Groundwork

Beauty and personal care · Small-town market · Illinois

Salons, barbers and spas in the Galesburg, IL area

Competitor counts, household spending and official business counts for salons, barbers and spas in the Galesburg, IL area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 44 out of 100: Lower middle

Ranked #345 of 538 scored small-town markets
#17 of 20 scored small-town markets based in Illinois

Listings
73
8 chain locations (11%)
Official establishments
11
Businesses with payroll, 2023
Household spending a year
$17.8M
On personal care products and services · $850 a household
Spending per listing
$244K
15% above the U.S.
Listings per 10k households
34.8
26% below the U.S.
Population, 2025
47,767
−4.1% since 2020

See the salons, barbers and spas around any address in the Galesburg area

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Galesburg area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 73 salons, barbers and spas in the Galesburg area. 8 of them (11%) are chain locations, against 15% across the U.S. Per 10,000 households, that is 34.8, 26% below the U.S. rate of 47.2.

Households in the Galesburg area spend about $17.8M a year on personal care products and services, or $850 per household, 15% below the U.S. average. Spread across 73 salons, barbers and spas, that is $244K per business, 15% above the U.S. figure of $213K.

In 2023, official counts showed 11 businesses with payroll in the Galesburg area classed as personal care services. That is one for every 1,907 households, against one for every 804 across the U.S. Official counts also show 178 one-person businesses without payroll.

Population estimates put the population change in the Galesburg area from 2020 to 2025 at −4.1%, against +3.1% for the U.S. For salons, barbers and spas, the Galesburg area has a Groundwork market score of 44 (lower middle): #345 of 538 scored small-town markets and #17 of 20 scored small-town markets based in Illinois.

How the Galesburg area compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Galesburg, IL area compared with Illinois and the U.S.
MeasureGalesburg areaIllinoisU.S.
Listings per 10k households34.845.347.2
Spending per listing$244K$235K$213K
Households per official establishment1,907865804
Official establishment growth, 2019–2023n/a+8.2%+14.1%
Population growth, 2020–2025−4.1%−0.6%+3.1%
Spending per household on personal care products and services$850$1,063$1,005
Median household income$57,030$83,390$80,734
Groundwork market score4444

Official counts and lending

Businesses

Official establishments, 2019 to 2023
11
Employees, 2023
35
Annual payroll, 2023
$1.1M
One-person businesses, 2023
178Businesses with no payroll
Map listings, September 2026
738 chain locations
Listings at the U.S. rate for this spending
84The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in the Galesburg area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Galesburg area

Population, 2025 estimate
47,767−4.1% since 2020
Households
20,972
Median age
42.6
Homes lived in by their owners
71%
Vehicles per household
1.7
Land area
716 sq. mi.
People per square mile
68
Median household income
$57,030+29.2% vs. 2015–2019, before inflation
Average household income
$74,560
Median home value
$111,900
Jobs located here
15,910
Daytime population
44,318Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Galesburg area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of the Galesburg area. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Illinois

Every Illinois market ranked →

The highest-scoring small-town markets in Illinois for salons, barbers and spas, numbered among those based in Illinois, with the Galesburg area marked.

Top small-town markets in Illinois

Small-town markets in Illinois ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Canton, IL682820.3$437K−2.0%#61 of 538
2Rochelle, IL676732.2$313K−0.7%#72 of 538
3Dixon, IL674332.2$297K−3.4%#73 of 538
4Sterling, IL647331.6$291K−2.6%#97 of 538
5Mount Vernon, IL614631.0$287K−2.3%#132 of 538
6Pontiac, IL604933.5$290K−2.1%#146 of 538
7Freeport, IL606131.5$285K−3.0%#148 of 538
8Ottawa, IL5821334.4$279K−1.6%#165 of 538
9Marion-Herrin, IL5811038.0$244K+0.2%#167 of 538
10Taylorville, IL574936.1$249K−1.5%#184 of 538
17Galesburg, IL447334.8$244K−4.1%#345 of 538

Other business types in the Galesburg area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in the Galesburg, IL area?

The Galesburg area has 73 salons, barbers and spas on map listings as of September 2026. 8 of them (11%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 11 businesses with payroll classed as personal care services in 2023. Another 178 one-person businesses have no payroll, by official counts.

How much do households in the Galesburg, IL area spend on personal care products and services?

About $17.8M a year, or $850 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 73 salons, barbers and spas on map listings, it comes to $244K per business. It is estimated from the incomes of the 20,972 households in the Galesburg area and national spending patterns by income.

How does the Galesburg, IL area compare with the U.S. for salons, barbers and spas?

The Galesburg area has 34.8 salons, barbers and spas per 10,000 households, 26% below the U.S. rate of 47.2. Spending per business is $244K, 15% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, the Galesburg area would have about 84, against 73 on map listings. There is one business with payroll in the industry for every 1,907 households, against one for every 804 across the U.S.

How fast is the Galesburg, IL area growing?

Population estimates put the Galesburg area at 47,767 people in 2025, down 4.1% since 2020, against +3.1% for the U.S. It has 20,972 households. Median household income in the Galesburg area is $57,030, 29% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Galesburg area scores 44 for salons, barbers and spas (lower middle), #345 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Galesburg area. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in the Galesburg area

Screening a site or an acquisition in the Galesburg area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Galesburg area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.