Groundwork

Real estate · Small-town market · Mississippi

Real estate agents and brokers in the Greenville, MS area

How the Greenville, MS area compares with other small-town markets and the U.S. for real estate agents and brokers: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #173 of 533 scored small-town markets
#8 of 17 scored small-town markets based in Mississippi

Listings
14
1 chain location (7%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$213.2M
On rent and homeowner costs · $12,460 a household
Housing spending per listing (U.S. = 100)
279
2.8 times the U.S.
Listings per 10k households
8.2
73% below the U.S.
Population, 2025
40,446
−9.4% since 2020

See the real estate agents and brokers around any address in the Greenville area

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Greenville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $12,460 per household (25% below the U.S. average), households in the Greenville area spend about $213.2M a year on rent and homeowner costs. Housing spending per office is 2.8 times the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.

The Greenville area has 14 real estate agents and brokers on map listings as of September 2026. One of them (7%) is a chain location, against 4% across the U.S. Per 10,000 households, that is 8.2, 73% below the U.S. rate of 30.6.

Official counts show 4 businesses with payroll classed as offices of real estate agents and brokers in the Greenville area in 2023. That is one for every 4,278 households, against one for every 788 across the U.S.

Population estimates show the Greenville area declined 9.4% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for real estate agents and brokers in the Greenville area is 56 (upper middle), #173 of 533 scored small-town markets and #8 of 17 scored small-town markets based in Mississippi.

How the Greenville area compares

The same measures for Mississippi and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Greenville, MS area compared with Mississippi and the U.S.
MeasureGreenville areaMississippiU.S.
Listings per 10k households8.217.630.6
Housing spending per listing (U.S. = 100)279143100
Households per official establishment4,2781,985788
Official establishment growth, 2019–2023n/a+17.5%+20.1%
Population growth, 2020–2025−9.4%−0.1%+3.1%
Spending per household on rent and homeowner costs$12,460$13,696$16,661
Median household income$42,165$56,447$80,734
Groundwork market score5660

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
9
Annual payroll, 2023
$301K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
141 chain location
Listings at the U.S. rate for this spending
39The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in the Greenville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Greenville area

Population, 2025 estimate
40,446−9.4% since 2020
Households
17,113
Median age
38.2
Homes lived in by their owners
60%
Vehicles per household
1.6
Land area
724 sq. mi.
People per square mile
59
Median household income
$42,165+42.0% vs. 2015–2019, before inflation
Average household income
$60,222
Median home value
$104,000
Jobs located here
15,180
Daytime population
41,627Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Greenville area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of the Greenville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across Mississippi

Every Mississippi market ranked →

The highest-scoring small-town markets in Mississippi for real estate agents and brokers, numbered among those based in Mississippi, with the Greenville area marked.

Top small-town markets in Mississippi

Small-town markets in Mississippi ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Corinth, MS65106.9344−0.5%#74 of 533
2Laurel, MS65309.5256−1.5%#76 of 533
3Meridian, MS63267.5319−3.2%#95 of 533
4Grenada, MS6275.6429−3.6%#102 of 533
5Brookhaven, MS621914.4170+0.5%#111 of 533
6Tupelo, MS616412.4208+0.8%#118 of 533
7Natchez, MS-LA572411.6199−0.9%#166 of 533
8Greenville, MS56148.2279−9.4%#173 of 533
9Vicksburg, MS562716.1162−6.3%#175 of 533
10Picayune, MS504721.5117+5.6%#265 of 533

Other business types in the Greenville area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in the Greenville, MS area?

Map listings as of September 2026 show 14 real estate agents and brokers in the Greenville area. One of them (7%) is a chain location. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 4 businesses with payroll classed as offices of real estate agents and brokers in 2023.

How much do households in the Greenville, MS area spend on rent and homeowner costs?

About $213.2M a year, or $12,460 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). For the 14 real estate agents and brokers on map listings, housing spending per office is 2.8 times the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 17,113 households in the Greenville area and national spending patterns by income.

How does the Greenville, MS area compare with the U.S. for real estate agents and brokers?

The Greenville area has 8.2 real estate agents and brokers per 10,000 households, 73% below the U.S. rate of 30.6. The index of housing spending per office is 279, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, the Greenville area would have about 39, against 14 on map listings. There is one business with payroll in the industry for every 4,278 households, against one for every 788 across the U.S.

How fast is the Greenville, MS area growing?

Population estimates put the Greenville area at 40,446 people in 2025, down 9.4% since 2020, against +3.1% for the U.S. It has 17,113 households. Median household income in the Greenville area is $42,165, 48% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 42.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Greenville area scores 56 for real estate agents and brokers (upper middle), #173 of 533 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Greenville area. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in the Greenville area

Screening a site or an acquisition in the Greenville area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Greenville area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.