Groundwork

Beauty and personal care · County · Minnesota

Salons, barbers and spas in Koochiching County, MN

How Koochiching County, MN compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 58 out of 100: Upper middle

Ranked #741 of 2,385 scored counties
#44 of 66 scored counties in Minnesota

Listings
18
2 chain locations (11%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$5.5M
On personal care products and services · $941 a household
Spending per listing
$307K
44% above the U.S.
Listings per 10k households
30.7
35% below the U.S.
Population, 2025
11,587
−3.7% since 2020

See the salons, barbers and spas around any address in Koochiching County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Koochiching County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Koochiching County comes to about $5.5M a year: $941 per household, 6% below the U.S. average. That works out to $307K per business, 44% above the U.S. figure of $213K.

Koochiching County has 18 salons, barbers and spas on map listings as of September 2026. Chain locations make up 11% of them, against 15% across the U.S. That comes to 30.7 for every 10,000 households, 35% below the U.S. rate of 47.2.

The official count of businesses with payroll classed as personal care services in Koochiching County was 3 in 2023. That is one for every 1,957 households, against one for every 804 across the U.S. Official counts list 29 one-person businesses without payroll.

Population estimates put the population change in Koochiching County from 2020 to 2025 at −3.7%, against +3.1% for the U.S. For salons, barbers and spas, Koochiching County has a Groundwork market score of 58 (upper middle): #741 of 2,385 scored counties and #44 of 66 scored counties in Minnesota.

How Koochiching County compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Koochiching County, MN compared with Minnesota and the U.S.
MeasureKoochiching CountyMinnesotaU.S.
Listings per 10k households30.735.347.2
Spending per listing$307K$310K$213K
Households per official establishment1,957814804
Official establishment growth, 2019–2023n/a+3.5%+14.1%
Population growth, 2020–2025−3.7%+2.1%+3.1%
Spending per household on personal care products and services$941$1,091$1,005
Median household income$66,940$89,062$80,734
Groundwork market score5867

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 3
Employees, 2023
8
Annual payroll, 2023
$134K
One-person businesses, 2023
29Businesses with no payroll
Map listings, September 2026
182 chain locations
Listings at the U.S. rate for this spending
26The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Koochiching County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Koochiching County

Population, 2025 estimate
11,587−3.7% since 2020
Households
5,872
Median age
50.5
Homes lived in by their owners
80%
Vehicles per household
2.0
Land area
3,105 sq. mi.
People per square mile
4
Median household income
$66,940+31.6% vs. 2015–2019, before inflation
Average household income
$87,265
Median home value
$156,600
Jobs located here
4,294
Daytime population
11,095Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Koochiching County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Koochiching County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Minnesota

Every Minnesota market ranked →

The highest-scoring counties in Minnesota for salons, barbers and spas, numbered among those based in Minnesota, with Koochiching County marked.

Top counties in Minnesota

Counties in Minnesota ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Le Sueur County, MN872420.6$525K+2.9%#22 of 2,385
2Cass County, MN862418.6$508K+4.2%#28 of 2,385
3Kanabec County, MN821015.2$622K+3.6%#50 of 2,385
4Sibley County, MN801627.0$374K+3.6%#69 of 2,385
5Watonwan County, MN79716.6$583K+2.0%#77 of 2,385
6Dodge County, MN791619.8$552K+2.3%#80 of 2,385
7Hubbard County, MN792224.5$388K+4.6%#87 of 2,385
8Pine County, MN793528.4$329K+5.5%#92 of 2,385
9Nicollet County, MN782620.0$521K−0.7%#102 of 2,385
10Todd County, MN781817.6$520K+3.0%#103 of 2,385
44Koochiching County, MN581830.7$307K−3.7%#741 of 2,385

Other business types in Koochiching County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Koochiching County, MN?

Map listings as of September 2026 show 18 salons, barbers and spas in Koochiching County. 2 of them (11%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 3 businesses with payroll classed as personal care services in 2023. Official counts also show 29 one-person businesses without payroll.

How much do households in Koochiching County, MN spend on personal care products and services?

About $5.5M a year, or $941 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 18 salons, barbers and spas on map listings, it comes to $307K per business. It is estimated from the incomes of the 5,872 households in Koochiching County and national spending patterns by income.

How does Koochiching County, MN compare with the U.S. for salons, barbers and spas?

Koochiching County has 30.7 salons, barbers and spas per 10,000 households, 35% below the U.S. rate of 47.2. Spending per business is $307K, 44% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Koochiching County would have about 26, against 18 on map listings. There is one business with payroll in the industry for every 1,957 households, against one for every 804 across the U.S.

How fast is Koochiching County, MN growing?

Population estimates put Koochiching County at 11,587 people in 2025, down 3.7% since 2020, against +3.1% for the U.S. It has 5,872 households. The median household income in Koochiching County is $66,940 a year, 17% below the U.S. median of $80,734. That rose 31.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Koochiching County scores 58 for salons, barbers and spas (upper middle), #741 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Koochiching County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Koochiching County

Screening a site or an acquisition in Koochiching County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Koochiching County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.