Beauty and personal care · County · Illinois
Salons, barbers and spas in McLean County, IL
How McLean County, IL compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 50 out of 100: Upper middle
Ranked #1,172 of 2,385 scored counties
#54 of 87 scored counties in Illinois
- Listings
- 279
- 49 chain locations (18%)
- Official establishments
- 70
- −6.7% since 2019
- Household spending a year
- $71.9M
- On personal care products and services · $1,025 a household
- Spending per listing
- $258K
- 21% above the U.S.
- Listings per 10k households
- 39.7
- 16% below the U.S.
- Population, 2025
- 171,419
- +0.1% since 2020
See the salons, barbers and spas around any address in McLean County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of McLean County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $1,025 per household (2% above the U.S. average), households in McLean County spend about $71.9M a year on personal care products and services. Spread across 279 salons, barbers and spas, that is $258K per business, 21% above the U.S. figure of $213K.
There are 279 salons, barbers and spas on map listings in McLean County as of September 2026. 49 of them (18%) are chain locations, against 15% across the U.S. That comes to 39.7 for every 10,000 households, 16% below the U.S. rate of 47.2.
The official count of businesses with payroll classed as personal care services in McLean County was 70 in 2023, down 6.7% from 2019. That is one for every 1,003 households, against one for every 804 across the U.S. Another 548 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $35K has gone to businesses classed as personal care services in McLean County.
Population estimates put the population change in McLean County from 2020 to 2025 at +0.1%, slower than the U.S. (+3.1%). McLean County scores 50 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #1,172 of 2,385 scored counties and #54 of 87 scored counties in Illinois.
How McLean County compares
The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | McLean County | Illinois | U.S. |
|---|---|---|---|
| Listings per 10k households | 39.7 | 45.3 | 47.2 |
| Spending per listing | $258K | $235K | $213K |
| Households per official establishment | 1,003 | 865 | 804 |
| Official establishment growth, 2019–2023 | −6.7% | +8.2% | +14.1% |
| Population growth, 2020–2025 | +0.1% | −0.6% | +3.1% |
| Spending per household on personal care products and services | $1,025 | $1,063 | $1,005 |
| Median household income | $79,905 | $83,390 | $80,734 |
| Groundwork market score | 50 | 44 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 75 → 70−6.7% over the period
- Employees, 2023
- 384
- Annual payroll, 2023
- $12.7M
- One-person businesses, 2023
- 548Businesses with no payroll
- Map listings, September 2026
- 27949 chain locations
- Listings at the U.S. rate for this spending
- 338The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $35K
SBA-backed loans to businesses classed as personal care services in McLean County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in McLean County
- Population, 2025 estimate
- 171,419+0.1% since 2020
- Households
- 70,220
- Median age
- 37.0
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.7
- Land area
- 1,183 sq. mi.
- People per square mile
- 145
- Median household income
- $79,905+18.1% vs. 2015–2019, before inflation
- Average household income
- $105,003
- Median home value
- $208,400
- Jobs located here
- 88,959
- Daytime population
- 180,672Residents who don’t work, plus everyone whose job is here
Looking at a specific site in McLean County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of McLean County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Illinois
Every Illinois market ranked →The highest-scoring counties in Illinois for salons, barbers and spas, numbered among those based in Illinois, with McLean County marked.
Top counties in Illinois
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Boone County, IL | 81 | 35 | 18.0 | $586K | +0.4% | #58 of 2,385 |
| 2Woodford County, IL | 79 | 39 | 26.6 | $412K | −0.8% | #86 of 2,385 |
| 3Douglas County, IL | 76 | 17 | 21.9 | $444K | +0.5% | #132 of 2,385 |
| 4Clinton County, IL | 75 | 46 | 31.6 | $331K | +0.6% | #173 of 2,385 |
| 5Piatt County, IL | 74 | 21 | 30.3 | $357K | +0.6% | #183 of 2,385 |
| 6Menard County, IL | 69 | 8 | 15.3 | $647K | −3.3% | #299 of 2,385 |
| 7Bond County, IL | 67 | 14 | 22.8 | $411K | +0.6% | #368 of 2,385 |
| 8Washington County, IL | 67 | 14 | 24.2 | $402K | −1.2% | #370 of 2,385 |
| 9Macoupin County, IL | 66 | 52 | 29.6 | $326K | −2.6% | #422 of 2,385 |
| 10Fulton County, IL | 65 | 28 | 20.3 | $437K | −2.0% | #446 of 2,385 |
| 54McLean County, IL | 50 | 279 | 39.7 | $258K | +0.1% | #1,172 of 2,385 |
Other business types in McLean County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas50
- Hair salons54
- Barbershops63
- Nail salons63
- Spas and skin care56
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in McLean County, IL?
As of September 2026, map listings count 279 salons, barbers and spas in McLean County. 49 of them (18%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 70 businesses with payroll classed as personal care services in 2023, down 6.7% from 2019. Official counts list 548 one-person businesses without payroll.
How much do households in McLean County, IL spend on personal care products and services?
About $71.9M a year, or $1,025 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 279 salons, barbers and spas on map listings, it comes to $258K per business. It is estimated from the incomes of the 70,220 households in McLean County and national spending patterns by income.
How does McLean County, IL compare with the U.S. for salons, barbers and spas?
McLean County has 39.7 salons, barbers and spas per 10,000 households, 16% below the U.S. rate of 47.2. Spending per business is $258K, 21% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, McLean County would have about 338, against 279 on map listings. There is one business with payroll in the industry for every 1,003 households, against one for every 804 across the U.S. The official count fell 6.7% from 2019 to 2023, against +14.1% for the U.S.
How fast is McLean County, IL growing?
Population estimates put McLean County at 171,419 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 70,220 households. The median household income in McLean County is $79,905 a year, in line with the U.S. median of $80,734. That rose 18.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. McLean County scores 50 for salons, barbers and spas (upper middle), #1,172 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in McLean County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in McLean County
Screening a site or an acquisition in McLean County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of McLean County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.