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Insurance agencies in Rapides Parish, LA

The insurance agencies in Rapides Parish, LA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 33 out of 100: Lower middle

Ranked #1,708 of 2,272 scored counties
#42 of 50 scored counties in Louisiana

Listings
89
23 chain locations (26%)
Official establishments
54
−14.3% since 2019
Household spending a year
$107M
On vehicle insurance · $2,186 a household
Spending per listing
$1.2M
4% below the U.S.
Listings per 10k households
18.2
17% above the U.S.
Population, 2025
125,877
−2.9% since 2020

See the insurance agencies around any address in Rapides Parish

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rapides Parish. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Rapides Parish scores 33 (lower middle) on the Groundwork market score for insurance agencies, ranking #1,708 of 2,272 scored counties and #42 of 50 scored counties in Louisiana. That puts it in the bottom quarter of counties.

At $2,186 per household (12% above the U.S. average), households in Rapides Parish spend about $107M a year on vehicle insurance. Spread across 89 insurance agencies, that is $1.2M per agency, 4% below the U.S. figure of $1.3M.

There are 89 insurance agencies on map listings in Rapides Parish as of September 2026. Chain locations make up 26% of them, against 21% across the U.S. That is 18.2 per 10,000 households, 17% above the U.S. rate of 15.6.

The official count of businesses with payroll classed as insurance agencies and brokerages in Rapides Parish was 54 in 2023, down 14.3% from 2019. That is one for every 907 households, against one for every 966 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $256K has gone to businesses classed as insurance agencies and brokerages in Rapides Parish. Population estimates show Rapides Parish declined 2.9% from 2020 to 2025, against +3.1% for the U.S.

How Rapides Parish compares

The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Rapides Parish, LA compared with Louisiana and the U.S.
MeasureRapides ParishLouisianaU.S.
Listings per 10k households18.217.515.6
Spending per listing$1.2M$1.3M$1.3M
Households per official establishment907845966
Official establishment growth, 2019–2023−14.3%−0.7%−1.0%
Population growth, 2020–2025−2.9%−0.7%+3.1%
Spending per household on vehicle insurance$2,186$2,215$1,957
Median household income$54,967$60,756$80,734
Groundwork market score3340

Official counts and lending

Businesses

Official establishments, 2019 to 2023
63 → 54−14.3% over the period
Employees, 2023
258
Annual payroll, 2023
$14.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
8923 chain locations
Listings at the U.S. rate for this spending
85The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$256K

SBA-backed loans to businesses classed as insurance agencies and brokerages in Rapides Parish, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Rapides Parish

Population, 2025 estimate
125,877−2.9% since 2020
Households
48,954
Median age
39.2
Homes lived in by their owners
65%
Vehicles per household
1.7
Land area
1,324 sq. mi.
People per square mile
96
Median household income
$54,967+16.3% vs. 2015–2019, before inflation
Average household income
$78,854
Median home value
$181,100
Jobs located here
54,365
Daytime population
133,944Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rapides Parish?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of Rapides Parish. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Louisiana

Every Louisiana market ranked →

The highest-scoring counties in Louisiana for insurance agencies, numbered among those based in Louisiana, with Rapides Parish marked.

Top counties in Louisiana

Counties in Louisiana ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Livingston Parish, LA825610.4$2.4M+8.5%#184 of 2,272
2Grant Parish, LA7668.1$3.1M−0.3%#308 of 2,272
3Allen Parish, LA7556.4$3.6M0.0%#328 of 2,272
4West Baton Rouge Parish, LA7598.2$2.7M+5.5%#332 of 2,272
5Ascension Parish, LA756112.8$2M+6.4%#340 of 2,272
6St. Martin Parish, LA74168.2$2.9M−1.0%#351 of 2,272
7LaSalle Parish, LA73713.9$1.9M+2.2%#397 of 2,272
8St. Bernard Parish, LA701811.1$2M+4.1%#473 of 2,272
9St. James Parish, LA69810.6$2.5M−5.9%#493 of 2,272
10Iberville Parish, LA6798.0$2.7M−1.6%#542 of 2,272
42Rapides Parish, LA338918.2$1.2M−2.9%#1,708 of 2,272

Other business types in Rapides Parish

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in Rapides Parish, LA?

As of September 2026, map listings count 89 insurance agencies in Rapides Parish. 23 of them (26%) are chain locations. The listings count insurance agencies. Official counts show 54 businesses with payroll classed as insurance agencies and brokerages in 2023, down 14.3% from 2019.

How much do households in Rapides Parish, LA spend on vehicle insurance?

About $107M a year, or $2,186 per household. That is 12% above the U.S. average (an index of 112, where 100 is the U.S. average). Spread across the 89 insurance agencies on map listings, it comes to $1.2M per agency. It is estimated from the incomes of the 48,954 households in Rapides Parish and national spending patterns by income.

How does Rapides Parish, LA compare with the U.S. for insurance agencies?

Rapides Parish has 18.2 insurance agencies per 10,000 households, 17% above the U.S. rate of 15.6. Spending per agency is $1.2M, 4% below the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Rapides Parish would have about 85, against 89 on map listings. There is one business with payroll in the industry for every 907 households, against one for every 966 across the U.S. The official count fell 14.3% from 2019 to 2023, against −1.0% for the U.S.

How fast is Rapides Parish, LA growing?

Population estimates put Rapides Parish at 125,877 people in 2025, down 2.9% since 2020, against +3.1% for the U.S. It has 48,954 households. Median household income in Rapides Parish is $54,967, 32% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 16.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rapides Parish scores 33 for insurance agencies (lower middle), #1,708 of 2,272 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rapides Parish. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in Rapides Parish

Screening a site or an acquisition in Rapides Parish?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rapides Parish. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.