Groundwork

Food and drink · County · Wisconsin

Pizza places in Bayfield County, WI

The pizza places in Bayfield County, WI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 65 out of 100: Upper middle

Ranked #494 of 2,090 scored counties
#35 of 58 scored counties in Wisconsin

Listings
7
1 chain location (14%)
Official establishments
3
All limited-service restaurants
Household spending a year
$27.4M
On food away from home · $3,686 a household
Spending per listing
$3.9M
23% below the U.S.
Listings per 10k households
9.4
18% above the U.S.
Population, 2025
16,787
+3.4% since 2020

See the pizza places around any address in Bayfield County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Bayfield County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 7 pizza places in Bayfield County. One of them (14%) is a chain location, against 58% across the U.S. That is 9.4 per 10,000 households, 18% above the U.S. rate of 8.0.

At $3,686 per household (9% below the U.S. average), households in Bayfield County spend about $27.4M a year on food away from home. Spread across 7 pizza places, that is $3.9M per pizza place, 23% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

Official counts show 3 businesses with payroll classed as limited-service restaurants in Bayfield County in 2023. That is one for every 2,479 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Since fiscal 2022, 1 SBA-backed loan worth $1.3M has gone to businesses classed as limited-service restaurants in Bayfield County.

Between 2020 and 2025, the population of Bayfield County grew 3.4%, in step with the U.S. (+3.1%). The Groundwork market score for pizza places in Bayfield County is 65 (upper middle), #494 of 2,090 scored counties and #35 of 58 scored counties in Wisconsin. That puts it in the top quarter of counties.

How Bayfield County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Bayfield County, WI compared with Wisconsin and the U.S.
MeasureBayfield CountyWisconsinU.S.
Listings per 10k households9.46.98.0
Spending per listing$3.9M$5.7M$5.1M
Households per official establishment (all limited-service restaurants)2,479632478
Official establishment growth, 2019–2023n/a+3.8%+6.1%
Population growth, 2020–2025+3.4%+1.3%+3.1%
Spending per household on food away from home$3,686$3,959$4,070
Median household income$71,151$77,485$80,734
Groundwork market score6563

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 3All limited-service restaurants
Employees, 2023
5
Annual payroll, 2023
$126K
One-person businesses, 2023
0All limited-service restaurants with no payroll
Map listings, September 2026
71 chain location
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$1.3M

SBA-backed loans to businesses classed as limited-service restaurants in Bayfield County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Bayfield County

Population, 2025 estimate
16,787+3.4% since 2020
Households
7,437
Median age
53.0
Homes lived in by their owners
84%
Vehicles per household
2.1
Land area
1,478 sq. mi.
People per square mile
11
Median household income
$71,151+26.8% vs. 2015–2019, before inflation
Average household income
$89,755
Median home value
$240,800
Jobs located here
4,075
Daytime population
13,859Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bayfield County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Bayfield County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pizza across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for pizza places, numbered among those based in Wisconsin, with Bayfield County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Calumet County, WI87125.6$7.5M+2.9%#24 of 2,090
2St. Croix County, WI85246.4$7.3M+4.7%#39 of 2,090
3Pierce County, WI81127.6$5.7M+3.1%#72 of 2,090
4Waushara County, WI8054.7$7.6M+2.8%#83 of 2,090
5Oconto County, WI80105.9$6.4M+2.9%#86 of 2,090
6Vernon County, WI7975.6$6.6M+2.4%#103 of 2,090
7Dane County, WI771797.1$6.1M+4.9%#140 of 2,090
8Shawano County, WI7674.1$8.7M+1.7%#148 of 2,090
9Waukesha County, WI761257.4$6.4M+2.4%#156 of 2,090
10Ozaukee County, WI75266.8$6.8M+3.0%#167 of 2,090
35Bayfield County, WI6579.4$3.9M+3.4%#494 of 2,090

Other business types in Bayfield County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Bayfield County, WI?

Bayfield County has 7 pizza places on map listings as of September 2026. One of them (14%) is a chain location. The listings count pizza restaurants. Official counts show 3 businesses with payroll classed as limited-service restaurants in 2023. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places.

How much do households in Bayfield County, WI spend on food away from home?

About $27.4M a year, or $3,686 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 7 pizza places on map listings, it comes to $3.9M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 7,437 households in Bayfield County and national spending patterns by income.

How does Bayfield County, WI compare with the U.S. for pizza places?

Bayfield County has 9.4 pizza places per 10,000 households, 18% above the U.S. rate of 8.0. Spending per pizza place is $3.9M, 23% below the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, Bayfield County would have about 5, against 7 on map listings. There is one business with payroll in the industry for every 2,479 households, against one for every 478 across the U.S.

How fast is Bayfield County, WI growing?

Population estimates put Bayfield County at 16,787 people in 2025, up 3.4% since 2020, in step with the U.S. (+3.1%). It has 7,437 households. The median household income in Bayfield County is $71,151 a year, 12% below the U.S. median of $80,734. That rose 26.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Bayfield County scores 65 for pizza places (upper middle), #494 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bayfield County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Bayfield County

Screening a site or an acquisition in Bayfield County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bayfield County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.