Groundwork

Beauty and personal care · County · Arkansas

Salons, barbers and spas in Cross County, AR

Competitor counts, household spending and official business counts for salons, barbers and spas in Cross County, AR, set against other counties and the U.S.

Groundwork market score · out of 100

Score 21 out of 100: Low

Ranked #2,288 of 2,385 scored counties
#50 of 61 scored counties in Arkansas

Listings
28
3 chain locations (11%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$5M
On personal care products and services · $764 a household
Spending per listing
$177K
17% below the U.S.
Listings per 10k households
43.2
8% below the U.S.
Population, 2025
16,186
−3.6% since 2020

See the salons, barbers and spas around any address in Cross County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cross County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Cross County scores 21 (low) on the Groundwork market score for salons, barbers and spas, ranking #2,288 of 2,385 scored counties and #50 of 61 scored counties in Arkansas. That puts it in the bottom quarter of counties.

Household spending on personal care products and services in Cross County comes to about $5M a year: $764 per household, 24% below the U.S. average. Spread across 28 salons, barbers and spas, that is $177K per business, 17% below the U.S. figure of $213K.

There are 28 salons, barbers and spas on map listings in Cross County as of September 2026. Of those, 3 are chain locations, or 11%, against 15% across the U.S. That is 43.2 per 10,000 households, 8% below the U.S. rate of 47.2.

In 2023, official counts showed 5 businesses with payroll in Cross County classed as personal care services. That is one for every 1,297 households, against one for every 804 across the U.S. Population estimates put the population change in Cross County from 2020 to 2025 at −3.6%, against +3.1% for the U.S.

How Cross County compares

The same measures for Arkansas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Cross County, AR compared with Arkansas and the U.S.
MeasureCross CountyArkansasU.S.
Listings per 10k households43.244.047.2
Spending per listing$177K$185K$213K
Households per official establishment1,2971,434804
Official establishment growth, 2019–2023n/a+26.7%+14.1%
Population growth, 2020–2025−3.6%+3.3%+3.1%
Spending per household on personal care products and services$764$815$1,005
Median household income$50,863$60,773$80,734
Groundwork market score2141

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 5
Employees, 2023
8
Annual payroll, 2023
$233K
One-person businesses, 2023
89Businesses with no payroll
Map listings, September 2026
283 chain locations
Listings at the U.S. rate for this spending
23The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Cross County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cross County

Population, 2025 estimate
16,186−3.6% since 2020
Households
6,483
Median age
41.8
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
616 sq. mi.
People per square mile
27
Median household income
$50,863+8.7% vs. 2015–2019, before inflation
Average household income
$74,643
Median home value
$117,500
Jobs located here
4,707
Daytime population
14,440Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cross County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Cross County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Arkansas

Every Arkansas market ranked →

The highest-scoring counties in Arkansas for salons, barbers and spas, numbered among those based in Arkansas, with Cross County marked.

Top counties in Arkansas

Counties in Arkansas ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Madison County, AR711320.1$388K+11.2%#253 of 2,385
2Marion County, AR661114.4$502K+4.3%#402 of 2,385
3Perry County, AR66717.1$458K+3.1%#405 of 2,385
4Saline County, AR6118236.3$248K+7.6%#623 of 2,385
5Lonoke County, AR5910336.1$241K+3.5%#718 of 2,385
6Grant County, AR542333.0$259K+4.1%#937 of 2,385
7Benton County, AR5452647.0$216K+16.0%#956 of 2,385
8Miller County, AR532615.9$458K−0.5%#960 of 2,385
9Fulton County, AR511123.1$295K+3.7%#1,087 of 2,385
10Crawford County, AR509139.0$207K+4.1%#1,189 of 2,385
50Cross County, AR212843.2$177K−3.6%#2,288 of 2,385

Other business types in Cross County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Cross County, AR?

As of September 2026, map listings count 28 salons, barbers and spas in Cross County. 3 of them (11%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 5 businesses with payroll classed as personal care services in 2023. Official counts list 89 one-person businesses without payroll.

How much do households in Cross County, AR spend on personal care products and services?

About $5M a year, or $764 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 28 salons, barbers and spas on map listings, it comes to $177K per business. It is estimated from the incomes of the 6,483 households in Cross County and national spending patterns by income.

How does Cross County, AR compare with the U.S. for salons, barbers and spas?

Cross County has 43.2 salons, barbers and spas per 10,000 households, 8% below the U.S. rate of 47.2. Spending per business is $177K, 17% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Cross County would have about 23, against 28 on map listings. There is one business with payroll in the industry for every 1,297 households, against one for every 804 across the U.S.

How fast is Cross County, AR growing?

Population estimates put Cross County at 16,186 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 6,483 households. The median household income in Cross County is $50,863 a year, 37% below the U.S. median of $80,734. That rose 8.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cross County scores 21 for salons, barbers and spas (low), #2,288 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cross County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Cross County

Screening a site or an acquisition in Cross County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cross County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.