Groundwork

Beauty and personal care · County · Illinois

Salons, barbers and spas in Henry County, IL

Competitor counts, household spending and official business counts for salons, barbers and spas in Henry County, IL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 63 out of 100: Upper middle

Ranked #536 of 2,385 scored counties
#20 of 87 scored counties in Illinois

Listings
67
16 chain locations (24%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$19.7M
On personal care products and services · $974 a household
Spending per listing
$295K
39% above the U.S.
Listings per 10k households
33.1
30% below the U.S.
Population, 2025
48,095
−2.2% since 2020

See the salons, barbers and spas around any address in Henry County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Henry County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 67 salons, barbers and spas in Henry County. 16 of them (24%) are chain locations, against 15% across the U.S. That is 33.1 per 10,000 households, 30% below the U.S. rate of 47.2.

Households in Henry County spend about $19.7M a year on personal care products and services, or $974 per household, 3% below the U.S. average. That is about $295K of household spending for each business on map listings, 39% above the U.S. figure of $213K.

The official count of businesses with payroll classed as personal care services in Henry County was 8 in 2023. That is one for every 2,534 households, against one for every 804 across the U.S. Another 159 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $85K has gone to businesses classed as personal care services in Henry County.

Between 2020 and 2025, the population of Henry County declined 2.2%, against +3.1% for the U.S. The Groundwork market score for salons, barbers and spas in Henry County is 63 (upper middle), #536 of 2,385 scored counties and #20 of 87 scored counties in Illinois. That puts it in the top quarter of counties.

How Henry County compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Henry County, IL compared with Illinois and the U.S.
MeasureHenry CountyIllinoisU.S.
Listings per 10k households33.145.347.2
Spending per listing$295K$235K$213K
Households per official establishment2,534865804
Official establishment growth, 2019–2023n/a+8.2%+14.1%
Population growth, 2020–2025−2.2%−0.6%+3.1%
Spending per household on personal care products and services$974$1,063$1,005
Median household income$71,911$83,390$80,734
Groundwork market score6344

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10 → 8
Employees, 2023
20
Annual payroll, 2023
$302K
One-person businesses, 2023
159Businesses with no payroll
Map listings, September 2026
6716 chain locations
Listings at the U.S. rate for this spending
93The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$85K

SBA-backed loans to businesses classed as personal care services in Henry County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Henry County

Population, 2025 estimate
48,095−2.2% since 2020
Households
20,272
Median age
43.9
Homes lived in by their owners
80%
Vehicles per household
1.9
Land area
823 sq. mi.
People per square mile
59
Median household income
$71,911+20.0% vs. 2015–2019, before inflation
Average household income
$93,368
Median home value
$151,600
Jobs located here
13,837
Daytime population
40,391Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Henry County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Henry County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Salons, barbers and spas across Illinois

Every Illinois market ranked →

The highest-scoring counties in Illinois for salons, barbers and spas, numbered among those based in Illinois, with Henry County marked.

Top counties in Illinois

Counties in Illinois ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Boone County, IL813518.0$586K+0.4%#58 of 2,385
2Woodford County, IL793926.6$412K−0.8%#86 of 2,385
3Douglas County, IL761721.9$444K+0.5%#132 of 2,385
4Clinton County, IL754631.6$331K+0.6%#173 of 2,385
5Piatt County, IL742130.3$357K+0.6%#183 of 2,385
6Menard County, IL69815.3$647K−3.3%#299 of 2,385
7Bond County, IL671422.8$411K+0.6%#368 of 2,385
8Washington County, IL671424.2$402K−1.2%#370 of 2,385
9Macoupin County, IL665229.6$326K−2.6%#422 of 2,385
10Fulton County, IL652820.3$437K−2.0%#446 of 2,385
20Henry County, IL636733.1$295K−2.2%#536 of 2,385

Other business types in Henry County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Henry County, IL?

Henry County has 67 salons, barbers and spas on map listings as of September 2026. 16 of them (24%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 8 businesses with payroll classed as personal care services in 2023. Official counts list 159 one-person businesses without payroll.

How much do households in Henry County, IL spend on personal care products and services?

About $19.7M a year, or $974 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 67 salons, barbers and spas on map listings, it comes to $295K per business. It is estimated from the incomes of the 20,272 households in Henry County and national spending patterns by income.

How does Henry County, IL compare with the U.S. for salons, barbers and spas?

Henry County has 33.1 salons, barbers and spas per 10,000 households, 30% below the U.S. rate of 47.2. Spending per business is $295K, 39% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Henry County would have about 93, against 67 on map listings. There is one business with payroll in the industry for every 2,534 households, against one for every 804 across the U.S.

How fast is Henry County, IL growing?

Population estimates put Henry County at 48,095 people in 2025, down 2.2% since 2020, against +3.1% for the U.S. It has 20,272 households. Median household income in Henry County is $71,911, 11% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Henry County scores 63 for salons, barbers and spas (upper middle), #536 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Henry County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Henry County

Screening a site or an acquisition in Henry County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Henry County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.