Groundwork

Food and drink · Metro area · California

Restaurants and cafes in the San Francisco-Oakland-Fremont, CA metro area

The restaurants and cafes in the San Francisco-Oakland-Fremont, CA metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #272 of 387 scored metro areas
#16 of 25 scored metro areas based in California

Listings
24,646
5,820 chain locations (24%)
Official establishments
11,199
−1.9% since 2019
Household spending a year
$9.3B
On food away from home · $5,335 a household
Spending per listing
$378K
2% above the U.S.
Listings per 10k households
141.3
29% above the U.S.
Population, 2025
4,630,041
−2.4% since 2020

See the restaurants and cafes around any address in the San Francisco-Oakland-Fremont metro area

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the San Francisco-Oakland-Fremont metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $5,335 per household (31% above the U.S. average), households in the San Francisco-Oakland-Fremont metro area spend about $9.3B a year on food away from home. That works out to $378K per restaurant, 2% above the U.S. figure of $371K.

The San Francisco-Oakland-Fremont metro area has 24,646 restaurants and cafes on map listings as of September 2026. Chain locations make up 24% of them, against 34% across the U.S. Per 10,000 households, that is 141.3, 29% above the U.S. rate of 109.8.

Official counts show 11,199 businesses with payroll classed as restaurants and other eating places in the San Francisco-Oakland-Fremont metro area in 2023, down 1.9% from 2019. That is one for every 156 households, against one for every 209 across the U.S. Another 1,688 one-person businesses have no payroll, by official counts. Since fiscal 2022, 431 SBA-backed loans worth $233.7M have gone to businesses classed as restaurants and other eating places in the San Francisco-Oakland-Fremont metro area.

Population estimates show the San Francisco-Oakland-Fremont metro area declined 2.4% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for restaurants and cafes in the San Francisco-Oakland-Fremont metro area is 38 (lower middle), #272 of 387 scored metro areas and #16 of 25 scored metro areas based in California.

How the San Francisco-Oakland-Fremont metro area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in San Francisco-Oakland-Fremont, CA metro area compared with California and the U.S.
MeasureSan Francisco-Oakland-Fremont metro areaCaliforniaU.S.
Listings per 10k households141.3128.4109.8
Spending per listing$378K$355K$371K
Households per official establishment156170209
Official establishment growth, 2019–2023−1.9%+3.9%+6.0%
Population growth, 2020–2025−2.4%−0.4%+3.1%
Spending per household on food away from home$5,335$4,559$4,070
Median household income$136,027$99,122$80,734
Groundwork market score3833

Official counts and lending

Businesses

Official establishments, 2019 to 2023
11,199−1.9% over the period
Employees, 2023
168,998
Annual payroll, 2023
$5.5B
One-person businesses, 2023
1,688Businesses with no payroll
Map listings, September 2026
24,6465,820 chain locations
Listings at the U.S. rate for this spending
25,092The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
431
Amount
$233.7M

SBA-backed loans to businesses classed as restaurants and other eating places in the San Francisco-Oakland-Fremont metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the San Francisco-Oakland-Fremont metro area

Population, 2025 estimate
4,630,041−2.4% since 2020
Households
1,744,070
Median age
41.3
Homes lived in by their owners
55%
Vehicles per household
1.7
Land area
2,470 sq. mi.
People per square mile
1,881
Median household income
$136,027+28.3% vs. 2015–2019, before inflation
Average household income
$194,370
Median home value
$1,140,700
Jobs located here
2,497,939
Daytime population
4,885,603Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the San Francisco-Oakland-Fremont metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

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Restaurants and cafes across California

Every California market ranked →

The highest-scoring metro areas in California for restaurants and cafes, numbered among those based in California, with the San Francisco-Oakland-Fremont metro area marked.

Top metro areas in California

Metro areas in California ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba City, CA8146474.9$520K+3.3%#11 of 387
2Stockton-Lodi, CA692,489101.5$423K+5.5%#65 of 387
3Merced, CA6872984.7$418K+5.1%#73 of 387
4Vallejo, CA671,54498.0$460K+0.6%#77 of 387
5San Jose-Sunnyvale-Santa Clara, CA568,773129.0$446K−0.6%#146 of 387
6Riverside-San Bernardino-Ontario, CA5515,275105.3$400K+3.5%#153 of 387
7Sacramento-Roseville-Folsom, CA559,900112.3$396K+3.2%#154 of 387
8Oxnard-Thousand Oaks-Ventura, CA513,192113.9$420K−1.5%#183 of 387
9Hanford-Corcoran, CA4941393.8$390K+1.0%#195 of 387
10Redding, CA4569397.3$389K−0.3%#218 of 387
16San Francisco-Oakland-Fremont, CA3824,646141.3$378K−2.4%#272 of 387

Other business types in the San Francisco-Oakland-Fremont metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in the San Francisco-Oakland-Fremont, CA metro area?

Map listings as of September 2026 show 24,646 restaurants and cafes in the San Francisco-Oakland-Fremont metro area. 5,820 of them (24%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 11,199 businesses with payroll classed as restaurants and other eating places in 2023, down 1.9% from 2019. Official counts list 1,688 one-person businesses without payroll.

How much do households in the San Francisco-Oakland-Fremont, CA metro area spend on food away from home?

About $9.3B a year, or $5,335 per household. That is 31% above the U.S. average (an index of 131, where 100 is the U.S. average). Spread across the 24,646 restaurants and cafes on map listings, it comes to $378K per restaurant. It is estimated from the incomes of the 1,744,070 households in the San Francisco-Oakland-Fremont metro area and national spending patterns by income.

How does the San Francisco-Oakland-Fremont, CA metro area compare with the U.S. for restaurants and cafes?

The San Francisco-Oakland-Fremont metro area has 141.3 restaurants and cafes per 10,000 households, 29% above the U.S. rate of 109.8. Spending per restaurant is $378K, 2% above the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, the San Francisco-Oakland-Fremont metro area would have about 25,092, against 24,646 on map listings. There is one business with payroll in the industry for every 156 households, against one for every 209 across the U.S. The official count fell 1.9% from 2019 to 2023, against +6.0% for the U.S.

How fast is the San Francisco-Oakland-Fremont, CA metro area growing?

Population estimates put the San Francisco-Oakland-Fremont metro area at 4,630,041 people in 2025, down 2.4% since 2020, against +3.1% for the U.S. It has 1,744,070 households. Median household income in the San Francisco-Oakland-Fremont metro area is $136,027, 68% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The San Francisco-Oakland-Fremont metro area scores 38 for restaurants and cafes (lower middle), #272 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the San Francisco-Oakland-Fremont metro area. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in the San Francisco-Oakland-Fremont metro area

Screening a site or an acquisition in the San Francisco-Oakland-Fremont metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the San Francisco-Oakland-Fremont metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.