Groundwork

Real estate · County · Nebraska

Real estate agents and brokers in Lancaster County, NE

Competitor counts, household spending and official business counts for real estate agents and brokers in Lancaster County, NE, set against other counties and the U.S.

Groundwork market score · out of 100

Score 34 out of 100: Lower middle

Ranked #1,896 of 2,176 scored counties
#21 of 24 scored counties in Nebraska

Listings
333
8 chain locations (2%)
Official establishments
240
+14.8% since 2019
Household spending a year
$1.9B
On rent and homeowner costs · $14,008 a household
Housing spending per listing (U.S. = 100)
103
3% above the U.S.
Listings per 10k households
24.8
19% below the U.S.
Population, 2025
334,049
+3.4% since 2020

See the real estate agents and brokers around any address in Lancaster County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lancaster County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for real estate agents and brokers in Lancaster County is 34 (lower middle), #1,896 of 2,176 scored counties and #21 of 24 scored counties in Nebraska. That puts it in the bottom quarter of counties.

Households in Lancaster County spend about $1.9B a year on rent and homeowner costs, or $14,008 per household, 16% below the U.S. average. Housing spending per office is 3% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.

Lancaster County has 333 real estate agents and brokers on map listings as of September 2026. 8 of them (2%) are chain locations, against 4% across the U.S. Per 10,000 households, that is 24.8, 19% below the U.S. rate of 30.6.

Official counts show 240 businesses with payroll classed as offices of real estate agents and brokers in Lancaster County in 2023, up 14.8% from 2019. That is one for every 559 households, against one for every 788 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $50K has gone to businesses classed as offices of real estate agents and brokers in Lancaster County. Between 2020 and 2025, the population of Lancaster County grew 3.4%, in step with the U.S. (+3.1%).

How Lancaster County compares

The same measures for Nebraska and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Lancaster County, NE compared with Nebraska and the U.S.
MeasureLancaster CountyNebraskaU.S.
Listings per 10k households24.822.530.6
Housing spending per listing (U.S. = 100)103116100
Households per official establishment559705788
Official establishment growth, 2019–2023+14.8%+14.1%+20.1%
Population growth, 2020–2025+3.4%+2.8%+3.1%
Spending per household on rent and homeowner costs$14,008$14,176$16,661
Median household income$74,793$76,475$80,734
Groundwork market score3446

Official counts and lending

Businesses

Official establishments, 2019 to 2023
209 → 240+14.8% over the period
Employees, 2023
329
Annual payroll, 2023
$16.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
3338 chain locations
Listings at the U.S. rate for this spending
345The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$50K

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Lancaster County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Lancaster County

Population, 2025 estimate
334,049+3.4% since 2020
Households
134,126
Median age
36.2
Homes lived in by their owners
59%
Vehicles per household
1.9
Land area
838 sq. mi.
People per square mile
390
Median household income
$74,793+23.6% vs. 2015–2019, before inflation
Average household income
$99,420
Median home value
$275,200
Jobs located here
180,543
Daytime population
346,989Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lancaster County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Lancaster County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across Nebraska

Every Nebraska market ranked →

The highest-scoring counties in Nebraska for real estate agents and brokers, numbered among those based in Nebraska, with Lancaster County marked.

Top counties in Nebraska

Counties in Nebraska ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Cass County, NE6676.5431+3.9%#313 of 2,176
2Saline County, NE63611.7220+1.9%#418 of 2,176
3Sarpy County, NE6211014.8196+9.0%#472 of 2,176
4Otoe County, NE60812.5207+3.9%#554 of 2,176
5Seward County, NE59710.3254+2.3%#584 of 2,176
6Washington County, NE581113.1215+1.8%#637 of 2,176
7Gage County, NE541010.7226+0.2%#811 of 2,176
8Custer County, NE53511.12200.0%#863 of 2,176
9Dakota County, NE501013.4184+0.7%#1,031 of 2,176
10York County, NE50915.8161+3.3%#1,039 of 2,176
21Lancaster County, NE3433324.8103+3.4%#1,896 of 2,176

Other business types in Lancaster County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in Lancaster County, NE?

Map listings as of September 2026 show 333 real estate agents and brokers in Lancaster County. 8 of them (2%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 240 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 14.8% from 2019.

How much do households in Lancaster County, NE spend on rent and homeowner costs?

About $1.9B a year, or $14,008 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). For the 333 real estate agents and brokers on map listings, housing spending per office is 3% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 134,126 households in Lancaster County and national spending patterns by income.

How does Lancaster County, NE compare with the U.S. for real estate agents and brokers?

Lancaster County has 24.8 real estate agents and brokers per 10,000 households, 19% below the U.S. rate of 30.6. The index of housing spending per office is 103, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, Lancaster County would have about 345, against 333 on map listings. There is one business with payroll in the industry for every 559 households, against one for every 788 across the U.S. The official count rose 14.8% from 2019 to 2023, against +20.1% for the U.S.

How fast is Lancaster County, NE growing?

Population estimates put Lancaster County at 334,049 people in 2025, up 3.4% since 2020, in step with the U.S. (+3.1%). It has 134,126 households. Median household income in Lancaster County is $74,793, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lancaster County scores 34 for real estate agents and brokers (lower middle), #1,896 of 2,176 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lancaster County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Lancaster County

Screening a site or an acquisition in Lancaster County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lancaster County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.