Beauty and personal care · County · Minnesota
Salons, barbers and spas in Sherburne County, MN
The salons, barbers and spas in Sherburne County, MN, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 73 out of 100: Upper middle
Ranked #204 of 2,385 scored counties
#16 of 66 scored counties in Minnesota
- Listings
- 91
- 16 chain locations (18%)
- Official establishments
- 47
- +34.3% since 2019
- Household spending a year
- $41.3M
- On personal care products and services · $1,161 a household
- Spending per listing
- $454K
- 2.1 times the U.S.
- Listings per 10k households
- 25.6
- 46% below the U.S.
- Population, 2025
- 104,194
- +6.8% since 2020
See the salons, barbers and spas around any address in Sherburne County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Sherburne County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for salons, barbers and spas in Sherburne County is 73 (upper middle), #204 of 2,385 scored counties and #16 of 66 scored counties in Minnesota. That puts it in the top 10% of counties for salons, barbers and spas.
Households in Sherburne County spend about $41.3M a year on personal care products and services, or $1,161 per household, 16% above the U.S. average. That is about $454K of household spending for each business on map listings, 2.1 times the U.S. figure of $213K.
Sherburne County has 91 salons, barbers and spas on map listings as of September 2026. Of those, 16 are chain locations, or 18%, against 15% across the U.S. That is 25.6 per 10,000 households, 46% below the U.S. rate of 47.2.
Official counts show 47 businesses with payroll classed as personal care services in Sherburne County in 2023, up 34.3% from 2019. That is one for every 756 households, against one for every 804 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $294K have gone to businesses classed as personal care services in Sherburne County. Population estimates show Sherburne County grew 6.8% from 2020 to 2025, faster than the U.S. (+3.1%).
How Sherburne County compares
The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Sherburne County | Minnesota | U.S. |
|---|---|---|---|
| Listings per 10k households | 25.6 | 35.3 | 47.2 |
| Spending per listing | $454K | $310K | $213K |
| Households per official establishment | 756 | 814 | 804 |
| Official establishment growth, 2019–2023 | +34.3% | +3.5% | +14.1% |
| Population growth, 2020–2025 | +6.8% | +2.1% | +3.1% |
| Spending per household on personal care products and services | $1,161 | $1,091 | $1,005 |
| Median household income | $105,466 | $89,062 | $80,734 |
| Groundwork market score | 73 | 67 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 35 → 47+34.3% over the period
- Employees, 2023
- 203
- Annual payroll, 2023
- $5.6M
- One-person businesses, 2023
- 267Businesses with no payroll
- Map listings, September 2026
- 9116 chain locations
- Listings at the U.S. rate for this spending
- 194The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 3
- Amount
- $294K
SBA-backed loans to businesses classed as personal care services in Sherburne County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Sherburne County
- Population, 2025 estimate
- 104,194+6.8% since 2020
- Households
- 35,555
- Median age
- 37.8
- Homes lived in by their owners
- 83%
- Vehicles per household
- 2.1
- Land area
- 433 sq. mi.
- People per square mile
- 232
- Median household income
- $105,466+18.2% vs. 2015–2019, before inflation
- Average household income
- $123,508
- Median home value
- $361,400
- Jobs located here
- 25,815
- Daytime population
- 71,951Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Sherburne County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Sherburne County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Minnesota
Every Minnesota market ranked →The highest-scoring counties in Minnesota for salons, barbers and spas, numbered among those based in Minnesota, with Sherburne County marked.
Top counties in Minnesota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Le Sueur County, MN | 87 | 24 | 20.6 | $525K | +2.9% | #22 of 2,385 |
| 2Cass County, MN | 86 | 24 | 18.6 | $508K | +4.2% | #28 of 2,385 |
| 3Kanabec County, MN | 82 | 10 | 15.2 | $622K | +3.6% | #50 of 2,385 |
| 4Sibley County, MN | 80 | 16 | 27.0 | $374K | +3.6% | #69 of 2,385 |
| 5Watonwan County, MN | 79 | 7 | 16.6 | $583K | +2.0% | #77 of 2,385 |
| 6Dodge County, MN | 79 | 16 | 19.8 | $552K | +2.3% | #80 of 2,385 |
| 7Hubbard County, MN | 79 | 22 | 24.5 | $388K | +4.6% | #87 of 2,385 |
| 8Pine County, MN | 79 | 35 | 28.4 | $329K | +5.5% | #92 of 2,385 |
| 9Nicollet County, MN | 78 | 26 | 20.0 | $521K | −0.7% | #102 of 2,385 |
| 10Todd County, MN | 78 | 18 | 17.6 | $520K | +3.0% | #103 of 2,385 |
| 16Sherburne County, MN | 73 | 91 | 25.6 | $454K | +6.8% | #204 of 2,385 |
Other business types in Sherburne County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas73
- Hair salons71
- Barbershops93
- Nail salons74
- Spas and skin care91
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Sherburne County, MN?
Map listings as of September 2026 show 91 salons, barbers and spas in Sherburne County. 16 of them (18%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 47 businesses with payroll classed as personal care services in 2023, up 34.3% from 2019. Another 267 one-person businesses have no payroll, by official counts.
How much do households in Sherburne County, MN spend on personal care products and services?
About $41.3M a year, or $1,161 per household. That is 16% above the U.S. average (an index of 116, where 100 is the U.S. average). Spread across the 91 salons, barbers and spas on map listings, it comes to $454K per business. It is estimated from the incomes of the 35,555 households in Sherburne County and national spending patterns by income.
How does Sherburne County, MN compare with the U.S. for salons, barbers and spas?
Sherburne County has 25.6 salons, barbers and spas per 10,000 households, 46% below the U.S. rate of 47.2. Spending per business is $454K, 2.1 times the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Sherburne County would have about 194, against 91 on map listings. There is one business with payroll in the industry for every 756 households, against one for every 804 across the U.S. The official count rose 34.3% from 2019 to 2023, against +14.1% for the U.S.
How fast is Sherburne County, MN growing?
Population estimates put Sherburne County at 104,194 people in 2025, up 6.8% since 2020, faster than the U.S. (+3.1%). It has 35,555 households. The median household income in Sherburne County is $105,466 a year, 31% above the U.S. median of $80,734. That rose 18.2% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Sherburne County scores 73 for salons, barbers and spas (upper middle), #204 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Sherburne County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Sherburne County
Screening a site or an acquisition in Sherburne County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Sherburne County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.