Groundwork

Beauty and personal care · County · North Carolina

Nail salons in Guilford County, NC

The nail salons in Guilford County, NC, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #898 of 1,328 scored counties
#48 of 72 scored counties in North Carolina

Listings
193
60 chain locations (31%)
Official establishments
28
Businesses with payroll, 2023
Household spending a year
$191.5M
On personal care products and services · $871 a household
Spending per listing
$992K
41% below the U.S.
Listings per 10k households
8.8
47% above the U.S.
Population, 2025
562,234
+4.4% since 2020

See the nail salons around any address in Guilford County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Guilford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 193 nail salons in Guilford County. Chain locations make up 31% of them, against 27% across the U.S. That is 8.8 per 10,000 households, 47% above the U.S. rate of 6.0.

Household spending on personal care products and services in Guilford County comes to about $191.5M a year: $871 per household, 13% below the U.S. average. Spread across 193 nail salons, that is $992K per salon, 41% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

The official count of businesses with payroll classed as nail salons in Guilford County was 28 in 2023. That is one for every 7,847 households, against one for every 3,754 across the U.S. Official counts list 1,835 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $25K has gone to businesses classed as nail salons in Guilford County.

Population estimates put the population change in Guilford County from 2020 to 2025 at +4.4%, faster than the U.S. (+3.1%). For nail salons, Guilford County has a Groundwork market score of 43 (lower middle): #898 of 1,328 scored counties and #48 of 72 scored counties in North Carolina.

How Guilford County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Guilford County, NC compared with North Carolina and the U.S.
MeasureGuilford CountyNorth CarolinaU.S.
Listings per 10k households8.86.46.0
Spending per listing$992K$1.4M$1.7M
Households per official establishment7,8477,5133,754
Official establishment growth, 2019–2023n/a+55.7%+23.2%
Population growth, 2020–2025+4.4%+7.2%+3.1%
Spending per household on personal care products and services$871$897$1,005
Median household income$68,642$72,388$80,734
Groundwork market score4345

Official counts and lending

Businesses

Official establishments, 2019 to 2023
17 → 28
Employees, 2023
55
Annual payroll, 2023
$1.2M
One-person businesses, 2023
1,835Businesses with no payroll
Map listings, September 2026
19360 chain locations
Listings at the U.S. rate for this spending
115The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$25K

SBA-backed loans to businesses classed as nail salons in Guilford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Guilford County

Population, 2025 estimate
562,234+4.4% since 2020
Households
219,718
Median age
38.9
Homes lived in by their owners
60%
Vehicles per household
1.8
Land area
646 sq. mi.
People per square mile
848
Median household income
$68,642+28.9% vs. 2015–2019, before inflation
Average household income
$96,200
Median home value
$259,900
Jobs located here
296,070
Daytime population
603,586Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Guilford County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Guilford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for nail salons, numbered among those based in North Carolina, with Guilford County marked.

Top counties in North Carolina

Counties in North Carolina ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chatham County, NC88113.3$3.1M+11.0%#7 of 1,328
2Orange County, NC87183.1$3.3M+6.1%#12 of 1,328
3Franklin County, NC7593.2$2.8M+18.8%#85 of 1,328
4Lincoln County, NC74184.9$1.9M+13.2%#110 of 1,328
5Davie County, NC6974.1$2.3M+6.9%#177 of 1,328
6Henderson County, NC68173.3$2.6M+5.0%#191 of 1,328
7Johnston County, NC67404.7$2M+17.9%#219 of 1,328
8Brunswick County, NC67385.5$1.6M+26.5%#228 of 1,328
9Union County, NC66516.1$1.8M+11.7%#251 of 1,328
10Rowan County, NC65213.6$2.3M+5.6%#267 of 1,328
48Guilford County, NC431938.8$992K+4.4%#898 of 1,328

Other business types in Guilford County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Guilford County, NC?

There are 193 nail salons on map listings in Guilford County as of September 2026. 60 of them (31%) are chain locations. The listings count nail salons. Official counts show 28 businesses with payroll classed as nail salons in 2023. Official counts also show 1,835 one-person businesses without payroll.

How much do households in Guilford County, NC spend on personal care products and services?

About $191.5M a year, or $871 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 193 nail salons on map listings, it comes to $992K per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 219,718 households in Guilford County and national spending patterns by income.

How does Guilford County, NC compare with the U.S. for nail salons?

Guilford County has 8.8 nail salons per 10,000 households, 47% above the U.S. rate of 6.0. Spending per salon is $992K, 41% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Guilford County would have about 115, against 193 on map listings. There is one business with payroll in the industry for every 7,847 households, against one for every 3,754 across the U.S.

How fast is Guilford County, NC growing?

Population estimates put Guilford County at 562,234 people in 2025, up 4.4% since 2020, faster than the U.S. (+3.1%). It has 219,718 households. The median household income in Guilford County is $68,642 a year, 15% below the U.S. median of $80,734. That rose 28.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Guilford County scores 43 for nail salons (lower middle), #898 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Guilford County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Guilford County

Screening a site or an acquisition in Guilford County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Guilford County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.