Groundwork

Real estate · County · Washington

Real estate businesses in Kitsap County, WA

How Kitsap County, WA compares with other counties and the U.S. for real estate businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #1,297 of 2,229 scored counties
#21 of 35 scored counties in Washington

Listings
397
19 chain locations (5%)
Official establishments
326
+1.6% since 2019
Household spending a year
$2.2B
On rent and homeowner costs · $19,897 a household
Housing spending per listing (U.S. = 100)
126
26% above the U.S.
Listings per 10k households
36.6
5% below the U.S.
Population, 2025
283,374
+2.7% since 2020

See the real estate businesses around any address in Kitsap County

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kitsap County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Kitsap County spend about $2.2B a year on rent and homeowner costs, or $19,897 per household, 19% above the U.S. average. Housing spending per office is 26% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in.

There are 397 real estate businesses on map listings in Kitsap County as of September 2026. Chain locations make up 5% of them, against 6% across the U.S. That is 36.6 per 10,000 households, 5% below the U.S. rate of 38.5.

In 2023, official counts showed 326 businesses with payroll in Kitsap County classed as real estate agents, property managers, mortgage lenders and inspectors, up 1.6% from 2019. That is one for every 333 households, against one for every 414 across the U.S. Official counts list 1,151 one-person businesses without payroll. Since fiscal 2022, 4 SBA-backed loans worth $435K have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Kitsap County.

Population estimates show Kitsap County grew 2.7% from 2020 to 2025, in step with the U.S. (+3.1%). For real estate businesses, Kitsap County has a Groundwork market score of 46 (lower middle): #1,297 of 2,229 scored counties and #21 of 35 scored counties in Washington.

How Kitsap County compares

The same measures for Washington and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Kitsap County, WA compared with Washington and the U.S.
MeasureKitsap CountyWashingtonU.S.
Listings per 10k households36.642.138.5
Housing spending per listing (U.S. = 100)126108100
Households per official establishment333317414
Official establishment growth, 2019–2023+1.6%+13.5%+15.8%
Population growth, 2020–2025+2.7%+3.6%+3.1%
Spending per household on rent and homeowner costs$19,897$19,779$16,661
Median household income$104,158$98,141$80,734
Groundwork market score4656

Official counts and lending

Businesses

Official establishments, 2019 to 2023
321 → 326+1.6% over the period
Employees, 2023
648
Annual payroll, 2023
$54.1M
One-person businesses, 2023
1,151Businesses with no payroll
Map listings, September 2026
39719 chain locations
Listings at the U.S. rate for this spending
499The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$435K

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Kitsap County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Kitsap County

Population, 2025 estimate
283,374+2.7% since 2020
Households
108,537
Median age
41.7
Homes lived in by their owners
70%
Vehicles per household
2.0
Land area
395 sq. mi.
People per square mile
703
Median household income
$104,158+38.1% vs. 2015–2019, before inflation
Average household income
$132,745
Median home value
$555,100
Jobs located here
71,510
Daytime population
250,195Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Kitsap County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of Kitsap County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate across Washington

Every Washington market ranked →

The highest-scoring counties in Washington for real estate businesses, numbered among those based in Washington, with Kitsap County marked.

Top counties in Washington

Counties in Washington ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Lincoln County, WA87612.4314+9.7%#2 of 2,229
2Douglas County, WA78159.4451+8.0%#46 of 2,229
3Franklin County, WA77268.7491+5.6%#64 of 2,229
4Skamania County, WA77713.9312+5.2%#69 of 2,229
5Asotin County, WA751212.6317+1.0%#100 of 2,229
6Klickitat County, WA731414.2285+6.6%#140 of 2,229
7Pacific County, WA691715.5249+3.6%#230 of 2,229
8Stevens County, WA664020.6190+6.6%#348 of 2,229
9Adams County, WA661523.9161+4.3%#355 of 2,229
10Grant County, WA627721.8181+6.3%#505 of 2,229
21Kitsap County, WA4639736.6126+2.7%#1,297 of 2,229

Other business types in Kitsap County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate businesses are in Kitsap County, WA?

As of September 2026, map listings count 397 real estate businesses in Kitsap County. 19 of them (5%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 326 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 1.6% from 2019. Official counts also show 1,151 one-person businesses without payroll.

How much do households in Kitsap County, WA spend on rent and homeowner costs?

About $2.2B a year, or $19,897 per household. That is 19% above the U.S. average (an index of 119, where 100 is the U.S. average). For the 397 real estate businesses on map listings, housing spending per office is 26% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in. It is estimated from the incomes of the 108,537 households in Kitsap County and national spending patterns by income.

How does Kitsap County, WA compare with the U.S. for real estate businesses?

Kitsap County has 36.6 real estate businesses per 10,000 households, 5% below the U.S. rate of 38.5. The index of housing spending per office is 126, where 100 is the U.S. At the U.S. ratio of real estate businesses to household spending, Kitsap County would have about 499, against 397 on map listings. There is one business with payroll in the industry for every 333 households, against one for every 414 across the U.S. The official count rose 1.6% from 2019 to 2023, against +15.8% for the U.S.

How fast is Kitsap County, WA growing?

Population estimates put Kitsap County at 283,374 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 108,537 households. Median household income in Kitsap County is $104,158, 29% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kitsap County scores 46 for real estate businesses (lower middle), #1,297 of 2,229 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Kitsap County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in Kitsap County

Screening a site or an acquisition in Kitsap County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Kitsap County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.