Groundwork

Groceries and convenience · Small-town market · Mississippi

Convenience stores in the Greenville, MS area

Competitor counts, household spending and official business counts for convenience stores in the Greenville, MS area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 8 out of 100: Very low

Ranked #525 of 529 scored small-town markets
#16 of 17 scored small-town markets based in Mississippi

Listings
37
17 chain locations (46%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$87.3M
On groceries · $5,099 a household
Spending per listing
$2.4M
70% below the U.S.
Listings per 10k households
21.6
2.7 times the U.S.
Population, 2025
40,446
−9.4% since 2020

See the convenience stores around any address in the Greenville area

The site report maps the convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Greenville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For convenience stores, the Greenville area has a Groundwork market score of 8 (very low): #525 of 529 scored small-town markets and #16 of 17 scored small-town markets based in Mississippi. That puts it in the bottom quarter of small-town markets.

Map listings as of September 2026 show 37 convenience stores in the Greenville area. Of those, 17 are chain locations, or 46%, against 60% across the U.S. That comes to 21.6 for every 10,000 households, 2.7 times the U.S. rate of 8.0.

Households in the Greenville area spend about $87.3M a year on groceries, or $5,099 per household, 19% below the U.S. average. Spread across 37 convenience stores, that is $2.4M per store, 70% below the U.S. figure of $7.9M. That spending covers all groceries, which convenience stores share with other businesses in the trade.

The official count of businesses with payroll classed as convenience stores in the Greenville area was 7 in 2023. That is one for every 2,445 households, against one for every 3,493 across the U.S. Population estimates put the population change in the Greenville area from 2020 to 2025 at −9.4%, against +3.1% for the U.S.

How the Greenville area compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all groceries by the convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Convenience stores in Greenville, MS area compared with Mississippi and the U.S.
MeasureGreenville areaMississippiU.S.
Listings per 10k households21.612.68.0
Spending per listing$2.4M$4.4M$7.9M
Households per official establishment2,4452,9293,493
Official establishment growth, 2019–2023n/a+60.9%+22.0%
Population growth, 2020–2025−9.4%−0.1%+3.1%
Spending per household on groceries$5,099$5,547$6,319
Median household income$42,165$56,447$80,734
Groundwork market score810

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7
Employees, 2023
21
Annual payroll, 2023
$383K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
3717 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as convenience stores in the Greenville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Greenville area

Population, 2025 estimate
40,446−9.4% since 2020
Households
17,113
Median age
38.2
Homes lived in by their owners
60%
Vehicles per household
1.6
Land area
724 sq. mi.
People per square mile
59
Median household income
$42,165+42.0% vs. 2015–2019, before inflation
Average household income
$60,222
Median home value
$104,000
Jobs located here
15,180
Daytime population
41,627Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Greenville area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the convenience stores on map listings by name and distance.

Or open the report at the center of the Greenville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Convenience stores across Mississippi

Every Mississippi market ranked →

The highest-scoring small-town markets in Mississippi for convenience stores, numbered among those based in Mississippi, with the Greenville area marked.

Top small-town markets in Mississippi

Small-town markets in Mississippi ranked for convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Corinth, MS56106.9$7.7M−0.5%#221 of 529
2Starkville, MS55207.7$7M+0.8%#234 of 529
3Picayune, MS552310.5$5.3M+5.6%#238 of 529
4Oxford, MS522711.2$5.2M+5.3%#268 of 529
5Tupelo, MS366712.9$4.4M+0.8%#407 of 529
6Vicksburg, MS363219.1$3M−6.3%#409 of 529
7Brookhaven, MS332821.3$2.6M+0.5%#426 of 529
8Natchez, MS-LA284220.3$2.5M−0.9%#456 of 529
9McComb, MS273316.3$3.2M−2.6%#459 of 529
10Cleveland, MS23108.4$6M−8.3%#468 of 529
16Greenville, MS83721.6$2.4M−9.4%#525 of 529

Other business types in the Greenville area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many convenience stores are in the Greenville, MS area?

There are 37 convenience stores on map listings in the Greenville area as of September 2026. 17 of them (46%) are chain locations. The listings count convenience stores without fuel. Official counts show 7 businesses with payroll classed as convenience stores in 2023.

How much do households in the Greenville, MS area spend on groceries?

About $87.3M a year, or $5,099 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 37 convenience stores on map listings, it comes to $2.4M per store. The spending figure covers all groceries, not only convenience stores. It is estimated from the incomes of the 17,113 households in the Greenville area and national spending patterns by income.

How does the Greenville, MS area compare with the U.S. for convenience stores?

The Greenville area has 21.6 convenience stores per 10,000 households, 2.7 times the U.S. rate of 8.0. Spending per store is $2.4M, 70% below the U.S. figure of $7.9M. At the national ratio of convenience stores to household spending, the Greenville area would have about 11, against 37 on map listings. There is one business with payroll in the industry for every 2,445 households, against one for every 3,493 across the U.S.

How fast is the Greenville, MS area growing?

Population estimates put the Greenville area at 40,446 people in 2025, down 9.4% since 2020, against +3.1% for the U.S. It has 17,113 households. Median household income in the Greenville area is $42,165, 48% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 42.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Greenville area scores 8 for convenience stores (very low), #525 of 529 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Greenville area. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for convenience stores · All 56 business types in the Greenville area

Screening a site or an acquisition in the Greenville area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Greenville area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.