Food and drink · County · Washington
Pizza places in Whitman County, WA
Competitor counts, household spending and official business counts for pizza places in Whitman County, WA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 66 out of 100: Upper middle
Ranked #444 of 2,090 scored counties
#29 of 31 scored counties in Washington
- Listings
- 11
- 7 chain locations (64%)
- Official establishments
- 24
- All limited-service restaurants · −7.7% since 2019
- Household spending a year
- $64.7M
- On food away from home · $3,453 a household
- Spending per listing
- $5.9M
- 16% above the U.S.
- Listings per 10k households
- 5.9
- 26% below the U.S.
- Population, 2025
- 48,512
- +1.5% since 2020
See the pizza places around any address in Whitman County
The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Whitman County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on food away from home in Whitman County comes to about $64.7M a year: $3,453 per household, 15% below the U.S. average. That is about $5.9M of household spending for each pizza place on map listings, 16% above the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.
There are 11 pizza places on map listings in Whitman County as of September 2026. 7 of them (64%) are chain locations, against 58% across the U.S. That is 5.9 per 10,000 households, 26% below the U.S. rate of 8.0.
In 2023, official counts showed 24 businesses with payroll in Whitman County classed as limited-service restaurants, down 7.7% from 2019. That is one for every 780 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts list 7 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $719K have gone to businesses classed as limited-service restaurants in Whitman County.
Population estimates put the population change in Whitman County from 2020 to 2025 at +1.5%, slower than the U.S. (+3.1%). For pizza places, Whitman County has a Groundwork market score of 66 (upper middle): #444 of 2,090 scored counties and #29 of 31 scored counties in Washington. That puts it in the top quarter of counties.
How Whitman County compares
The same measures for Washington and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Whitman County | Washington | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.9 | 6.1 | 8.0 |
| Spending per listing | $5.9M | $7.4M | $5.1M |
| Households per official establishment (all limited-service restaurants) | 780 | 593 | 478 |
| Official establishment growth, 2019–2023 | −7.7% | +2.7% | +6.1% |
| Population growth, 2020–2025 | +1.5% | +3.6% | +3.1% |
| Spending per household on food away from home | $3,453 | $4,501 | $4,070 |
| Median household income | $55,406 | $98,141 | $80,734 |
| Groundwork market score | 66 | 87 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 26 → 24All limited-service restaurants · −7.7% over the period
- Employees, 2023
- 649
- Annual payroll, 2023
- $12M
- One-person businesses, 2023
- 7All limited-service restaurants with no payroll
- Map listings, September 2026
- 117 chain locations
- Listings at the U.S. rate for this spending
- 13The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $719K
SBA-backed loans to businesses classed as limited-service restaurants in Whitman County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.
Population and households in Whitman County
- Population, 2025 estimate
- 48,512+1.5% since 2020
- Households
- 18,721
- Median age
- 33.7
- Homes lived in by their owners
- 47%
- Vehicles per household
- 1.8
- Land area
- 2,159 sq. mi.
- People per square mile
- 22
- Median household income
- $55,406+29.6% vs. 2015–2019, before inflation
- Average household income
- $84,165
- Median home value
- $359,600
- Jobs located here
- 19,571
- Daytime population
- 49,541Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Whitman County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.
Or open the report at the center of Whitman County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPizza across Washington
Every Washington market ranked →The highest-scoring counties in Washington for pizza places, numbered among those based in Washington, with Whitman County marked.
Top counties in Washington
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Douglas County, WA | 92 | 5 | 3.1 | $13M | +8.0% | #4 of 2,090 |
| 2Mason County, WA | 87 | 15 | 5.8 | $6.9M | +7.8% | #25 of 2,090 |
| 3Clark County, WA | 86 | 118 | 6.0 | $7.3M | +5.3% | #31 of 2,090 |
| 4Jefferson County, WA | 85 | 7 | 4.3 | $9M | +2.7% | #34 of 2,090 |
| 5Stevens County, WA | 85 | 9 | 4.6 | $7.8M | +6.6% | #37 of 2,090 |
| 6Klickitat County, WA | 83 | 6 | 6.1 | $6.2M | +6.6% | #54 of 2,090 |
| 7San Juan County, WA | 81 | 7 | 7.8 | $5.4M | +4.2% | #74 of 2,090 |
| 8Lewis County, WA | 80 | 16 | 4.9 | $7.7M | +6.7% | #82 of 2,090 |
| 9Snohomish County, WA | 80 | 202 | 6.4 | $7.5M | +4.9% | #84 of 2,090 |
| 10Pierce County, WA | 79 | 189 | 5.4 | $8.3M | +2.5% | #94 of 2,090 |
| 29Whitman County, WA | 66 | 11 | 5.9 | $5.9M | +1.5% | #444 of 2,090 |
Other business types in Whitman County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pizza places are in Whitman County, WA?
As of September 2026, map listings count 11 pizza places in Whitman County. 7 of them (64%) are chain locations. The listings count pizza restaurants. Official counts show 24 businesses with payroll classed as limited-service restaurants in 2023, down 7.7% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 7 one-person businesses without payroll.
How much do households in Whitman County, WA spend on food away from home?
About $64.7M a year, or $3,453 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 11 pizza places on map listings, it comes to $5.9M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 18,721 households in Whitman County and national spending patterns by income.
How does Whitman County, WA compare with the U.S. for pizza places?
Whitman County has 5.9 pizza places per 10,000 households, 26% below the U.S. rate of 8.0. Spending per pizza place is $5.9M, 16% above the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Whitman County would have about 13, against 11 on map listings. There is one business with payroll in the industry for every 780 households, against one for every 478 across the U.S. The official count fell 7.7% from 2019 to 2023, against +6.1% for the U.S.
How fast is Whitman County, WA growing?
Population estimates put Whitman County at 48,512 people in 2025, up 1.5% since 2020, slower than the U.S. (+3.1%). It has 18,721 households. Median household income in Whitman County is $55,406, 31% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.6%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Whitman County scores 66 for pizza places (upper middle), #444 of 2,090 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Whitman County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pizza places · All 56 business types in Whitman County
Screening a site or an acquisition in Whitman County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Whitman County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.