Groundwork

Beauty and personal care · County · North Carolina

Salons, barbers and spas in Guilford County, NC

The salons, barbers and spas in Guilford County, NC, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 32 out of 100: Lower middle

Ranked #2,085 of 2,385 scored counties
#87 of 96 scored counties in North Carolina

Listings
1,347
183 chain locations (14%)
Official establishments
232
+22.1% since 2019
Household spending a year
$191.5M
On personal care products and services · $871 a household
Spending per listing
$142K
33% below the U.S.
Listings per 10k households
61.3
30% above the U.S.
Population, 2025
562,234
+4.4% since 2020

See the salons, barbers and spas around any address in Guilford County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Guilford County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for salons, barbers and spas in Guilford County is 32 (lower middle), #2,085 of 2,385 scored counties and #87 of 96 scored counties in North Carolina. That puts it in the bottom quarter of counties.

At $871 per household (13% below the U.S. average), households in Guilford County spend about $191.5M a year on personal care products and services. Spread across 1,347 salons, barbers and spas, that is $142K per business, 33% below the U.S. figure of $213K.

Guilford County has 1,347 salons, barbers and spas on map listings as of September 2026. Of those, 183 are chain locations, or 14%, against 15% across the U.S. Per 10,000 households, that is 61.3, 30% above the U.S. rate of 47.2.

In 2023, official counts showed 232 businesses with payroll in Guilford County classed as personal care services, up 22.1% from 2019. That is one for every 947 households, against one for every 804 across the U.S. Since fiscal 2022, 6 SBA-backed loans worth $1.7M have gone to businesses classed as personal care services in Guilford County. Between 2020 and 2025, the population of Guilford County grew 4.4%, faster than the U.S. (+3.1%).

How Guilford County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Guilford County, NC compared with North Carolina and the U.S.
MeasureGuilford CountyNorth CarolinaU.S.
Listings per 10k households61.350.147.2
Spending per listing$142K$179K$213K
Households per official establishment9471,058804
Official establishment growth, 2019–2023+22.1%+25.4%+14.1%
Population growth, 2020–2025+4.4%+7.2%+3.1%
Spending per household on personal care products and services$871$897$1,005
Median household income$68,642$72,388$80,734
Groundwork market score3240

Official counts and lending

Businesses

Official establishments, 2019 to 2023
190 → 232+22.1% over the period
Employees, 2023
1,021
Annual payroll, 2023
$31.9M
One-person businesses, 2023
4,368Businesses with no payroll
Map listings, September 2026
1,347183 chain locations
Listings at the U.S. rate for this spending
900The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$1.7M

SBA-backed loans to businesses classed as personal care services in Guilford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Guilford County

Population, 2025 estimate
562,234+4.4% since 2020
Households
219,718
Median age
38.9
Homes lived in by their owners
60%
Vehicles per household
1.8
Land area
646 sq. mi.
People per square mile
848
Median household income
$68,642+28.9% vs. 2015–2019, before inflation
Average household income
$96,200
Median home value
$259,900
Jobs located here
296,070
Daytime population
603,586Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Guilford County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Guilford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for salons, barbers and spas, numbered among those based in North Carolina, with Guilford County marked.

Top counties in North Carolina

Counties in North Carolina ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chatham County, NC907823.6$443K+11.0%#11 of 2,385
2Camden County, NC89512.5$763K+8.8%#13 of 2,385
3Currituck County, NC862823.6$428K+16.7%#29 of 2,385
4Franklin County, NC795820.3$428K+18.8%#85 of 2,385
5Madison County, NC741214.4$556K+5.9%#178 of 2,385
6Hoke County, NC745026.0$320K+9.0%#192 of 2,385
7Harnett County, NC7414328.7$299K+12.3%#194 of 2,385
8Davie County, NC745733.0$277K+6.9%#197 of 2,385
9Perquimans County, NC711017.8$469K+3.6%#244 of 2,385
10Yancey County, NC691316.0$507K+3.2%#300 of 2,385
87Guilford County, NC321,34761.3$142K+4.4%#2,085 of 2,385

Other business types in Guilford County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Guilford County, NC?

Map listings as of September 2026 show 1,347 salons, barbers and spas in Guilford County. 183 of them (14%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 232 businesses with payroll classed as personal care services in 2023, up 22.1% from 2019. Official counts list 4,368 one-person businesses without payroll.

How much do households in Guilford County, NC spend on personal care products and services?

About $191.5M a year, or $871 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 1,347 salons, barbers and spas on map listings, it comes to $142K per business. It is estimated from the incomes of the 219,718 households in Guilford County and national spending patterns by income.

How does Guilford County, NC compare with the U.S. for salons, barbers and spas?

Guilford County has 61.3 salons, barbers and spas per 10,000 households, 30% above the U.S. rate of 47.2. Spending per business is $142K, 33% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Guilford County would have about 900, against 1,347 on map listings. There is one business with payroll in the industry for every 947 households, against one for every 804 across the U.S. The official count rose 22.1% from 2019 to 2023, against +14.1% for the U.S.

How fast is Guilford County, NC growing?

Population estimates put Guilford County at 562,234 people in 2025, up 4.4% since 2020, faster than the U.S. (+3.1%). It has 219,718 households. The median household income in Guilford County is $68,642 a year, 15% below the U.S. median of $80,734. That rose 28.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Guilford County scores 32 for salons, barbers and spas (lower middle), #2,085 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Guilford County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Guilford County

Screening a site or an acquisition in Guilford County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Guilford County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.