Groundwork

Beauty and personal care · County · Nevada

Salons, barbers and spas in White Pine County, NV

Competitor counts, household spending and official business counts for salons, barbers and spas in White Pine County, NV, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
12
1 chain location (8%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$3M
On personal care products and services · $892 a household
Spending per listing
$250K
17% above the U.S.
Listings per 10k households
35.7
24% below the U.S.
Population, 2025
8,661
−4.5% since 2020

See the salons, barbers and spas around any address in White Pine County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of White Pine County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $892 per household (11% below the U.S. average), households in White Pine County spend about $3M a year on personal care products and services. That is about $250K of household spending for each business on map listings, 17% above the U.S. figure of $213K.

White Pine County has 12 salons, barbers and spas on map listings as of September 2026. One of them (8%) is a chain location, against 15% across the U.S. Per 10,000 households, that is 35.7, 24% below the U.S. rate of 47.2.

Official counts don’t publish a figure for personal care services in White Pine County, since they leave out counts under 3. Official counts list 35 one-person businesses without payroll.

Between 2020 and 2025, the population of White Pine County declined 4.5%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How White Pine County compares

The same measures for Nevada and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in White Pine County, NV compared with Nevada and the U.S.
MeasureWhite Pine CountyNevadaU.S.
Listings per 10k households35.749.647.2
Spending per listing$250K$202K$213K
Households per official establishmentn/a864804
Official establishment growth, 2019–2023n/a+35.2%+14.1%
Population growth, 2020–2025−4.5%+5.3%+3.1%
Spending per household on personal care products and services$892$1,005$1,005
Median household income$72,865$78,260$80,734
Groundwork market scoreNot scored46

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
35Businesses with no payroll
Map listings, September 2026
121 chain location
Listings at the U.S. rate for this spending
14The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in White Pine County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in White Pine County

Population, 2025 estimate
8,661−4.5% since 2020
Households
3,359
Median age
43.3
Homes lived in by their owners
75%
Vehicles per household
2.2
Land area
8,887 sq. mi.
People per square mile
1
Median household income
$72,865
Average household income
$79,849
Median home value
$220,000
Jobs located here
4,140
Daytime population
9,129Residents who don’t work, plus everyone whose job is here

Looking at a specific site in White Pine County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of White Pine County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Nevada

Every Nevada market ranked →

The highest-scoring counties in Nevada for salons, barbers and spas, numbered among those based in Nevada, with White Pine County marked.

Top counties in Nevada

Counties in Nevada ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lyon County, NV914519.0$519K+9.5%#8 of 2,385
2Nye County, NV765524.8$359K+10.3%#147 of 2,385
3Elko County, NV716935.2$288K+2.1%#272 of 2,385
4Washoe County, NV5490745.5$234K+4.4%#950 of 2,385
5Douglas County, NV5410247.8$228K+1.2%#951 of 2,385
6Churchill County, NV544143.1$226K+1.1%#952 of 2,385
7Humboldt County, NV512942.0$230K0.0%#1,119 of 2,385
8Clark County, NV434,55152.8$189K+5.8%#1,591 of 2,385
9Carson City, NV3113456.6$170K−0.2%#2,111 of 2,385
White Pine County, NVNot scored1235.7$250K−4.5%

Other business types in White Pine County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many salons, barbers and spas are in White Pine County, NV?

Map listings as of September 2026 show 12 salons, barbers and spas in White Pine County. One of them (8%) is a chain location. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in White Pine County: counts under 3 are left out. Official counts also show 35 one-person businesses without payroll.

How much do households in White Pine County, NV spend on personal care products and services?

About $3M a year, or $892 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 12 salons, barbers and spas on map listings, it comes to $250K per business. It is estimated from the incomes of the 3,359 households in White Pine County and national spending patterns by income.

How does White Pine County, NV compare with the U.S. for salons, barbers and spas?

White Pine County has 35.7 salons, barbers and spas per 10,000 households, 24% below the U.S. rate of 47.2. Spending per business is $250K, 17% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, White Pine County would have about 14, against 12 on map listings.

How fast is White Pine County, NV growing?

Population estimates put White Pine County at 8,661 people in 2025, down 4.5% since 2020, against +3.1% for the U.S. It has 3,359 households. The median household income in White Pine County is $72,865 a year, 10% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in White Pine County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in White Pine County

Screening a site or an acquisition in White Pine County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of White Pine County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.