Beauty and personal care · County · Louisiana
Salons, barbers and spas in Rapides Parish, LA
Competitor counts, household spending and official business counts for salons, barbers and spas in Rapides Parish, LA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 18 out of 100: Low
Ranked #2,321 of 2,385 scored counties
#49 of 55 scored counties in Louisiana
- Listings
- 240
- 40 chain locations (17%)
- Official establishments
- 47
- −2.1% since 2019
- Household spending a year
- $39M
- On personal care products and services · $796 a household
- Spending per listing
- $162K
- 24% below the U.S.
- Listings per 10k households
- 49.0
- 4% above the U.S.
- Population, 2025
- 125,877
- −2.9% since 2020
See the salons, barbers and spas around any address in Rapides Parish
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rapides Parish. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for salons, barbers and spas in Rapides Parish is 18 (low), #2,321 of 2,385 scored counties and #49 of 55 scored counties in Louisiana. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 240 salons, barbers and spas in Rapides Parish. 40 of them (17%) are chain locations, against 15% across the U.S. Per 10,000 households, that is 49.0, 4% above the U.S. rate of 47.2.
At $796 per household (21% below the U.S. average), households in Rapides Parish spend about $39M a year on personal care products and services. That works out to $162K per business, 24% below the U.S. figure of $213K.
The official count of businesses with payroll classed as personal care services in Rapides Parish was 47 in 2023, down 2.1% from 2019. That is one for every 1,042 households, against one for every 804 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $257K has gone to businesses classed as personal care services in Rapides Parish. Between 2020 and 2025, the population of Rapides Parish declined 2.9%, against +3.1% for the U.S.
How Rapides Parish compares
The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Rapides Parish | Louisiana | U.S. |
|---|---|---|---|
| Listings per 10k households | 49.0 | 49.9 | 47.2 |
| Spending per listing | $162K | $166K | $213K |
| Households per official establishment | 1,042 | 1,135 | 804 |
| Official establishment growth, 2019–2023 | −2.1% | +15.5% | +14.1% |
| Population growth, 2020–2025 | −2.9% | −0.7% | +3.1% |
| Spending per household on personal care products and services | $796 | $826 | $1,005 |
| Median household income | $54,967 | $60,756 | $80,734 |
| Groundwork market score | 18 | 21 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 48 → 47−2.1% over the period
- Employees, 2023
- 199
- Annual payroll, 2023
- $6.3M
- One-person businesses, 2023
- 681Businesses with no payroll
- Map listings, September 2026
- 24040 chain locations
- Listings at the U.S. rate for this spending
- 183The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $257K
SBA-backed loans to businesses classed as personal care services in Rapides Parish, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Rapides Parish
- Population, 2025 estimate
- 125,877−2.9% since 2020
- Households
- 48,954
- Median age
- 39.2
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.7
- Land area
- 1,324 sq. mi.
- People per square mile
- 96
- Median household income
- $54,967+16.3% vs. 2015–2019, before inflation
- Average household income
- $78,854
- Median home value
- $181,100
- Jobs located here
- 54,365
- Daytime population
- 133,944Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Rapides Parish?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Rapides Parish. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Louisiana
Every Louisiana market ranked →The highest-scoring counties in Louisiana for salons, barbers and spas, numbered among those based in Louisiana, with Rapides Parish marked.
Top counties in Louisiana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1De Soto Parish, LA | 66 | 23 | 21.9 | $348K | +2.0% | #412 of 2,385 |
| 2East Feliciana Parish, LA | 60 | 11 | 17.2 | $515K | −2.8% | #629 of 2,385 |
| 3Grant Parish, LA | 60 | 12 | 16.1 | $509K | −0.3% | #630 of 2,385 |
| 4St. Martin Parish, LA | 60 | 49 | 25.0 | $315K | −1.0% | #640 of 2,385 |
| 5St. James Parish, LA | 59 | 16 | 21.2 | $416K | −5.9% | #673 of 2,385 |
| 6St. Charles Parish, LA | 53 | 58 | 31.2 | $301K | −3.7% | #973 of 2,385 |
| 7Livingston Parish, LA | 53 | 202 | 37.7 | $237K | +8.5% | #1,008 of 2,385 |
| 8West Feliciana Parish, LA | 52 | 13 | 32.3 | $283K | −0.7% | #1,039 of 2,385 |
| 9Jackson Parish, LA | 52 | 14 | 25.1 | $281K | +5.6% | #1,040 of 2,385 |
| 10Lafourche Parish, LA | 52 | 120 | 31.8 | $262K | −2.0% | #1,048 of 2,385 |
| 49Rapides Parish, LA | 18 | 240 | 49.0 | $162K | −2.9% | #2,321 of 2,385 |
Other business types in Rapides Parish
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas18
- Hair salons30
- Barbershops19
- Nail salons10
- Spas and skin care41
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Rapides Parish, LA?
There are 240 salons, barbers and spas on map listings in Rapides Parish as of September 2026. 40 of them (17%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 47 businesses with payroll classed as personal care services in 2023, down 2.1% from 2019. Official counts list 681 one-person businesses without payroll.
How much do households in Rapides Parish, LA spend on personal care products and services?
About $39M a year, or $796 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 240 salons, barbers and spas on map listings, it comes to $162K per business. It is estimated from the incomes of the 48,954 households in Rapides Parish and national spending patterns by income.
How does Rapides Parish, LA compare with the U.S. for salons, barbers and spas?
Rapides Parish has 49.0 salons, barbers and spas per 10,000 households, 4% above the U.S. rate of 47.2. Spending per business is $162K, 24% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Rapides Parish would have about 183, against 240 on map listings. There is one business with payroll in the industry for every 1,042 households, against one for every 804 across the U.S. The official count fell 2.1% from 2019 to 2023, against +14.1% for the U.S.
How fast is Rapides Parish, LA growing?
Population estimates put Rapides Parish at 125,877 people in 2025, down 2.9% since 2020, against +3.1% for the U.S. It has 48,954 households. Median household income in Rapides Parish is $54,967, 32% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 16.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rapides Parish scores 18 for salons, barbers and spas (low), #2,321 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Rapides Parish. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Rapides Parish
Screening a site or an acquisition in Rapides Parish?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Rapides Parish. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.