Real estate · County · Pennsylvania
Real estate businesses in Luzerne County, PA
Competitor counts, household spending and official business counts for real estate businesses in Luzerne County, PA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 72 out of 100: Upper middle
Ranked #164 of 2,229 scored counties
#22 of 64 scored counties in Pennsylvania
- Listings
- 206
- 7 chain locations (3%)
- Official establishments
- 127
- +14.4% since 2019
- Household spending a year
- $2.2B
- On rent and homeowner costs · $16,592 a household
- Housing spending per listing (U.S. = 100)
- 251
- 2.5 times the U.S.
- Listings per 10k households
- 15.3
- 60% below the U.S.
- Population, 2025
- 332,126
- +2.1% since 2020
See the real estate businesses around any address in Luzerne County
The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Luzerne County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for real estate businesses in Luzerne County is 72 (upper middle), #164 of 2,229 scored counties and #22 of 64 scored counties in Pennsylvania. That puts it in the top 10% of counties for real estate businesses.
At $16,592 per household (in line with the U.S. average), households in Luzerne County spend about $2.2B a year on rent and homeowner costs. Housing spending per office is 2.5 times the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in.
Luzerne County has 206 real estate businesses on map listings as of September 2026. Of those, 7 are chain locations, or 3%, against 6% across the U.S. That is 15.3 per 10,000 households, 60% below the U.S. rate of 38.5.
The official count of businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in Luzerne County was 127 in 2023, up 14.4% from 2019. That is one for every 1,063 households, against one for every 414 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $194K have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Luzerne County. Between 2020 and 2025, the population of Luzerne County grew 2.1%, slower than the U.S. (+3.1%).
How Luzerne County compares
The same measures for Pennsylvania and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Luzerne County | Pennsylvania | U.S. |
|---|---|---|---|
| Listings per 10k households | 15.3 | 25.3 | 38.5 |
| Housing spending per listing (U.S. = 100) | 251 | 165 | 100 |
| Households per official establishment | 1,063 | 752 | 414 |
| Official establishment growth, 2019–2023 | +14.4% | +15.7% | +15.8% |
| Population growth, 2020–2025 | +2.1% | +0.5% | +3.1% |
| Spending per household on rent and homeowner costs | $16,592 | $18,070 | $16,661 |
| Median household income | $63,691 | $77,971 | $80,734 |
| Groundwork market score | 72 | 76 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 111 → 127+14.4% over the period
- Employees, 2023
- 540
- Annual payroll, 2023
- $27.3M
- One-person businesses, 2023
- 993Businesses with no payroll
- Map listings, September 2026
- 2067 chain locations
- Listings at the U.S. rate for this spending
- 517The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $194K
SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Luzerne County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Luzerne County
- Population, 2025 estimate
- 332,126+2.1% since 2020
- Households
- 135,055
- Median age
- 42.5
- Homes lived in by their owners
- 68%
- Vehicles per household
- 1.7
- Land area
- 890 sq. mi.
- People per square mile
- 368
- Median household income
- $63,691+19.1% vs. 2015–2019, before inflation
- Average household income
- $86,455
- Median home value
- $174,100
- Jobs located here
- 146,183
- Daytime population
- 329,640Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Luzerne County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.
Or open the report at the center of Luzerne County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate across Pennsylvania
Every Pennsylvania market ranked →The highest-scoring counties in Pennsylvania for real estate businesses, numbered among those based in Pennsylvania, with Luzerne County marked.
Top counties in Pennsylvania
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Perry County, PA | 88 | 10 | 5.5 | 747 | +2.1% | #1 of 2,229 |
| 2Wyoming County, PA | 81 | 5 | 4.6 | 861 | −0.9% | #14 of 2,229 |
| 3Adams County, PA | 81 | 50 | 12.2 | 343 | +3.6% | #15 of 2,229 |
| 4Schuylkill County, PA | 80 | 78 | 13.5 | 285 | +1.5% | #27 of 2,229 |
| 5Fulton County, PA | 78 | 5 | 7.9 | 483 | −0.6% | #43 of 2,229 |
| 6Mifflin County, PA | 78 | 15 | 8.1 | 455 | 0.0% | #45 of 2,229 |
| 7Indiana County, PA | 78 | 28 | 8.6 | 427 | −0.3% | #48 of 2,229 |
| 8Northumberland County, PA | 77 | 23 | 6.1 | 613 | −1.8% | #62 of 2,229 |
| 9Susquehanna County, PA | 77 | 21 | 13.5 | 291 | −0.3% | #70 of 2,229 |
| 10Elk County, PA | 76 | 8 | 6.0 | 625 | −3.3% | #75 of 2,229 |
| 22Luzerne County, PA | 72 | 206 | 15.3 | 251 | +2.1% | #164 of 2,229 |
Other business types in Luzerne County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many real estate businesses are in Luzerne County, PA?
Map listings as of September 2026 show 206 real estate businesses in Luzerne County. 7 of them (3%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 127 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 14.4% from 2019. Official counts also show 993 one-person businesses without payroll.
How much do households in Luzerne County, PA spend on rent and homeowner costs?
About $2.2B a year, or $16,592 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). For the 206 real estate businesses on map listings, housing spending per office is 2.5 times the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in. It is estimated from the incomes of the 135,055 households in Luzerne County and national spending patterns by income.
How does Luzerne County, PA compare with the U.S. for real estate businesses?
Luzerne County has 15.3 real estate businesses per 10,000 households, 60% below the U.S. rate of 38.5. The index of housing spending per office is 251, where 100 is the U.S. At the U.S. ratio of real estate businesses to household spending, Luzerne County would have about 517, against 206 on map listings. There is one business with payroll in the industry for every 1,063 households, against one for every 414 across the U.S. The official count rose 14.4% from 2019 to 2023, against +15.8% for the U.S.
How fast is Luzerne County, PA growing?
Population estimates put Luzerne County at 332,126 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 135,055 households. Median household income in Luzerne County is $63,691, 21% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 19.1%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Luzerne County scores 72 for real estate businesses (upper middle), #164 of 2,229 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Luzerne County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate businesses · All 56 business types in Luzerne County
Screening a site or an acquisition in Luzerne County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Luzerne County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.