Groundwork

Beauty and personal care · County · Louisiana

Salons, barbers and spas in De Soto Parish, LA

How De Soto Parish, LA compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 66 out of 100: Upper middle

Ranked #412 of 2,385 scored counties
#1 of 55 scored counties in Louisiana

Listings
23
1 chain location (4%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$8M
On personal care products and services · $762 a household
Spending per listing
$348K
64% above the U.S.
Listings per 10k households
21.9
54% below the U.S.
Population, 2025
27,381
+2.0% since 2020

See the salons, barbers and spas around any address in De Soto Parish

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of De Soto Parish. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 23 salons, barbers and spas in De Soto Parish. One of them (4%) is a chain location, against 15% across the U.S. That comes to 21.9 for every 10,000 households, 54% below the U.S. rate of 47.2.

Households in De Soto Parish spend about $8M a year on personal care products and services, or $762 per household, 24% below the U.S. average. That is about $348K of household spending for each business on map listings, 64% above the U.S. figure of $213K.

Official counts show 3 businesses with payroll classed as personal care services in De Soto Parish in 2023. That is one for every 3,501 households, against one for every 804 across the U.S. Official counts also show 147 one-person businesses without payroll.

Population estimates show De Soto Parish grew 2.0% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for salons, barbers and spas in De Soto Parish is 66 (upper middle), #412 of 2,385 scored counties and #1 of 55 scored counties in Louisiana. That puts it in the top quarter of counties.

How De Soto Parish compares

The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in De Soto Parish, LA compared with Louisiana and the U.S.
MeasureDe Soto ParishLouisianaU.S.
Listings per 10k households21.949.947.2
Spending per listing$348K$166K$213K
Households per official establishment3,5011,135804
Official establishment growth, 2019–2023n/a+15.5%+14.1%
Population growth, 2020–2025+2.0%−0.7%+3.1%
Spending per household on personal care products and services$762$826$1,005
Median household income$48,578$60,756$80,734
Groundwork market score6621

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
5
Annual payroll, 2023
$375K
One-person businesses, 2023
147Businesses with no payroll
Map listings, September 2026
231 chain location
Listings at the U.S. rate for this spending
38The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in De Soto Parish, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in De Soto Parish

Population, 2025 estimate
27,381+2.0% since 2020
Households
10,504
Median age
40.1
Homes lived in by their owners
77%
Vehicles per household
1.9
Land area
876 sq. mi.
People per square mile
31
Median household income
$48,578+5.6% vs. 2015–2019, before inflation
Average household income
$73,503
Median home value
$154,900
Jobs located here
8,222
Daytime population
23,090Residents who don’t work, plus everyone whose job is here

Looking at a specific site in De Soto Parish?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of De Soto Parish. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Louisiana

Every Louisiana market ranked →

The highest-scoring counties in Louisiana for salons, barbers and spas, numbered among those based in Louisiana, with De Soto Parish marked.

Top counties in Louisiana

Counties in Louisiana ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1De Soto Parish, LA662321.9$348K+2.0%#412 of 2,385
2East Feliciana Parish, LA601117.2$515K−2.8%#629 of 2,385
3Grant Parish, LA601216.1$509K−0.3%#630 of 2,385
4St. Martin Parish, LA604925.0$315K−1.0%#640 of 2,385
5St. James Parish, LA591621.2$416K−5.9%#673 of 2,385
6St. Charles Parish, LA535831.2$301K−3.7%#973 of 2,385
7Livingston Parish, LA5320237.7$237K+8.5%#1,008 of 2,385
8West Feliciana Parish, LA521332.3$283K−0.7%#1,039 of 2,385
9Jackson Parish, LA521425.1$281K+5.6%#1,040 of 2,385
10Lafourche Parish, LA5212031.8$262K−2.0%#1,048 of 2,385

Other business types in De Soto Parish

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in De Soto Parish, LA?

There are 23 salons, barbers and spas on map listings in De Soto Parish as of September 2026. One of them (4%) is a chain location. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 3 businesses with payroll classed as personal care services in 2023. Another 147 one-person businesses have no payroll, by official counts.

How much do households in De Soto Parish, LA spend on personal care products and services?

About $8M a year, or $762 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 23 salons, barbers and spas on map listings, it comes to $348K per business. It is estimated from the incomes of the 10,504 households in De Soto Parish and national spending patterns by income.

How does De Soto Parish, LA compare with the U.S. for salons, barbers and spas?

De Soto Parish has 21.9 salons, barbers and spas per 10,000 households, 54% below the U.S. rate of 47.2. Spending per business is $348K, 64% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, De Soto Parish would have about 38, against 23 on map listings. There is one business with payroll in the industry for every 3,501 households, against one for every 804 across the U.S.

How fast is De Soto Parish, LA growing?

Population estimates put De Soto Parish at 27,381 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 10,504 households. Median household income in De Soto Parish is $48,578, 40% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 5.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. De Soto Parish scores 66 for salons, barbers and spas (upper middle), #412 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in De Soto Parish. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in De Soto Parish

Screening a site or an acquisition in De Soto Parish?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of De Soto Parish. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.