Beauty and personal care · County · North Carolina
Salons, barbers and spas in Hertford County, NC
The salons, barbers and spas in Hertford County, NC, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 34 out of 100: Lower middle
Ranked #1,981 of 2,385 scored counties
#80 of 96 scored counties in North Carolina
- Listings
- 26
- 6 chain locations (23%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $6M
- On personal care products and services · $723 a household
- Spending per listing
- $230K
- 8% above the U.S.
- Listings per 10k households
- 31.4
- 33% below the U.S.
- Population, 2025
- 19,015
- −11.2% since 2020
See the salons, barbers and spas around any address in Hertford County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hertford County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for salons, barbers and spas in Hertford County is 34 (lower middle), #1,981 of 2,385 scored counties and #80 of 96 scored counties in North Carolina. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 26 salons, barbers and spas in Hertford County. Of those, 6 are chain locations, or 23%, against 15% across the U.S. Per 10,000 households, that is 31.4, 33% below the U.S. rate of 47.2.
Household spending on personal care products and services in Hertford County comes to about $6M a year: $723 per household, 28% below the U.S. average. That is about $230K of household spending for each business on map listings, 8% above the U.S. figure of $213K.
In 2023, official counts showed 4 businesses with payroll in Hertford County classed as personal care services. That is one for every 2,071 households, against one for every 804 across the U.S. Population estimates show Hertford County declined 11.2% from 2020 to 2025, against +3.1% for the U.S.
How Hertford County compares
The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Hertford County | North Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 31.4 | 50.1 | 47.2 |
| Spending per listing | $230K | $179K | $213K |
| Households per official establishment | 2,071 | 1,058 | 804 |
| Official establishment growth, 2019–2023 | n/a | +25.4% | +14.1% |
| Population growth, 2020–2025 | −11.2% | +7.2% | +3.1% |
| Spending per household on personal care products and services | $723 | $897 | $1,005 |
| Median household income | $45,537 | $72,388 | $80,734 |
| Groundwork market score | 34 | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3 → 4
- Employees, 2023
- 9
- Annual payroll, 2023
- $160K
- One-person businesses, 2023
- 94Businesses with no payroll
- Map listings, September 2026
- 266 chain locations
- Listings at the U.S. rate for this spending
- 28The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as personal care services in Hertford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Hertford County
- Population, 2025 estimate
- 19,015−11.2% since 2020
- Households
- 8,285
- Median age
- 42.8
- Homes lived in by their owners
- 67%
- Vehicles per household
- 2.0
- Land area
- 353 sq. mi.
- People per square mile
- 56
- Median household income
- $45,537+11.0% vs. 2015–2019, before inflation
- Average household income
- $68,190
- Median home value
- $119,200
- Jobs located here
- 8,461
- Daytime population
- 20,833Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Hertford County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Hertford County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across North Carolina
Every North Carolina market ranked →The highest-scoring counties in North Carolina for salons, barbers and spas, numbered among those based in North Carolina, with Hertford County marked.
Top counties in North Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Chatham County, NC | 90 | 78 | 23.6 | $443K | +11.0% | #11 of 2,385 |
| 2Camden County, NC | 89 | 5 | 12.5 | $763K | +8.8% | #13 of 2,385 |
| 3Currituck County, NC | 86 | 28 | 23.6 | $428K | +16.7% | #29 of 2,385 |
| 4Franklin County, NC | 79 | 58 | 20.3 | $428K | +18.8% | #85 of 2,385 |
| 5Madison County, NC | 74 | 12 | 14.4 | $556K | +5.9% | #178 of 2,385 |
| 6Hoke County, NC | 74 | 50 | 26.0 | $320K | +9.0% | #192 of 2,385 |
| 7Harnett County, NC | 74 | 143 | 28.7 | $299K | +12.3% | #194 of 2,385 |
| 8Davie County, NC | 74 | 57 | 33.0 | $277K | +6.9% | #197 of 2,385 |
| 9Perquimans County, NC | 71 | 10 | 17.8 | $469K | +3.6% | #244 of 2,385 |
| 10Yancey County, NC | 69 | 13 | 16.0 | $507K | +3.2% | #300 of 2,385 |
| 80Hertford County, NC | 34 | 26 | 31.4 | $230K | −11.2% | #1,981 of 2,385 |
Other business types in Hertford County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas34
- Hair salons23
- Barbershops
- Nail salons
- Spas and skin care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Hertford County, NC?
There are 26 salons, barbers and spas on map listings in Hertford County as of September 2026. 6 of them (23%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 4 businesses with payroll classed as personal care services in 2023. Another 94 one-person businesses have no payroll, by official counts.
How much do households in Hertford County, NC spend on personal care products and services?
About $6M a year, or $723 per household. That is 28% below the U.S. average (an index of 72, where 100 is the U.S. average). Spread across the 26 salons, barbers and spas on map listings, it comes to $230K per business. It is estimated from the incomes of the 8,285 households in Hertford County and national spending patterns by income.
How does Hertford County, NC compare with the U.S. for salons, barbers and spas?
Hertford County has 31.4 salons, barbers and spas per 10,000 households, 33% below the U.S. rate of 47.2. Spending per business is $230K, 8% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Hertford County would have about 28, against 26 on map listings. There is one business with payroll in the industry for every 2,071 households, against one for every 804 across the U.S.
How fast is Hertford County, NC growing?
Population estimates put Hertford County at 19,015 people in 2025, down 11.2% since 2020, against +3.1% for the U.S. It has 8,285 households. Median household income in Hertford County is $45,537, 44% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 11.0%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hertford County scores 34 for salons, barbers and spas (lower middle), #1,981 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Hertford County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Hertford County
Screening a site or an acquisition in Hertford County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Hertford County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.