Groundwork

Beauty and personal care · County · Nebraska

Salons, barbers and spas in Box Butte County, NE

How Box Butte County, NE compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #1,557 of 2,385 scored counties
#21 of 26 scored counties in Nebraska

Listings
14
1 chain location (7%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$3.9M
On personal care products and services · $876 a household
Spending per listing
$282K
33% above the U.S.
Listings per 10k households
31.1
34% below the U.S.
Population, 2025
10,494
−3.0% since 2020

See the salons, barbers and spas around any address in Box Butte County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Box Butte County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 14 salons, barbers and spas in Box Butte County. One of them (7%) is a chain location, against 15% across the U.S. That is 31.1 per 10,000 households, 34% below the U.S. rate of 47.2.

At $876 per household (13% below the U.S. average), households in Box Butte County spend about $3.9M a year on personal care products and services. That works out to $282K per business, 33% above the U.S. figure of $213K.

The official count of businesses with payroll classed as personal care services in Box Butte County was 4 in 2023. That is one for every 1,126 households, against one for every 804 across the U.S. Official counts also show 28 one-person businesses without payroll.

Population estimates show Box Butte County declined 3.0% from 2020 to 2025, against +3.1% for the U.S. Box Butte County scores 43 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #1,557 of 2,385 scored counties and #21 of 26 scored counties in Nebraska.

How Box Butte County compares

The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Box Butte County, NE compared with Nebraska and the U.S.
MeasureBox Butte CountyNebraskaU.S.
Listings per 10k households31.139.647.2
Spending per listing$282K$253K$213K
Households per official establishment1,126868804
Official establishment growth, 2019–2023n/a+3.8%+14.1%
Population growth, 2020–2025−3.0%+2.8%+3.1%
Spending per household on personal care products and services$876$1,004$1,005
Median household income$68,892$76,475$80,734
Groundwork market score4361

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 4
Employees, 2023
3
Annual payroll, 2023
$74K
One-person businesses, 2023
28Businesses with no payroll
Map listings, September 2026
141 chain location
Listings at the U.S. rate for this spending
19The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Box Butte County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Box Butte County

Population, 2025 estimate
10,494−3.0% since 2020
Households
4,505
Median age
42.2
Homes lived in by their owners
77%
Vehicles per household
2.3
Land area
1,075 sq. mi.
People per square mile
10
Median household income
$68,892+27.6% vs. 2015–2019, before inflation
Average household income
$75,641
Median home value
$166,600
Jobs located here
3,559
Daytime population
10,119Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Box Butte County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Box Butte County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Nebraska

Every Nebraska market ranked →

The highest-scoring counties in Nebraska for salons, barbers and spas, numbered among those based in Nebraska, with Box Butte County marked.

Top counties in Nebraska

Counties in Nebraska ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Saunders County, NE892224.7$437K+6.0%#17 of 2,385
2Colfax County, NE82924.3$415K+3.6%#55 of 2,385
3Cass County, NE782119.4$567K+3.9%#100 of 2,385
4Seward County, NE761725.0$407K+2.3%#136 of 2,385
5Sarpy County, NE7623031.0$373K+9.0%#142 of 2,385
6Washington County, NE632124.9$443K+1.8%#517 of 2,385
7Platte County, NE624432.2$296K+3.9%#570 of 2,385
8Custer County, NE611328.9$320K0.0%#603 of 2,385
9Otoe County, NE592132.9$306K+3.9%#688 of 2,385
10Gage County, NE583335.4$260K+0.2%#756 of 2,385
21Box Butte County, NE431431.1$282K−3.0%#1,557 of 2,385

Other business types in Box Butte County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Box Butte County, NE?

There are 14 salons, barbers and spas on map listings in Box Butte County as of September 2026. One of them (7%) is a chain location. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 4 businesses with payroll classed as personal care services in 2023. Another 28 one-person businesses have no payroll, by official counts.

How much do households in Box Butte County, NE spend on personal care products and services?

About $3.9M a year, or $876 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 14 salons, barbers and spas on map listings, it comes to $282K per business. It is estimated from the incomes of the 4,505 households in Box Butte County and national spending patterns by income.

How does Box Butte County, NE compare with the U.S. for salons, barbers and spas?

Box Butte County has 31.1 salons, barbers and spas per 10,000 households, 34% below the U.S. rate of 47.2. Spending per business is $282K, 33% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Box Butte County would have about 19, against 14 on map listings. There is one business with payroll in the industry for every 1,126 households, against one for every 804 across the U.S.

How fast is Box Butte County, NE growing?

Population estimates put Box Butte County at 10,494 people in 2025, down 3.0% since 2020, against +3.1% for the U.S. It has 4,505 households. Median household income in Box Butte County is $68,892, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Box Butte County scores 43 for salons, barbers and spas (lower middle), #1,557 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Box Butte County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Box Butte County

Screening a site or an acquisition in Box Butte County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Box Butte County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.