Groundwork

Beauty and personal care · County · Georgia

Salons, barbers and spas in Worth County, GA

Competitor counts, household spending and official business counts for salons, barbers and spas in Worth County, GA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #1,377 of 2,385 scored counties
#56 of 121 scored counties in Georgia

Listings
16
5 chain locations (31%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$5.9M
On personal care products and services · $767 a household
Spending per listing
$371K
74% above the U.S.
Listings per 10k households
20.7
56% below the U.S.
Population, 2025
20,059
−3.2% since 2020

See the salons, barbers and spas around any address in Worth County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Worth County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 16 salons, barbers and spas in Worth County. Chain locations make up 31% of them, against 15% across the U.S. That is 20.7 per 10,000 households, 56% below the U.S. rate of 47.2.

Household spending on personal care products and services in Worth County comes to about $5.9M a year: $767 per household, 24% below the U.S. average. Spread across 16 salons, barbers and spas, that is $371K per business, 74% above the U.S. figure of $213K.

There is no official count of businesses with payroll classed as personal care services in Worth County: counts under 3 aren’t published. Official counts list 137 one-person businesses without payroll.

Population estimates show Worth County declined 3.2% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for salons, barbers and spas in Worth County is 46 (lower middle), #1,377 of 2,385 scored counties and #56 of 121 scored counties in Georgia.

How Worth County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Worth County, GA compared with Georgia and the U.S.
MeasureWorth CountyGeorgiaU.S.
Listings per 10k households20.757.847.2
Spending per listing$371K$160K$213K
Households per official establishmentn/a853804
Official establishment growth, 2019–2023n/a+24.9%+14.1%
Population growth, 2020–2025−3.2%+5.3%+3.1%
Spending per household on personal care products and services$767$926$1,005
Median household income$58,694$77,353$80,734
Groundwork market score4631

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
137Businesses with no payroll
Map listings, September 2026
165 chain locations
Listings at the U.S. rate for this spending
28The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Worth County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Worth County

Population, 2025 estimate
20,059−3.2% since 2020
Households
7,739
Median age
42.4
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
571 sq. mi.
People per square mile
36
Median household income
$58,694+29.3% vs. 2015–2019, before inflation
Average household income
$70,946
Median home value
$104,900
Jobs located here
3,427
Daytime population
16,215Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Worth County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Worth County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for salons, barbers and spas, numbered among those based in Georgia, with Worth County marked.

Top counties in Georgia

Counties in Georgia ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Harris County, GA931813.8$743K+6.8%#4 of 2,385
2Monroe County, GA853028.4$337K+14.1%#38 of 2,385
3Oglethorpe County, GA78814.8$589K+10.4%#99 of 2,385
4Long County, GA78914.6$541K+32.6%#101 of 2,385
5Madison County, GA771513.3$606K+8.8%#114 of 2,385
6Lee County, GA763226.0$360K+2.9%#144 of 2,385
7Haralson County, GA763428.9$300K+10.0%#155 of 2,385
8Walker County, GA755219.7$404K+3.7%#168 of 2,385
9Jasper County, GA741423.5$357K+20.2%#184 of 2,385
10Heard County, GA73818.6$443K+6.2%#206 of 2,385
56Worth County, GA461620.7$371K−3.2%#1,377 of 2,385

Other business types in Worth County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Worth County, GA?

There are 16 salons, barbers and spas on map listings in Worth County as of September 2026. 5 of them (31%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Worth County: counts under 3 are left out. Official counts also show 137 one-person businesses without payroll.

How much do households in Worth County, GA spend on personal care products and services?

About $5.9M a year, or $767 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 16 salons, barbers and spas on map listings, it comes to $371K per business. It is estimated from the incomes of the 7,739 households in Worth County and national spending patterns by income.

How does Worth County, GA compare with the U.S. for salons, barbers and spas?

Worth County has 20.7 salons, barbers and spas per 10,000 households, 56% below the U.S. rate of 47.2. Spending per business is $371K, 74% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Worth County would have about 28, against 16 on map listings.

How fast is Worth County, GA growing?

Population estimates put Worth County at 20,059 people in 2025, down 3.2% since 2020, against +3.1% for the U.S. It has 7,739 households. Median household income in Worth County is $58,694, 27% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Worth County scores 46 for salons, barbers and spas (lower middle), #1,377 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Worth County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Worth County

Screening a site or an acquisition in Worth County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Worth County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.