Groundwork

Beauty and personal care · County · Georgia

Spas and skin care studios in Worth County, GA

Competitor counts, household spending and official business counts for spas and skin care studios in Worth County, GA, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$5.9M
On personal care products and services · $767 a household
Spending per listing
$3M
Too few listings to compare
Listings per 10k households
2.6
Too few listings to compare
Population, 2025
20,059
−3.2% since 2020

See the spas and skin care studios around any address in Worth County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Worth County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 2 spas and skin care studios in Worth County. That is 2.6 per 10,000 households.

Households in Worth County spend about $5.9M a year on personal care products and services, or $767 per household, 24% below the U.S. average. That is about $3M of household spending for each studio on map listings. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

There is no official count of businesses with payroll classed as other personal care services in Worth County: counts under 3 aren’t published.

Population estimates put the population change in Worth County from 2020 to 2025 at −3.2%, against +3.1% for the U.S. With 2 spas and skin care studios on map listings, Worth County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Worth County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Worth County, GA compared with Georgia and the U.S.
MeasureWorth CountyGeorgiaU.S.
Listings per 10k households2.613.111.5
Spending per listing$3M$705K$876K
Households per official establishmentn/a3,8474,055
Official establishment growth, 2019–2023n/a+46.5%+29.8%
Population growth, 2020–2025−3.2%+5.3%+3.1%
Spending per household on personal care products and services$767$926$1,005
Median household income$58,694$77,353$80,734
Groundwork market scoreNot scored33

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Worth County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Worth County

Population, 2025 estimate
20,059−3.2% since 2020
Households
7,739
Median age
42.4
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
571 sq. mi.
People per square mile
36
Median household income
$58,694+29.3% vs. 2015–2019, before inflation
Average household income
$70,946
Median home value
$104,900
Jobs located here
3,427
Daytime population
16,215Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Worth County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Worth County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for spas and skin care studios, numbered among those based in Georgia, with Worth County marked.

Top counties in Georgia

Counties in Georgia ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Monroe County, GA8654.7$2M+14.1%#26 of 1,769
2Effingham County, GA82135.4$1.8M+14.1%#52 of 1,769
3Walton County, GA81215.9$1.6M+16.0%#57 of 1,769
4Paulding County, GA77467.7$1.3M+12.7%#103 of 1,769
5Newton County, GA75256.1$1.5M+11.2%#124 of 1,769
6Walker County, GA7483.0$2.6M+3.7%#131 of 1,769
7Haralson County, GA7465.1$1.7M+10.0%#138 of 1,769
8Peach County, GA7354.7$1.8M+6.5%#155 of 1,769
9Greene County, GA7278.5$1.2M+12.3%#185 of 1,769
10Pike County, GA7157.4$1.3M+10.5%#198 of 1,769
Worth County, GANot scored22.6$3M−3.2%

Other business types in Worth County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Worth County, GA?

Worth County has 2 spas and skin care studios on map listings as of September 2026. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Worth County: counts under 3 are left out.

How much do households in Worth County, GA spend on personal care products and services?

About $5.9M a year, or $767 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 2 spas and skin care studios on map listings, it comes to $3M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 7,739 households in Worth County and national spending patterns by income.

How does Worth County, GA compare with the U.S. for spas and skin care studios?

Worth County has 2 spas and skin care studios on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of spas and skin care studios to household spending, Worth County would have about 7, against 2 on map listings.

How fast is Worth County, GA growing?

Population estimates put Worth County at 20,059 people in 2025, down 3.2% since 2020, against +3.1% for the U.S. It has 7,739 households. Median household income in Worth County is $58,694, 27% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Worth County has no market score for spas and skin care studios: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Worth County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Worth County

Screening a site or an acquisition in Worth County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Worth County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.