Groundwork

Food and drink · County · Virginia

Pizza places in Lee County, VA

How Lee County, VA compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 28 out of 100: Lower middle

Ranked #1,849 of 2,090 scored counties
#76 of 95 scored counties in Virginia

Listings
12
11 chain locations (92%)
Official establishments
8
All limited-service restaurants
Household spending a year
$24.2M
On food away from home · $2,841 a household
Spending per listing
$2M
60% below the U.S.
Listings per 10k households
14.1
76% above the U.S.
Population, 2025
21,642
−2.1% since 2020

See the pizza places around any address in Lee County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For pizza places, Lee County has a Groundwork market score of 28 (lower middle): #1,849 of 2,090 scored counties and #76 of 95 scored counties in Virginia. That puts it in the bottom quarter of counties.

Household spending on food away from home in Lee County comes to about $24.2M a year: $2,841 per household, 30% below the U.S. average. Spread across 12 pizza places, that is $2M per pizza place, 60% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

Lee County has 12 pizza places on map listings as of September 2026. 11 of them (92%) are chain locations, against 58% across the U.S. That is 14.1 per 10,000 households, 76% above the U.S. rate of 8.0.

In 2023, official counts showed 8 businesses with payroll in Lee County classed as limited-service restaurants. That is one for every 1,066 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Between 2020 and 2025, the population of Lee County declined 2.1%, against +3.1% for the U.S.

How Lee County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Lee County, VA compared with Virginia and the U.S.
MeasureLee CountyVirginiaU.S.
Listings per 10k households14.17.58.0
Spending per listing$2M$5.8M$5.1M
Households per official establishment (all limited-service restaurants)1,066471478
Official establishment growth, 2019–2023n/a+3.6%+6.1%
Population growth, 2020–2025−2.1%+2.8%+3.1%
Spending per household on food away from home$2,841$4,372$4,070
Median household income$41,827$93,170$80,734
Groundwork market score2859

Official counts and lending

Businesses

Official establishments, 2019 to 2023
8 → 8All limited-service restaurants
Employees, 2023
160
Annual payroll, 2023
$2.5M
One-person businesses, 2023
3All limited-service restaurants with no payroll
Map listings, September 2026
1211 chain locations
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in Lee County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Lee County

Population, 2025 estimate
21,642−2.1% since 2020
Households
8,527
Median age
46.2
Homes lived in by their owners
73%
Vehicles per household
1.9
Land area
435 sq. mi.
People per square mile
50
Median household income
$41,827+27.2% vs. 2015–2019, before inflation
Average household income
$59,845
Median home value
$98,900
Jobs located here
3,872
Daytime population
18,154Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lee County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

The highest-scoring counties in Virginia for pizza places, numbered among those based in Virginia, with Lee County marked.

Top counties in Virginia

Counties in Virginia ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1New Kent County, VA9855.4$8.9M+21.2%#1 of 2,090
2Powhatan County, VA9376.2$7.5M+7.0%#2 of 2,090
3Frederick County, VA91174.8$9.2M+8.8%#7 of 2,090
4Caroline County, VA9165.0$8.1M+11.3%#8 of 2,090
5Albemarle County, VA90214.6$10.1M+5.1%#11 of 2,090
6Rockingham County, VA88164.9$7.9M+6.6%#17 of 2,090
7Louisa County, VA88106.4$6.3M+13.6%#21 of 2,090
8Isle of Wight County, VA8585.1$8.4M+6.7%#36 of 2,090
9James City County, VA85216.6$7.1M+6.2%#41 of 2,090
10Culpeper County, VA83115.8$7.5M+9.3%#51 of 2,090
76Lee County, VA281214.1$2M−2.1%#1,849 of 2,090

Other business types in Lee County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Lee County, VA?

Map listings as of September 2026 show 12 pizza places in Lee County. 11 of them (92%) are chain locations. The listings count pizza restaurants. Official counts show 8 businesses with payroll classed as limited-service restaurants in 2023. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 3 one-person businesses without payroll.

How much do households in Lee County, VA spend on food away from home?

About $24.2M a year, or $2,841 per household. That is 30% below the U.S. average (an index of 70, where 100 is the U.S. average). Spread across the 12 pizza places on map listings, it comes to $2M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 8,527 households in Lee County and national spending patterns by income.

How does Lee County, VA compare with the U.S. for pizza places?

Lee County has 14.1 pizza places per 10,000 households, 76% above the U.S. rate of 8.0. Spending per pizza place is $2M, 60% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Lee County would have about 5, against 12 on map listings. There is one business with payroll in the industry for every 1,066 households, against one for every 478 across the U.S.

How fast is Lee County, VA growing?

Population estimates put Lee County at 21,642 people in 2025, down 2.1% since 2020, against +3.1% for the U.S. It has 8,527 households. Median household income in Lee County is $41,827, 48% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lee County scores 28 for pizza places (lower middle), #1,849 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lee County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Lee County

Screening a site or an acquisition in Lee County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.