Auto · County · North Carolina
Insurance agencies in Hertford County, NC
Competitor counts, household spending and official business counts for insurance agencies in Hertford County, NC, set against other counties and the U.S.
Groundwork market score · out of 100
Score 59 out of 100: Upper middle
Ranked #796 of 2,272 scored counties
#78 of 90 scored counties in North Carolina
- Listings
- 11
- 1 chain location (9%)
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $22.3M
- On vehicle insurance · $2,690 a household
- Spending per listing
- $2M
- 61% above the U.S.
- Listings per 10k households
- 13.3
- 15% below the U.S.
- Population, 2025
- 19,015
- −11.2% since 2020
See the insurance agencies around any address in Hertford County
The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hertford County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on vehicle insurance in Hertford County comes to about $22.3M a year: $2,690 per household, 37% above the U.S. average. That is about $2M of household spending for each agency on map listings, 61% above the U.S. figure of $1.3M.
There are 11 insurance agencies on map listings in Hertford County as of September 2026. One of them (9%) is a chain location, against 21% across the U.S. Per 10,000 households, that is 13.3, 15% below the U.S. rate of 15.6.
The official count of businesses with payroll classed as insurance agencies and brokerages in Hertford County was 7 in 2023. That is one for every 1,184 households, against one for every 966 across the U.S.
Population estimates put the population change in Hertford County from 2020 to 2025 at −11.2%, against +3.1% for the U.S. The Groundwork market score for insurance agencies in Hertford County is 59 (upper middle), #796 of 2,272 scored counties and #78 of 90 scored counties in North Carolina.
How Hertford County compares
The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Hertford County | North Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.3 | 13.0 | 15.6 |
| Spending per listing | $2M | $2M | $1.3M |
| Households per official establishment | 1,184 | 1,094 | 966 |
| Official establishment growth, 2019–2023 | n/a | +0.1% | −1.0% |
| Population growth, 2020–2025 | −11.2% | +7.2% | +3.1% |
| Spending per household on vehicle insurance | $2,690 | $2,564 | $1,957 |
| Median household income | $45,537 | $72,388 | $80,734 |
| Groundwork market score | 59 | 84 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5 → 7
- Employees, 2023
- 27
- Annual payroll, 2023
- $1.3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 111 chain location
- Listings at the U.S. rate for this spending
- 18The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as insurance agencies and brokerages in Hertford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Hertford County
- Population, 2025 estimate
- 19,015−11.2% since 2020
- Households
- 8,285
- Median age
- 42.8
- Homes lived in by their owners
- 67%
- Vehicles per household
- 2.0
- Land area
- 353 sq. mi.
- People per square mile
- 56
- Median household income
- $45,537+11.0% vs. 2015–2019, before inflation
- Average household income
- $68,190
- Median home value
- $119,200
- Jobs located here
- 8,461
- Daytime population
- 20,833Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Hertford County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.
Or open the report at the center of Hertford County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardInsurance agencies across North Carolina
Every North Carolina market ranked →The highest-scoring counties in North Carolina for insurance agencies, numbered among those based in North Carolina, with Hertford County marked.
Top counties in North Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Currituck County, NC | 98 | 10 | 8.4 | $3.9M | +16.7% | #2 of 2,272 |
| 2Hoke County, NC | 95 | 11 | 5.7 | $4.7M | +9.0% | #14 of 2,272 |
| 3Franklin County, NC | 95 | 24 | 8.4 | $3.4M | +18.8% | #20 of 2,272 |
| 4Brunswick County, NC | 94 | 47 | 6.8 | $3.9M | +26.5% | #25 of 2,272 |
| 5Chatham County, NC | 91 | 26 | 7.9 | $3.5M | +11.0% | #45 of 2,272 |
| 6Pender County, NC | 90 | 12 | 4.7 | $5.9M | +19.0% | #52 of 2,272 |
| 7Polk County, NC | 90 | 6 | 6.7 | $4M | +6.0% | #53 of 2,272 |
| 8Johnston County, NC | 90 | 80 | 9.3 | $3.1M | +17.9% | #58 of 2,272 |
| 9Madison County, NC | 88 | 6 | 7.2 | $3.9M | +5.9% | #80 of 2,272 |
| 10Stokes County, NC | 88 | 15 | 7.7 | $3.9M | +3.5% | #81 of 2,272 |
| 78Hertford County, NC | 59 | 11 | 13.3 | $2M | −11.2% | #796 of 2,272 |
Other business types in Hertford County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many insurance agencies are in Hertford County, NC?
As of September 2026, map listings count 11 insurance agencies in Hertford County. One of them (9%) is a chain location. The listings count insurance agencies. Official counts show 7 businesses with payroll classed as insurance agencies and brokerages in 2023.
How much do households in Hertford County, NC spend on vehicle insurance?
About $22.3M a year, or $2,690 per household. That is 37% above the U.S. average (an index of 137, where 100 is the U.S. average). Spread across the 11 insurance agencies on map listings, it comes to $2M per agency. It is estimated from the incomes of the 8,285 households in Hertford County and national spending patterns by income.
How does Hertford County, NC compare with the U.S. for insurance agencies?
Hertford County has 13.3 insurance agencies per 10,000 households, 15% below the U.S. rate of 15.6. Spending per agency is $2M, 61% above the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Hertford County would have about 18, against 11 on map listings. There is one business with payroll in the industry for every 1,184 households, against one for every 966 across the U.S.
How fast is Hertford County, NC growing?
Population estimates put Hertford County at 19,015 people in 2025, down 11.2% since 2020, against +3.1% for the U.S. It has 8,285 households. Median household income in Hertford County is $45,537, 44% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 11.0%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hertford County scores 59 for insurance agencies (upper middle), #796 of 2,272 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Hertford County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for insurance agencies · All 56 business types in Hertford County
Screening a site or an acquisition in Hertford County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Hertford County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.