Groundwork

Real estate · County · New Mexico

Real estate agents and brokers in Lincoln County, NM

Competitor counts, household spending and official business counts for real estate agents and brokers in Lincoln County, NM, set against other counties and the U.S.

Groundwork market score · out of 100

Score 18 out of 100: Low

Ranked #2,171 of 2,176 scored counties
#25 of 25 scored counties in New Mexico

Listings
53
2 chain locations (4%)
Official establishments
25
0.0% since 2019
Household spending a year
$155.2M
On rent and homeowner costs · $15,518 a household
Housing spending per listing (U.S. = 100)
54
46% below the U.S.
Listings per 10k households
53.0
73% above the U.S.
Population, 2025
19,844
−2.3% since 2020

See the real estate agents and brokers around any address in Lincoln County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Lincoln County scores 18 (low) on the Groundwork market score for real estate agents and brokers, ranking #2,171 of 2,176 scored counties and #25 of 25 scored counties in New Mexico. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 53 real estate agents and brokers in Lincoln County. Of those, 2 are chain locations, or 4%, against 4% across the U.S. Per 10,000 households, that is 53.0, 73% above the U.S. rate of 30.6.

Household spending on rent and homeowner costs in Lincoln County comes to about $155.2M a year: $15,518 per household, 7% below the U.S. average. Housing spending per office is 46% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.

Official counts show 25 businesses with payroll classed as offices of real estate agents and brokers in Lincoln County in 2023, unchanged from 2019. That is one for every 400 households, against one for every 788 across the U.S. Population estimates put the population change in Lincoln County from 2020 to 2025 at −2.3%, against +3.1% for the U.S.

How Lincoln County compares

The same measures for New Mexico and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Lincoln County, NM compared with New Mexico and the U.S.
MeasureLincoln CountyNew MexicoU.S.
Listings per 10k households53.023.530.6
Housing spending per listing (U.S. = 100)54129100
Households per official establishment4001,123788
Official establishment growth, 2019–20230.0%+19.0%+20.1%
Population growth, 2020–2025−2.3%+0.3%+3.1%
Spending per household on rent and homeowner costs$15,518$16,591$16,661
Median household income$53,303$64,059$80,734
Groundwork market score1861

Official counts and lending

Businesses

Official establishments, 2019 to 2023
25 → 250.0% over the period
Employees, 2023
55
Annual payroll, 2023
$2.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
532 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Lincoln County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Lincoln County

Population, 2025 estimate
19,844−2.3% since 2020
Households
10,000
Median age
50.9
Homes lived in by their owners
77%
Vehicles per household
2.0
Land area
4,831 sq. mi.
People per square mile
4
Median household income
$53,303+15.3% vs. 2015–2019, before inflation
Average household income
$73,624
Median home value
$233,200
Jobs located here
6,275
Daytime population
19,834Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lincoln County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across New Mexico

Every New Mexico market ranked →

The highest-scoring counties in New Mexico for real estate agents and brokers, numbered among those based in New Mexico, with Lincoln County marked.

Top counties in New Mexico

Counties in New Mexico ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Torrance County, NM8369.9288+6.9%#12 of 2,176
2Valencia County, NM803010.9269+7.2%#25 of 2,176
3Rio Arriba County, NM77106.4457−1.0%#57 of 2,176
4Sandoval County, NM737513.2255+6.9%#129 of 2,176
5McKinley County, NM71125.6479−6.1%#167 of 2,176
6Lea County, NM694518.2169+0.2%#252 of 2,176
7Eddy County, NM684318.2176+0.3%#280 of 2,176
8Cibola County, NM6778.2333−0.6%#294 of 2,176
9Chaves County, NM663012.7222−2.7%#324 of 2,176
10San Miguel County, NM651310.9249−3.2%#346 of 2,176
25Lincoln County, NM185353.054−2.3%#2,171 of 2,176

Other business types in Lincoln County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in Lincoln County, NM?

Lincoln County has 53 real estate agents and brokers on map listings as of September 2026. 2 of them (4%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 25 businesses with payroll classed as offices of real estate agents and brokers in 2023, unchanged from 2019.

How much do households in Lincoln County, NM spend on rent and homeowner costs?

About $155.2M a year, or $15,518 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). For the 53 real estate agents and brokers on map listings, housing spending per office is 46% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 10,000 households in Lincoln County and national spending patterns by income.

How does Lincoln County, NM compare with the U.S. for real estate agents and brokers?

Lincoln County has 53.0 real estate agents and brokers per 10,000 households, 73% above the U.S. rate of 30.6. The index of housing spending per office is 54, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, Lincoln County would have about 29, against 53 on map listings. There is one business with payroll in the industry for every 400 households, against one for every 788 across the U.S. The official count held level from 2019 to 2023, against +20.1% for the U.S.

How fast is Lincoln County, NM growing?

Population estimates put Lincoln County at 19,844 people in 2025, down 2.3% since 2020, against +3.1% for the U.S. It has 10,000 households. The median household income in Lincoln County is $53,303 a year, 34% below the U.S. median of $80,734. That rose 15.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lincoln County scores 18 for real estate agents and brokers (low), #2,171 of 2,176 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lincoln County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Lincoln County

Screening a site or an acquisition in Lincoln County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.