, OK
The salons, barbers and spas in Adair County, OK, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 50 out of 100: Upper middle
Ranked #1,151 of 2,385 scored counties
#21 of 57 scored counties in Oklahoma
- Listings
- 16
- 2 chain locations (13%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $5M
- On personal care products and services · $701 a household
- Spending per listing
- $313K
- 47% above the U.S.
- Listings per 10k households
- 22.4
- 53% below the U.S.
- Population, 2025
- 19,828
- +2.0% since 2020
See the salons, barbers and spas around any address in Adair County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Adair County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on personal care products and services in Adair County comes to about $5M a year: $701 per household, 30% below the U.S. average. That works out to $313K per business, 47% above the U.S. figure of $213K.
There are 16 salons, barbers and spas on map listings in Adair County as of September 2026. Of those, 2 are chain locations, or 13%, against 15% across the U.S. Per 10,000 households, that is 22.4, 53% below the U.S. rate of 47.2.
Official counts don’t publish a figure for personal care services in Adair County, since they leave out counts under 3. Official counts also show 59 one-person businesses without payroll.
Population estimates show Adair County grew 2.0% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for salons, barbers and spas in Adair County is 50 (upper middle), #1,151 of 2,385 scored counties and #21 of 57 scored counties in Oklahoma.
How Adair County compares
The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Adair County | Oklahoma | U.S. |
|---|---|---|---|
| Listings per 10k households | 22.4 | 45.4 | 47.2 |
| Spending per listing | $313K | $185K | $213K |
| Households per official establishment | n/a | 1,313 | 804 |
| Official establishment growth, 2019–2023 | n/a | +22.9% | +14.1% |
| Population growth, 2020–2025 | +2.0% | +4.0% | +3.1% |
| Spending per household on personal care products and services | $701 | $841 | $1,005 |
| Median household income | $48,041 | $65,039 | $80,734 |
| Groundwork market score | 50 | 43 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 59Businesses with no payroll
- Map listings, September 2026
- 162 chain locations
- Listings at the U.S. rate for this spending
- 24The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as personal care services in Adair County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Adair County
- Population, 2025 estimate
- 19,828+2.0% since 2020
- Households
- 7,133
- Median age
- 37.5
- Homes lived in by their owners
- 69%
- Vehicles per household
- 1.9
- Land area
- 574 sq. mi.
- People per square mile
- 34
- Median household income
- $48,041+38.5% vs. 2015–2019, before inflation
- Average household income
- $62,038
- Median home value
- $117,800
- Jobs located here
- 4,511
- Daytime population
- 16,646Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Adair County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Adair County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Oklahoma
Every Oklahoma market ranked →The highest-scoring counties in Oklahoma for salons, barbers and spas, numbered among those based in Oklahoma, with Adair County marked.
Top counties in Oklahoma
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wagoner County, OK | 85 | 62 | 19.8 | $464K | +14.6% | #33 of 2,385 |
| 2Logan County, OK | 85 | 37 | 20.7 | $459K | +11.5% | #34 of 2,385 |
| 3Lincoln County, OK | 78 | 23 | 17.5 | $460K | +5.3% | #105 of 2,385 |
| 4Osage County, OK | 75 | 28 | 16.1 | $518K | +2.2% | #163 of 2,385 |
| 5Grady County, OK | 73 | 60 | 29.0 | $305K | +7.7% | #218 of 2,385 |
| 6Love County, OK | 72 | 8 | 20.5 | $405K | +6.1% | #228 of 2,385 |
| 7Rogers County, OK | 71 | 100 | 27.3 | $339K | +7.1% | #261 of 2,385 |
| 8Creek County, OK | 71 | 70 | 24.8 | $330K | +4.4% | #265 of 2,385 |
| 9Pawnee County, OK | 68 | 9 | 14.7 | $535K | +3.1% | #328 of 2,385 |
| 10McClain County, OK | 68 | 65 | 39.6 | $237K | +18.4% | #360 of 2,385 |
| 21Adair County, OK | 50 | 16 | 22.4 | $313K | +2.0% | #1,151 of 2,385 |
Other business types in Adair County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas50
- Hair salons55
- Barbershops
- Nail salons
- Spas and skin care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Adair County, OK?
As of September 2026, map listings count 16 salons, barbers and spas in Adair County. 2 of them (13%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Adair County: counts under 3 are left out. Official counts list 59 one-person businesses without payroll.
How much do households in Adair County, OK spend on personal care products and services?
About $5M a year, or $701 per household. That is 30% below the U.S. average (an index of 70, where 100 is the U.S. average). Spread across the 16 salons, barbers and spas on map listings, it comes to $313K per business. It is estimated from the incomes of the 7,133 households in Adair County and national spending patterns by income.
How does Adair County, OK compare with the U.S. for salons, barbers and spas?
Adair County has 22.4 salons, barbers and spas per 10,000 households, 53% below the U.S. rate of 47.2. Spending per business is $313K, 47% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Adair County would have about 24, against 16 on map listings.
How fast is Adair County, OK growing?
Population estimates put Adair County at 19,828 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 7,133 households. The median household income in Adair County is $48,041 a year, 40% below the U.S. median of $80,734. That rose 38.5% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Adair County scores 50 for salons, barbers and spas (upper middle), #1,151 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Adair County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Adair County
Screening a site or an acquisition in Adair County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Adair County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.